MediaAlpha, Inc. Logo

MediaAlpha, Inc.

A marketing tech platform connecting consumers with insurance providers via real-time bidding.

MAX | NYSE

Overview

Corporate Details

ISIN(s):
US58450V1044
LEI:
Country:
United States of America
Address:
700 SOUTH FLOWER STREET, 90017 LOS ANGELES
Sector:
Mining and quarrying
Industry:
Extraction of natural gas

Description

MediaAlpha, Inc. is a marketing technology company that operates a transparent, programmatic platform for customer acquisition, with a primary focus on the insurance industry. The company's data science-powered exchange connects high-intent consumers with insurance carriers, distributors, and brands in other verticals through a real-time bidding (RTB) marketplace. MediaAlpha provides its partners with granular control and full source-transparency, enabling them to precisely target prospects and optimize marketing spend by aligning customer acquisition costs with customer lifetime value (LTV) to maximize profitability.

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Insider Transactions

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