ADAIRS LIMITED — Investor Relations & Filings

Adairs Limited is a specialty retailer of home furnishings and homewares, operating through a multi-brand portfolio that includes Adairs, Mocka, and Focus on Furniture. The company manages the design, sourcing, and distribution of a diverse product range encompassing bed linen, bedding, towels, homewares, and furniture. Its business model utilizes an omni-channel approach, combining a physical store network with integrated e-commerce platforms to reach a broad consumer base. Adairs emphasizes exclusive product designs and maintains a strong customer loyalty program, Linen Lovers, to enhance engagement. Mocka functions as a vertically integrated online retailer specializing in functional furniture and baby products, while Focus on Furniture provides a range of value-led furniture options. The group focuses on delivering quality and style across various price points and home categories.