SmartCraft ASA

Report Publication Announcement • Nov 21, 2023

One-third of all craftsmen wants to invest more in digitization

One-third of all craftsmen wants to invest more in digitization

One-third of all construction companies in Sweden plan to increase their

investments in digitization. Increased productivity, faster invoicing, and

better control are the biggest advantages.

In SmartCraft's annual report, the Digimeter, businesses in the construction

industry answer questions about how and why they use digital tools. Many respond

that they save a lot of time and money with such tools.

"Therefore, it's encouraging that 35 percent indicate they will increase their

digital investments. It's not surprising that this percentage remains high

despite the uncertain market, as the efficiency gains with digitization are

significant," says Gustav Line, CEO of SmartCraft. "Only 2 percent intend to

decrease investments," Gustav continues.

As competition for customers intensifies, it becomes increasingly important to

work in a smarter way. "A digital investment usually turns out to be profitable.

Those who dare to invest today can quickly see positive effects that enhance

competitiveness. The craftsmen we've asked lift increased productivity, better

control, and quicker invoicing as the main reasons for digitization. In

uncertain times, this is, of course, more crucial than ever," says Gustav Line.

He emphasizes that everyone in the industry is only at the beginning of the

digitization journey. For example, the rapid advancements in artificial

intelligence will inevitably impact both businesses and employees. Gustav Line

doesn't believe it's the right time for businesses to just 'wait and see'.

"What we can be sure of, is that new digital solutions will give craftsmen even

more time for the 'real' work. I look forward to be following this, both as a

business leader and in the upcoming years' Digimeter surveys," says Gustav Line.

About the Digimeter

The Digimeter is an annual survey of the construction industry's digitization.

The 2023 report is based on a survey among a random selection of companies of

varying sizes and areas within the construction industry in Sweden.

The survey is conducted by SmartCraft, a leading provider in the Nordics of

software as a service (SaaS) for craftsmen and the construction industry. The

SmartCraft group's various services currently have approximately 120,000 users

in Norway, Sweden, and Finland.

Visit smartcraft.com/digimeter (https://smartcraft.com/digimeter/) to read the

report on how the industry views how digitization affects work and how they

believe development will progress.

Contact

Gustav Line, CEO, +47 952 67 104, gustav.line@smartcraft.com

About SmartCraft

SmartCraft is the leading Nordic provider of mission-critical SaaS solutions to

SME's in the construction sector. The company's business model is highly

scalable, based on 97% recurring revenue and low churn. The construction sector

is among the least digitalized industries and represents a NOK 10bn software

market in the Nordics, growing at a double-digit rate. SmartCraft's solutions

help customers to increase their productivity, margins, and resource efficiency.