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Promotica — Investor Relations & Filings

Ticker · PMT ISIN · IT0005425365 LEI · 8156000C463883C4AA49 XMIL Professional, scientific and technical activities
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Filings indexed 181 across all filing types
Latest filing 2022-05-19 Regulatory Filings
Country IT Italy
Listing XMIL PMT

About Promotica

https://www.promotica.it/en/

Promotica is a marketing agency specializing in loyalty solutions and customer engagement. The company designs, develops, and implements comprehensive loyalty programs aimed at increasing sales, attracting new customers, and fostering brand advocacy. Its core services include creating prize catalogues, managing contests, and handling the logistics of prize distribution, primarily for the large-scale retail sector. A key differentiator is the integration of Italian design, ingenuity, and aesthetics into its promotional campaigns and products. Promotica's solutions often incorporate digital and social media strategies to enhance customer interaction and engagement.

Recent filings

Filing Released Lang Actions
PROSEGUE LA COLLABORAZIONE TRA MAPS & PROMOTICA: SIGLATO CONTRATTO DI LICENZA BIENNALE PER L’UTILIZZO ESCLUSIVO A LIVELLO MONDIALE DELLA PIATTAFORMA ROIALTY
Regulatory Filings Classification · 95% confidence The document is titled "COMUNICATO STAMPA CONGIUNTO" (Joint Press Release) and details a business transaction between MAPS and PROMOTICA regarding a platform license and trademark sale. This type of announcement, which communicates significant business developments, strategic agreements, or material corporate news outside of mandatory periodic financial filings (like 10-K or IR), typically falls under general regulatory announcements or news releases. Since it is a press release announcing a strategic business agreement (licensing and asset sale), it is best classified as a general Regulatory Filing (RNS) as it is a material, non-standard corporate event announcement, or potentially a Capital/Financing Update (CAP) if the transaction was deemed purely financial, but RNS is broader for press releases. Given the context of Italian listed companies often using RNS for press releases about strategic deals, RNS is the most appropriate general category. It is not a formal financial report (10-K, IR), an earnings release (ER), or a specific management/board change (MANG/DIRS).
2022-05-19 Italian
IL CONSIGLIO DI AMMINISTRAZIONE HA APPROVATO IL BILANCIO CONSOLIDATO E IL PROGETTO DI BILANCIO DELLA CAPOGRUPPO AL 31 DICEMBRE 2021 APPROVATO
Earnings Release Classification · 95% confidence The document is a press release (Comunicato stampa) dated May 18, 2022, announcing the approval of the Consolidated Financial Statements (Bilancio Consolidato) and the Parent Company Draft Financial Statements (Progetto di Bilancio della Capogruppo) as of December 31, 2021. It provides key consolidated financial highlights (Revenues, EBITDA, Net Result) and details the approval of the first Sustainability Report (Bilancio di Sostenibilità). It also announces the convening of the Ordinary Shareholders' Meeting (Assemblea Ordinaria degli Azionisti) for June 21, 2022. Since this document primarily releases the full annual financial results and related statutory approvals, it strongly aligns with the definition of an Annual Report (10-K), although the text itself is a press release summarizing the results. Given the comprehensive nature of the financial data presented (Income Statement, Balance Sheet, Parent Company data) for the full fiscal year ending December 31, 2021, it represents the core content of the annual filing. If this were merely an announcement of the filing, it would be RPA/RNS, but the inclusion of detailed financial tables and management commentary suggests it is the primary release of the annual results, which is often categorized as 10-K content in this context, or potentially an Earnings Release (ER) if it were quarterly. Since it covers the full year and includes the balance sheet and income statement details, 10-K is the most appropriate classification for the underlying report being summarized, or ER if we strictly classify the press release format. However, the presence of the full year-end financial statements details (including the balance sheet and proposal for profit allocation) makes it more substantial than a typical ER. Given the comprehensive year-end financial review, 10-K is the best fit for the substance, even if presented as a press release summary. The document length (64k chars) is substantial, suggesting it contains more than just highlights. The mention of approving the 'Progetto di Bilancio' (Draft Financial Statements) for the year-end strongly points to the annual reporting cycle. FY 2021
