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Qwamplify — Investor Relations & Filings

Ticker · ALQWA ISIN · FR0010889386 LEI · 9695004YRMWNX0TMOQ58 PA Professional, scientific and technical activities
Filings indexed 271 across all filing types
Latest filing 2013-07-24 Capital/Financing Update
Country FR France
Listing PA ALQWA

About Qwamplify

https://www.qwamplify.com/

Qwamplify is a digital and data marketing group that designs and deploys strategies to accelerate purchasing decisions and drive sales growth for brands, distributors, and e-retailers. The company's expertise is centered on creating 'purchasing impulses' through a comprehensive suite of services. Core offerings are structured around three main areas: programmatic advertising (including display, native, video, and retail media), performance marketing (such as email/SMS acquisition, lead generation, and gamification), and B2B activation (developing loyalty programs and animating distributor networks). Qwamplify focuses on delivering impactful brand experiences across various sales channels, including e-commerce and drive-to-store initiatives, to recruit, convert, and engage customers.

Recent filings

Filing Released Lang Actions
CUSTOM SOLUTIONS investit dans l’Advocacy Marketing - 24.07.2013.doc
Capital/Financing Update Classification · 95% confidence The document is titled as a press release ("Communiqué de presse") and announces a specific corporate action: Custom Solutions taking a 25% minority stake in Q3 (O3) via a capital increase, alongside a commercial partnership. This is a material event related to corporate structure and strategy, but it is not a full annual report (10-K), an interim report (IR), an earnings release (ER), or a formal regulatory filing like a Director's Dealing (DIRS) or Major Shareholding Notification (MRQ). It is an announcement of a strategic investment/acquisition activity. The closest fit among the provided codes is 'Capital/Financing Update' (CAP) because it involves a capital increase and investment, or 'M&A Activity' (TAR) because it involves acquiring a stake in another company. Given the focus is on a minority stake acquisition and partnership to strengthen business capabilities (Advocacy Marketing), 'TAR' (M&A Activity) is a strong candidate, but 'CAP' (Capital/Financing Update) also fits the capital increase aspect. Since the core event is the acquisition of a stake in another company, TAR is slightly more precise than a general financing update, although it's not a full takeover. However, looking closely at the definitions, 'TAR' is for 'merger proposals or takeover bids'. This is a minority investment. 'CAP' covers 'Updates on company fundraising, financing activities, or capital structure changes'. Since this involves an investment *by* the company (using capital) and a capital increase *in the target*, 'CAP' is a reasonable fit for a strategic investment announcement that isn't a full M&A deal. Given the context of strategic investment and partnership, and lacking a specific 'Investment Announcement' code, I will classify this as a Capital/Financing Update (CAP) as it details a significant capital deployment and structural change, or potentially RNS as a general announcement. Since it is a specific corporate action announcement, and not just a notice of a report, I will lean towards the most relevant business event code. The announcement of acquiring a stake is a form of corporate transaction. Given the options, and that it's not a full takeover (TAR), 'CAP' covers financing activities well. Alternatively, since it's a press release announcing a specific, non-standard event, 'RNS' (Regulatory Filings/General announcement) is often used for such press releases in the absence of a perfect fit. I will select 'CAP' as the primary business classification for this strategic investment/capital deployment.
2013-07-24 French

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