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MIRRIAD ADVERTISING PLC — Investor Relations & Filings

Ticker · MIRI ISIN · GB00BF52QY14 LEI · 213800ZKOK9GIME7HE62 IL Telecommunications, computer programming, consultancy, computing infrastructure, and other information service activities
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Filings indexed 332 across all filing types
Latest filing 2019-06-14 AGM Information
Country GB United Kingdom
Listing IL MIRI

About MIRRIAD ADVERTISING PLC

https://www.mirriad.com/

Mirriad Advertising PLC is a video technology company that provides an in-content advertising platform. Specializing in virtual product placement (VPP), the company utilizes patented, AI-driven technology to dynamically insert brands and products into video content post-production. This solution offers new revenue streams for content producers and broadcasters while enabling advertisers and brand owners to reach audiences authentically within premium entertainment. Mirriad operates a marketplace with thousands of hours of available content for integrations, including a dedicated marketplace for diverse-owned and targeted content creators.

Recent filings

Filing Released Lang Actions
Approval of resolutions at AGM
AGM Information Classification · 99% confidence The document explicitly states it is an announcement regarding the 'Approval of Resolutions at aGM' (Annual General Meeting). It details the voting results for several resolutions (Resolution 1 through 9) passed during the meeting held on June 13, 2019. This content directly matches the definition for AGM Information (AGM-R), which covers presentations and materials shared during the AGM, including the outcome of votes taken there. Although it contains voting results (which could suggest DVA), the context is the formal reporting of the AGM proceedings itself, making AGM-R the most precise fit.
2019-06-14 English
Directorate Change
Board/Management Information Classification · 99% confidence The document is identified by the RNS Number header and explicitly states 'DIRECTORATE CHANGES' regarding the retirement of one director and the appointment of another (Bob Head). This directly corresponds to the definition of Board/Management Information, which is classified as 'MANG'. The document is a formal announcement, not a lengthy report, confirming the nature of the filing.
2019-06-04 English
Annual Report and Accounts and Notice of AGM
Report Publication Announcement Classification · 99% confidence The document is a regulatory filing (indicated by RNS Number and LSE context) that explicitly states: 'Mirriad Advertising plc has today posted its Annual Report and Accounts 2018 ("Annual Report") to shareholders.' It also mentions the 'Notice of AGM'. Since the document is short (2610 chars) and its primary function is to announce that the Annual Report and AGM Notice have been sent/posted, it fits the definition of a Report Publication Announcement (RPA) rather than being the full Annual Report (10-K) or AGM material (AGM-R) itself. The presence of both 'Annual Report' and 'Notice of AGM' in the announcement title further supports this being a notification of publication.
2019-05-17 English
Long Term Incentive Plan
Director's Dealing Classification · 98% confidence The document is clearly identified as an 'RNS Number' announcement from 'Mirriad Advertising PLC' dated '16 May 2019'. The content details the 'Grant of options over ordinary shares' to senior team members (CTO and EVP) under the Long Term Incentive Plan (LTIP). Crucially, it includes a 'DEALING NOTIFICATION FORM FOR USE BY PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY AND THEIR CLOSELY ASSOCIATED PERSONS'. This type of filing, reporting personal share transactions by directors/executives (insider trades), directly corresponds to the definition of Director's Dealing (DIRS). Although it is distributed via RNS, the specific content mandates the DIRS classification over the general RNS fallback.
2019-05-16 English
Final Results
Earnings Release Classification · 100% confidence The document explicitly states 'PRELIMINARY RESULTS FOR THE YEAR ENDED 31 DECEMBER 2018' and provides detailed financial overview, operational highlights, and commentary from the CEO and Chairman regarding the full year's performance. This content structure is characteristic of an Annual Report (10-K) or a comprehensive set of annual results. However, the document is filed under RNS Number 4349Y and is titled 'PRELIMINARY RESULTS'. While it contains the substance of an annual report, the presence of the RNS number and the focus on announcing the results (rather than being the formal SEC 10-K filing itself) suggests it is the initial public release of the annual figures. Given the comprehensive nature covering the entire fiscal year and including Chairman/CEO statements, it is a strong candidate for the Annual Report (10-K) category, which typically encompasses the full annual financial disclosure. Since the text is extensive (over 45,000 characters) and contains the full narrative, it is classified as the report itself, not just an announcement of the report (RPA). The 10-K is the most appropriate classification for a comprehensive annual results disclosure. FY 2018
2019-05-09 English
Holding(s) in Company
Major Shareholding Notification Classification · 99% confidence The document explicitly states 'RNS Number : 3229U' and contains the header 'TR-1: Standard form for notification of major holdings'. This form is used to report changes in significant share ownership, which corresponds to the definition of Major Shareholding Notification (MRQ). However, the document is distributed via RNS, the news service of the London Stock Exchange, and the content is a regulatory disclosure form (TR-1). Since the primary function of this document is to serve as a regulatory announcement disseminated through the official channel (RNS), and it fits the specific criteria for reporting changes in major shareholdings, the most precise classification is MRQ. If MRQ were not available, RNS would be the fallback. Given the specific content (TR-1 form detailing shareholding changes), MRQ is the best fit.
2019-03-28 English

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