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MIRRIAD ADVERTISING PLC — Investor Relations & Filings

Ticker · MIRI ISIN · GB00BF52QY14 LEI · 213800ZKOK9GIME7HE62 IL Telecommunications, computer programming, consultancy, computing infrastructure, and other information service activities
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Filings indexed 332 across all filing types
Latest filing 2023-01-25 Regulatory Filings
Country GB United Kingdom
Listing IL MIRI

About MIRRIAD ADVERTISING PLC

https://www.mirriad.com/

Mirriad Advertising PLC is a video technology company that provides an in-content advertising platform. Specializing in virtual product placement (VPP), the company utilizes patented, AI-driven technology to dynamically insert brands and products into video content post-production. This solution offers new revenue streams for content producers and broadcasters while enabling advertisers and brand owners to reach audiences authentically within premium entertainment. Mirriad operates a marketplace with thousands of hours of available content for integrations, including a dedicated marketplace for diverse-owned and targeted content creators.

Recent filings

Filing Released Lang Actions
Public Opening Position Disclosure (Form 8 OPD)
Regulatory Filings Classification · 95% confidence The document is explicitly titled 'FORM 8 (OPD) PUBLIC OPENING POSITION DISCLOSURE BY A PARTY TO AN OFFER' and references 'Rules 8.1 and 8.2 of the Takeover Code (the "Code")'. This type of disclosure relates to insider/director dealings specifically in the context of a takeover offer, where the company is the 'OFFEREE'. While it involves director interests (similar to DIRS), the specific context of a takeover disclosure (Form 8) and the presence of the RNS number and LSE distribution boilerplate strongly suggest a regulatory filing related to market activity under takeover rules. Since there is no specific code for 'Takeover Disclosure', and it is a mandatory regulatory announcement distributed via RNS, the most appropriate general classification is Regulatory Filings (RNS). It is not a general Director's Dealing (DIRS) which typically refers to standard Form 3/4/5 filings, nor is it a general announcement (RPA).
2023-01-25 English
Second Price Monitoring Extn
Regulatory Filings Classification · 98% confidence The document is very short (1940 characters) and contains the header 'RNS Number : 4298N'. It announces a 'Second Price Monitoring Extension' related to trading activity on the London Stock Exchange. The text explicitly states, 'This information is provided by RNS, the news service of the London Stock Exchange.' This indicates it is a general regulatory announcement disseminated via the RNS system, rather than a specific financial report like an ER, 10-K, or IR. Since it is a general regulatory announcement that doesn't fit the specific categories (like DIRS, DIV, or DLST), the most appropriate fallback is Regulatory Filings (RNS).
2023-01-20 English
Price Monitoring Extension
Regulatory Filings Classification · 99% confidence The document is very short (1923 characters) and its primary content is an announcement regarding a 'Price Monitoring Extension' for a security, referencing the 'RNS Number' and stating that this information is provided by RNS, the news service of the London Stock Exchange, approved by the Financial Conduct Authority (FCA). This structure—a brief notification about a market event or administrative update distributed via the official news service (RNS)—fits the definition of a general regulatory announcement that doesn't correspond to a specific financial report (like 10-K, ER, or IR). Therefore, the most appropriate classification is Regulatory Filings (RNS), which serves as the general category for miscellaneous regulatory announcements.
2023-01-20 English
Second Price Monitoring Extn
Regulatory Filings Classification · 95% confidence The document is very short (1940 characters) and contains the header 'RNS Number'. It announces a 'Second Price Monitoring Extension' for a security, which is a specific, time-sensitive operational notice related to trading on the London Stock Exchange. This type of announcement, which is not a core financial report (like 10-K, IR, ER) but is a regulatory market communication, fits best under the general 'Regulatory Filings' category (RNS), as it is distributed via the RNS news service and deals with market operations rather than specific financial results or corporate governance changes defined by other codes. It is not a declaration of voting results (DVA), director dealing (DIRS), or a delisting notice (DLST).
2023-01-20 English
Price Monitoring Extension
Regulatory Filings Classification · 98% confidence The document explicitly starts with 'RNS Number' and mentions 'RNS, the news service of the London Stock Exchange' and 'Financial Conduct Authority'. The content describes a 'Price Monitoring Extension' for an auction call period, which is a specific, short-form regulatory market announcement rather than a comprehensive financial report (like 10-K or IR) or a management/board change notice. Given its nature as a general regulatory market notice that doesn't fit the highly specific categories (like DIV, DIRS, MANG), the most appropriate classification is the general regulatory filing category.
2023-01-20 English
Strategic Review, Formal Sale Process
M&A Activity Classification · 100% confidence The document is an official announcement from Mirriad Advertising PLC, identified by the RNS Number (3292N) and the use of the 'National Storage Mechanism' header, which strongly suggests a regulatory filing disseminated via a Regulatory Information Service (RNS). The content explicitly discusses a 'Strategic Review,' a 'Formal Sale Process' under the 'City Code on Takeovers and Mergers (the "Takeover Code")', and the appointment of financial advisors/brokers. This combination of M&A/sale process discussion within a formal regulatory announcement framework points towards a significant corporate action disclosure. Since the document is an announcement detailing strategic options including a potential sale, it fits the criteria for a filing related to corporate transactions or major news. While it discusses a potential takeover/sale (TAR), the primary nature of this specific document is the formal announcement of the strategic review and the initiation of the sale process under Takeover Code rules, which is often categorized broadly. Given the context of the Takeover Code and the announcement of a formal sale process, the most fitting specific category is 'M&A Activity' (TAR). However, since this is a general regulatory announcement detailing strategic options and appointing advisors, and not a specific offer document, it could also be considered a general Regulatory Filing (RNS). Because the core subject is the initiation of a 'Formal Sale Process' under the Takeover Code, TAR is the most precise fit among the options related to corporate transactions.
2023-01-20 English

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