Touchtech AB — Investor Relations & Filings

Touchtech AB develops a Software-as-a-Service (SaaS) platform designed to enhance sales in physical retail environments. The company's primary offering, InStore, is an omnichannel solution that functions as an 'endless-aisle' tool. It integrates with a retailer's existing eCommerce and Point-of-Sale (POS) systems to provide real-time access to the full product assortment on in-store devices such as large touchscreens, tablets, or POS terminals. The platform supports both assisted selling by staff and self-service by customers, enabling them to browse and order items not physically available in the store. A key feature is its AI engine, which provides personalized styling recommendations to increase the Average Order Value (AOV). By bridging the gap between online and in-store inventory, the solution helps retailers recover potentially lost sales and create a seamless customer experience.