MIRRIAD ADVERTISING PLC
An AI-powered platform for in-content advertising and virtual product placement in video content.
MIRI | IL
Overview
Corporate Details
- ISIN(s):
- GB00BF52QY14
- LEI:
- 213800ZKOK9GIME7HE62
- Country:
- United Kingdom
- Address:
- 3 MORE LONDON RIVERSIDE, SE1 2RE LONDON
- Website:
- https://www.mirriad.com/
- Sector:
- Professional, scientific and technical activities
- Industry:
- Advertising activities
Description
Mirriad Advertising PLC is a video technology company specializing in in-content advertising and virtual product placement (VPP). Its proprietary, AI-powered platform dynamically inserts brands and products into premium video content across television, streaming services (SVOD/AVOD), music, and influencer platforms. By creating new advertising inventory within existing content, Mirriad generates new revenue streams for content owners and distributors while offering brands authentic, non-disruptive audience engagement. The company operates a large VPP marketplace, which includes a dedicated marketplace for diverse suppliers, aiming to solve media inventory challenges for advertisers. The solution is designed to improve the viewer experience compared to traditional advertising.
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Filings
| Date | Filing | Language | Size | Actions | |
|---|---|---|---|---|---|
| 2025-10-14 08:00 |
Regulatory News Service
CEO video presentation
|
English | 11.8 KB | ||
| 2025-09-25 11:30 |
Board/Management Information
Directorate Change
|
English | 9.8 KB | ||
| 2025-08-11 08:00 |
Related Party Transaction
Grant of options
|
English | 36.2 KB | ||
| 2025-07-21 13:32 |
Declaration of Voting Results & Voting Rights Announcements
Result of AGM
|
English | 27.3 KB | ||
| 2025-07-03 17:21 |
Major Shareholding Notification
Holding(s) in Company
|
English | 23.2 KB | ||
| 2025-06-30 18:00 |
Declaration of Voting Results & Voting Rights Announcements
Total Voting Rights
|
English | 11.2 KB | ||
| 2025-06-27 16:13 |
Pre-Annual General Meeting Information
Notice of AGM
|
English | 11.5 KB | ||
| 2025-06-17 18:55 |
Major Shareholding Notification
Holding(s) in Company
|
English | 38.4 KB | ||
| 2025-06-16 11:12 |
Major Shareholding Notification
Holding(s) in Company
|
English | 23.2 KB | ||
| 2025-06-06 16:52 |
Major Shareholding Notification
Holding(s) in Company
|
English | 23.3 KB | ||
| 2025-06-05 17:05 |
Major Shareholding Notification
Holding(s) in Company
|
English | 25.1 KB | ||
| 2025-06-05 17:01 |
Major Shareholding Notification
Holding(s) in Company
|
English | 36.6 KB | ||
| 2025-06-05 16:02 |
Major Shareholding Notification
Holding(s) in Company
|
English | 52.3 KB | ||
| 2025-06-04 14:27 |
Major Shareholding Notification
Holding(s) in Company
|
English | 21.7 KB | ||
| 2025-06-04 10:59 |
Major Shareholding Notification
Holding(s) in Company
|
English | 22.0 KB |
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Market Data
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Financials & KPIs
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Insider Transactions
| Date | Insider Name | Position | Type | Shares | Value |
|---|---|---|---|---|---|
| No insider transactions recorded for this company. | |||||
