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MIRRIAD ADVERTISING PLC — Investor Relations & Filings

Ticker · MIRI ISIN · GB00BF52QY14 LEI · 213800ZKOK9GIME7HE62 IL Telecommunications, computer programming, consultancy, computing infrastructure, and other information service activities
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Filings indexed 332 across all filing types
Latest filing 2023-06-07 Major Shareholding Noti…
Country GB United Kingdom
Listing IL MIRI

About MIRRIAD ADVERTISING PLC

https://www.mirriad.com/

Mirriad Advertising PLC is a video technology company that provides an in-content advertising platform. Specializing in virtual product placement (VPP), the company utilizes patented, AI-driven technology to dynamically insert brands and products into video content post-production. This solution offers new revenue streams for content producers and broadcasters while enabling advertisers and brand owners to reach audiences authentically within premium entertainment. Mirriad operates a marketplace with thousands of hours of available content for integrations, including a dedicated marketplace for diverse-owned and targeted content creators.

Recent filings

Filing Released Lang Actions
IP Group plc - TR1 form
Major Shareholding Notification Classification · 99% confidence The document is explicitly labeled with 'RNS Number : 9667B' and contains the standard header/footer information associated with RNS (Regulatory News Service) announcements from the London Stock Exchange. The content is a 'TR-1: Standard form for notification of major holdings' filed by IP Group plc regarding a change in their voting rights percentage in Mirriad Advertising plc. This type of filing, which reports changes in significant share ownership thresholds, directly corresponds to the Major Shareholding Notification category.
2023-06-07 English
Final Audited Results for the year end 31 Dec 2022
Earnings Release Classification · 100% confidence The document explicitly states: 'Final Audited Results for the year ended 31 December 2022' and provides detailed financial highlights (Revenue, EBITDA loss, Net cash) and operational KPIs for the year 2022, comparing them to 2021. This content is characteristic of a comprehensive annual financial report. Although it is presented as an RNS announcement (suggesting RPA or RNS), the core content is the full set of audited annual results, which aligns best with the 'Annual Report' definition (10-K), even if the filing wrapper is an RNS. Given the depth of financial data and the explicit mention of 'Final Audited Results', it is classified as the report itself, not just an announcement of the report's publication. The document length is substantial (nearly 50,000 characters), further supporting classification as the report rather than a brief RPA. FY 2022
2023-06-07 English
Result of GM, Open Offer & PDMR Dealings
AGM Information Classification · 99% confidence The document is an official announcement released via RNS (Regulatory News Service) on June 2, 2023. The title explicitly states it covers the 'Results of General Meeting, Open Offer, PDMR Dealings and Total Voting Rights'. It details the results of shareholder votes on resolutions passed at a General Meeting (AGM-R component), the outcome of a capital raise (Open Offer/Placing - CAP component), and insider transactions by directors (DIRS component). Since the document reports the definitive results of a shareholder vote (General Meeting resolutions) and includes mandatory disclosures about director dealings and total voting rights following a capital event, it is a composite announcement. However, the primary focus is reporting the outcome of the General Meeting resolutions and associated corporate actions. The presence of detailed voting tables strongly points towards the results of a shareholder meeting. While it contains elements of CAP and DIRS, the most specific and overarching event reported is the outcome of the General Meeting. Given the options, 'AGM-R' (AGM Information) is the best fit for reporting the results of resolutions passed at a General Meeting, even though it also includes other mandatory disclosures.
2023-06-02 English
Result of Placing and Publication of Circular
Capital/Financing Update Classification · 98% confidence The document is an official announcement from Mirriad Advertising PLC, identified by the RNS Number (6389Z) and the use of the Regulatory Information Service (RNS) distribution tracker image. The content details the 'Result of Placing' and 'Publication of Circular' related to a fundraising effort, including the conditional raising of gross proceeds (£5.75 million) through placing shares and proposing an Open Offer. This is a specific corporate action announcement concerning capital structure and fundraising, which aligns best with the 'Capital/Financing Update' category (CAP). Although it mentions a Circular and General Meeting, the primary focus is the successful completion of the placing and the details of the capital raise, rather than just the proxy materials (PSI) or the final voting results (DVA). Since it is a formal regulatory announcement distributed via RNS, it is a specific type of corporate disclosure, making CAP the most precise fit over the general RNS fallback.
2023-05-16 English
Result of Strategic Review
Share Issue/Capital Change Classification · 99% confidence The document is an RNS announcement (indicated by 'RNS Number : 6219Z') from Mirriad Advertising PLC dated May 16, 2023. The content details the results of a strategic review, a trading update, and crucially, a 'Proposed placing to raise approximately £5.75 million' and a 'Proposed Open Offer to raise up to £2 million'. This describes a significant financing activity involving the issuance of new shares (Placing and Open Offer) to raise capital. This directly aligns with the definition of 'Capital/Financing Update' (CAP). Although it is an RNS announcement, the core subject matter is the capital raise itself, making CAP a more specific classification than the general 'RNS' fallback. The document also mentions the General Meeting date (June 2, 2023) where resolutions for the fundraising must be passed, which is related to capital structure changes.
2023-05-16 English
Three-year contract renewal with Univision
Regulatory Filings Classification · 100% confidence The document begins with an 'RNS Number' and is dated May 15, 2023. It announces a business development: a three-year contract renewal with Univision. The text explicitly states, 'This is a Reach announcement. Reach is an investor communication service aimed at assisting listed and unlisted (including AIM quoted) companies to distribute non-regulatory news releases into the public domain.' It further clarifies that regulatory information would be disseminated as an RNS regulatory announcement, implying this specific release is non-regulatory news. Since this is a general business update/news release that doesn't fit specific categories like ER, DIV, or CAP, and it is explicitly distributed via the Reach service (a non-regulatory channel associated with RNS), the most appropriate fallback category is Regulatory Filings (RNS), as it is a general announcement disseminated through the regulatory/news distribution system.
2023-05-15 English

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