Regulatory Filings • May 14, 2025
Regulatory Filings
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SmartCraft launches SmartCraft Spark - A new digital solution tailored for electricians
[SmartCraft Spark.jpg]
May 14, 2025 - SmartCraft, the Nordic region's leading provider of software for
the construction and craft industries, today announces the launch of SmartCraft
Spark, a new digital solution designed specifically for electricians. SmartCraft
Spark simplifies the quoting process and empowers electricians to work more
professionally and efficiently with less administrative overhead.
"With SmartCraft Spark, we're taking another important step toward our long-term
goal of helping craftsmen succeed through digital tools that are simple,
powerful, and built for their daily needs," says Gustav Line, CEO of SmartCraft.
Tailored for electricians
SmartCraft Spark has been developed in close collaboration with professional
electricians and is built on more than 20 years of experience delivering
software to the electrical industry in Norway and Sweden. The solution is
designed for small and medium-sized electrical companies seeking a faster,
simpler, and more modern way to manage the quoting process.
"The solution enables electrical businesses to focus on their core work while
improving profitability. Already today, more than 80% of quotes sent through
SmartCraft Spark convert into paid jobs - a clear indication of the value it
delivers," says Tommy Kroken, Product Manager for SmartCraft Spark.
While Spark currently focuses on quotes and calculations, it is only the
beginning. The platform will gradually evolve into a comprehensive ecosystem of
digital tools, covering more aspects of electricians' workflows.
Built on the SmartCraft Core platform
SmartCraft Spark is the first solution developed on the company SmartCraft Core
platform - a modern, scalable foundation designed to accelerate product
innovation across trades and markets.
"With SmartCraft Core, we've built a platform that allows us to scale
efficiently and launch new solutions and features faster. SmartCraft Spark is
the first industry-specific tool that is built on this foundation," says Gustav
Line.
Strong early market validation
Even before launch, five of Norway's largest electrical franchise chains have
selected SmartCraft Spark as their preferred solution - with several having
contributed to its development. These agreements represent a potential reach of
over 900 installer companies and approximately 12 500 electricians, estimators,
and project managers.
"The trust shown by the largest players in the market is a strong vote of
confidence in both the product and our long-term vision," says Line.
SmartCraft Spark is available from May 14[th], 2025, in Norway and Sweden.
Learn more at: www.smartcraftspark.com
About SmartCraft
SmartCraft is the leading Nordic provider of mission-critical SaaS solutions to
SMEs in the construction sector, increasing their productivity, margins, and
resource efficiency. The Group currently has more than 13 400 customers and 270
employees distributed across Norway, Sweden, Finland and UK. SmartCraft was
listed on the Oslo Stock Exchange in June 2021.
For further queries, please contact:
Gustav Line, CEO SmartCraft
Email: [email protected]
Phone: +47 952 67 104
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