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Björn Borg — Investor Relations & Filings

Ticker · BORG ISIN · SE0021921327 LEI · 549300UIPGM58Z67Z634 ST Wholesale and retail trade
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Filings indexed 477 across all filing types
Latest filing 2012-10-19 Regulatory Filings
Country SE Sweden
Listing ST BORG

About Björn Borg

https://www.bjornborg.com/en/

Björn Borg is a sports fashion brand named after the iconic tennis player. The company designs and markets a wide range of apparel, with a primary focus on sportswear and underwear. Its product portfolio extends to include footwear, bags, and accessories for men, women, and children. The collections are developed for an active lifestyle, catering to activities such as gym and training, running, and racket sports, while also offering products for leisure and everyday use. The brand's identity is built on a passion for sports and a confident, active ethos.

Recent filings

Filing Released Lang Actions
Björn Borg öppnar sin första underklädeskiosk i england
Regulatory Filings Classification · 99% confidence The document is a short press release dated October 19, 2012, announcing a specific business event: the opening of Björn Borg's first underwear kiosk (Candy Store) in England. It details expansion plans and quotes the CEO. This type of announcement, focusing on operational news, store openings, or minor strategic updates that are not core financial reports (10-K, IR, ER) or mandatory regulatory filings (like DIRS, DIV, MRQ), typically falls under general regulatory announcements or news releases. Since there is no specific category for 'Business Operations Update' or 'Store Opening Announcement', and it is not a formal financial report, the most appropriate fallback category is Regulatory Filings (RNS), which covers general regulatory announcements not covered elsewhere. Given the short length and nature as a news announcement, it is not a comprehensive report like an AR or IR.
2012-10-19 Swedish
Björn borg launches its first UNDERWEAR Candy store in england
Regulatory Filings Classification · 99% confidence The document is a short press release dated October 19, 2012, announcing the opening of a new retail store concept ('Candy Store') in England. It details a business expansion activity (new store opening) and includes quotes from the CEO. This type of announcement, focusing on operational updates, expansion, or general corporate news that doesn't fit specific financial reporting codes (like 10-K, ER, or DIV), is best classified under the general regulatory/corporate announcement category. Since it is not a formal financial report, a management discussion, a director dealing, or a capital change, the most appropriate fallback category is Regulatory Filings (RNS), as it is a general corporate announcement released to the public/market.
2012-10-19 English
BJÖRN BORG ÖPPNAR FÖRSTA BUTIKEN I KINA
Regulatory Filings Classification · 99% confidence The document is a short press release dated August 23, 2012, announcing a specific business event: the opening of Björn Borg's first store in China (a shop-in-shop in Sogo and availability on Taobao). It includes quotes from the CEO and details about the expansion strategy. This is not a comprehensive annual report (10-K), an interim report (IR), an earnings release (ER), or a formal regulatory filing like a Director's Dealing (DIRS) or Major Shareholding Notification (MRQ). It is a specific business announcement regarding market expansion and strategy, which fits best under the general category of Regulatory Filings (RNS) as a miscellaneous, non-periodic announcement, or potentially a general business update. Given the options, RNS serves as the best catch-all for specific, non-standard operational news releases that aren't covered by the other specific codes (like MANG, CAP, or DIV). Since it is a press release announcing a business development, RNS is the most appropriate classification.
2012-08-23 Swedish
Interim / Quarterly Report 2012
Interim / Quarterly Report Classification · 100% confidence The document is a quarterly financial report for Björn Borg covering the period 1 April – 30 June 2012 and 1 January – 30 June 2012. It contains detailed financial statements, including income statements, balance sheet data, and management commentary on business performance, market trends, and future outlook. It is a comprehensive interim report, not an announcement or a summary, and thus fits the definition of an Interim / Quarterly Report (IR). H1 2012
2012-08-22 Swedish
Interim / Quarterly Report 2012
Interim / Quarterly Report Classification · 100% confidence The document is a comprehensive financial report for the period of January 1 to June 30, 2012, for Björn Borg. It contains detailed financial statements, including net sales, operating profit, earnings per share, and a breakdown of business segments. It is clearly an interim financial report (half-year report) rather than an announcement or a summary, as it provides substantive financial analysis and data tables. H1 2012
2012-08-22 English
Inbjudan till Analytiker- och pressträff
Report Publication Announcement Classification · 95% confidence The document is an invitation ('Inbjudan till') for an analyst and press meeting ('Analytiker- och pressträff') scheduled to discuss the interim report ('delårsrapport') for the second quarter of 2012. It provides details about the time, location, and who will be presenting (CEO and CFO). Since this is an invitation to discuss an upcoming report, and not the report itself, it is best classified as a general announcement related to investor relations or a specific event. Given the options, it is an announcement about an event related to financial results, but it is not the Earnings Release (ER) itself, nor is it a full Call Transcript (CT). It is an announcement regarding an event where the report will be discussed. This fits best under Regulatory Filings (RNS) as a general announcement concerning an investor event tied to financial reporting, or potentially a precursor to an Investor Presentation (IP) or Call Transcript (CT), but the primary function here is the invitation/announcement of the event itself. Given the short length and announcement nature, RNS is the most appropriate fallback for an event invitation not explicitly covered elsewhere.
2012-08-15 Swedish

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