Ibotta, Inc. — Investor Relations & Filings

Ibotta, Inc. operates a performance marketing platform that enables brands to deliver digital promotions to consumers. The company's core offering is a free-to-use mobile application and browser extension that allows users to earn cash back on everyday purchases, such as groceries, both in-store and online. The platform functions by having consumers add offers, make qualifying purchases, and provide proof of purchase to receive monetary rewards. For its business clients, primarily consumer packaged goods (CPG) brands, Ibotta provides a channel for targeted digital promotions. The company's technology is powered by the Ibotta Performance Network (IPN), which distributes offers across its proprietary applications and a network of third-party publishers, reaching over 200 million consumers.