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Promotica — Investor Relations & Filings

Ticker · PMT ISIN · IT0005425365 LEI · 8156000C463883C4AA49 XMIL Professional, scientific and technical activities
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Filings indexed 181 across all filing types
Latest filing 2021-05-05 Regulatory Filings
Country IT Italy
Listing XMIL PMT

About Promotica

https://www.promotica.it/en/

Promotica is a marketing agency specializing in loyalty solutions and customer engagement. The company designs, develops, and implements comprehensive loyalty programs aimed at increasing sales, attracting new customers, and fostering brand advocacy. Its core services include creating prize catalogues, managing contests, and handling the logistics of prize distribution, primarily for the large-scale retail sector. A key differentiator is the integration of Italian design, ingenuity, and aesthetics into its promotional campaigns and products. Promotica's solutions often incorporate digital and social media strategies to enhance customer interaction and engagement.

Recent filings

Filing Released Lang Actions
PROMOTICA PRESENTA LA CAMPAGNA DI FIDELIZZAZIONE PER CASH & CARRY, INSEGNA DEL GRUPPO SELEX
Regulatory Filings Classification · 95% confidence The document is explicitly titled 'Comunicato stampa' (Press Release) and announces the launch of a loyalty campaign by Promotica for its client Cash & Carry. It details the campaign value, mechanics, and duration. This type of announcement, which communicates business news rather than mandatory financial filings (like 10-K, IR, or ER), typically falls under general regulatory announcements or press releases. Since there is no specific category for a general business announcement or marketing campaign update, and it is not a formal financial report, the most appropriate fallback category is 'Regulatory Filings' (RNS), as it is a formal communication disseminated via regulatory channels (mentioning SDIR circuit). It is not an Earnings Release (ER) as it focuses on a marketing promotion, nor is it a Call Transcript (CT) or Investor Presentation (IP). Given the context of a press release announcing a business development, RNS is the best fit among the provided options.
2021-05-05 Italian
FIRMATO L’ATTO DI COMPRAVENDITA DEL TERRENO PER LA NUOVA SEDE AZIENDALE ALL’INSEGNA DELLA SOSTENIBILITA’ AMBIENTALE
Regulatory Filings Classification · 95% confidence The document is titled "Comunicato stampa" (Press Release) and announces a specific corporate action: the signing of the deed for the purchase of land for a new company headquarters, including details about financing repayment and future construction plans. This type of announcement, detailing a significant business transaction or corporate development outside of routine financial reporting (like earnings or annual reports), is typically classified as a general corporate announcement. Since it is not a formal regulatory filing like a 10-K, an earnings release (ER), or a specific capital change (CAP), and it is a direct communication to the market, the most appropriate general category for non-standard, material corporate news that doesn't fit elsewhere is 'Regulatory Filings' (RNS), which serves as a broad category for official market communications not covered by more specific codes. Given the content is a press release about a real estate transaction and future plans, it is a material event announcement.
2021-04-30 Italian
PROMOTICA AVVIA LA CAMPAGNA DI FIDELIZZAZIONE PER CEF – COOPERATIVA ESERCENTI FARMACIA
Regulatory Filings Classification · 95% confidence The document is titled "Comunicato stampa" (Press Release) and announces a new loyalty campaign launch between Promotica S.p.A. and CEF. It details a business development, a contract win, and provides commentary from the CEO. This type of announcement, which is a brief, timely communication about a specific business event (not a full financial report like 10-K or IR, nor a transcript or proxy statement), fits best under the general category for regulatory announcements or press releases that don't fit a more specific financial filing type. Since it is a press release announcing a business development, and it is short (under 5,000 characters), it is most appropriately classified as a Regulatory Filing (RNS) as a general announcement, or potentially an Earnings Release (ER) if it contained financial results, which it does not. Given the content is purely operational/contractual news, RNS is the most suitable fallback for a non-standard announcement.
2021-04-26 Italian
FATTURATO CONSOLIDATO PRELIMINARE 2020 A 57,0 MILIONI DI EURO, IN CRESCITA DEL 54% YOY
Earnings Release Classification · 99% confidence The document is titled "Comunicato stampa" (Press Release) and announces preliminary consolidated revenue for 2020, highlighting key performance indicators (KPIs) like revenue growth (54% YoY) and customer count increase (from 66 to 101). This format, focusing on preliminary results and key highlights immediately following a period end, strongly indicates an Earnings Release (ER). It is not a full Annual Report (10-K) or a comprehensive Interim Report (IR), as it explicitly states the data is 'preliminare' (preliminary) and 'non sottoposti a revisione legale' (not subject to legal audit). It is an initial announcement of financial results. FY 2020
2021-04-20 Italian
Promotica: variazione struttura societaria
Major Shareholding Notification Classification · 99% confidence The document is titled "Comunicato stampa" (Press Release) and announces a change in the corporate structure regarding the shareholding of the CEO, Diego Toscani, transferring 85% of the capital to his wholly-owned company, Dieci.sette S.r.l., and the associated lock-up agreement. This type of announcement, detailing changes in ownership structure or significant shareholder transactions, falls under the category of Major Shareholding Notification (MRQ) or potentially Director's Dealing (DIRS) if it were an individual trade, but since it details a structural change involving a significant percentage (85%) and subsequent lock-up, it relates to major shareholding changes. Given the options, MRQ (Major Shareholding Notification) is the most appropriate fit for reporting changes in significant share ownership levels crossing thresholds, even if the threshold crossed is 85%. Since it is a press release announcing a specific corporate event rather than a full regulatory form, and it deals with share ownership, MRQ is selected over the general RNS.
2021-03-31 Italian
PROMOTICA AVVIA LA CAMPAGNA DI FIDELIZZAZIONE PER IL CLIENTE INTERNAZIONALE DELHAIZE SERBIA PER LE INSEGNE MAXI, TEMPO, SHOP&GO, MEGAMAXI
Regulatory Filings Classification · 95% confidence The document is explicitly titled "Comunicato stampa" (Press Release) and announces a new business contract/campaign launch (a Special Promotion for Delhaize Serbia). It details the scope, value, duration, and strategic importance of this commercial activity. This type of announcement, which is not a formal regulatory filing like a 10-K, an earnings release (ER), or a specific capital change, falls best under the general category for corporate news announcements. Since it is a press release detailing a significant business development (a new international client/campaign), and it doesn't fit the specific definitions for M&A (TAR), Capital (CAP), or Director's Dealing (DIRS), it is classified as a general Regulatory Filing (RNS) as a catch-all for significant, non-standardized corporate communications, although it functions very similarly to an Earnings Release (ER) in terms of being a periodic update, but here it is focused on a specific contract win rather than financial results. Given the options, RNS is the most appropriate fallback for a general press release about business operations/contracts.
2021-03-25 Italian

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