2022-05-18 Italian
PROMOTICA: AGGIORNAMENTO CALENDARIO FINANZIARIO 2022
Report Publication Announcement Classification · 99% confidence The document is titled "Comunicato stampa" (Press Release) and its main purpose is to announce an update to the company's 2022 financial calendar, specifically detailing dates for the Board approval of the Annual Financial Statements, the Shareholders' Meeting for approval, and the approval of the Half-Year Financial Report. This is a formal announcement regarding future reporting events, not the reports themselves (like 10-K or IR). Since it is an announcement about the schedule of financial events and regulatory disclosures, it fits best under the category for announcing the publication of reports or general regulatory updates. Given the specific nature of announcing a financial calendar update, it is a type of regulatory disclosure. While it mentions future reports (Bilancio di esercizio, Relazione finanziaria semestrale), the document itself is the announcement of the schedule change. This aligns most closely with a general Regulatory Filing (RNS) or potentially a Report Publication Announcement (RPA) if it were announcing the immediate release of a report. Since it's updating the *schedule*, RNS is the most appropriate general regulatory category, as RPA usually implies the report is attached or immediately available. The document length (4900 chars) is moderate, but the content is purely an announcement of dates, not the detailed financial data itself.
2022-03-28 Italian
PROMOTICA: PERFEZIONATA L’ACQUISIZIONE DEL RAMO D’AZIENDA INCENTIVE & LOYALTY DI GIGLIO GROUP
M&A Activity Classification · 98% confidence The document is titled 'Comunicato stampa' (Press Release) and details the completion ('perfezionata') of an acquisition by Promotica S.p.A. This type of announcement, concerning corporate actions like M&A, is typically released as a press release to inform the market immediately. Since it is an announcement about a specific corporate transaction (acquisition of a business unit), it falls under the scope of Merger & Acquisition Activity (TAR). Although it mentions a previous press release, this document itself is the final announcement of the closing of the transaction, making TAR the most appropriate classification over a general Regulatory Filing (RNS) or Report Publication Announcement (RPA). The length (3834 chars) is substantial enough to be the primary announcement, not just a notification that a report is attached.
2022-03-04 Italian
PROMOTICA ACQUISTA IL RAMO D’AZIENDA INCENTIVE & LOYALTY DI GIGLIO GROUP
M&A Activity Classification · 99% confidence The document is explicitly titled "Comunicato stampa" (Press Release) and details a significant corporate action: Promotica's acquisition of the Incentive & Loyalty Business Unit from Giglio Group. This type of announcement, detailing M&A activity, financing terms, and strategic rationale, is typically classified as a material event announcement. Since the document describes a merger/acquisition proposal or agreement, the most fitting category is 'M&A Activity' (TAR). It is not a full financial report (10-K, IR), an earnings release (ER), or a general regulatory filing (RNS), as it pertains specifically to a transaction. Although it is a press release, the content is highly specific to a takeover/acquisition, making TAR the primary classification over RPA or RNS.
2022-02-28 Italian
PROMOTICA: AL VIA LA NUOVA CAMPAGNA NAZIONALE DI COOP ITALIA
Regulatory Filings Classification · 95% confidence The document is explicitly titled "Comunicato stampa" (Press Release) and announces the start of a new national campaign for Coop Italia by Promotica S.p.A. It details the scope, partners (Garmin, Ferrino), and expected turnover. The final section mentions that the press release is available on the company website and disseminated via the SDIR circuit, which is typical for regulatory announcements. Since it is a press release announcing a business event (a marketing campaign launch) rather than a formal financial report (like 10-K, IR, ER) or a specific corporate action filing (like DIV, SHA), it falls best under the general regulatory announcement category, which is RNS (Regulatory Filings), as it is a public disclosure of material, non-financial business information.
2022-02-10 Italian

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