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Share Issue/Capital Change • Sep 10, 2015

Schibsted ASA (SCHA/SCHB) - Successful placement of B-shares

Schibsted ASA (SCHA/SCHB) - Successful placement of B-shares

NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION, DIRECTLY OR INDIRECTLY, IN

AUSTRALIA, CANADA, THE HONG KONG SPECIAL ADMINISTRATIVE REGION OF THE PEOPLE'S

REPUBLIC OF CHINA, JAPAN OR THE UNITED STATES, OR ANY OTHER JURISDICTION IN

WHICH THE DISTRIBUTION OR RELEASE WOULD BE UNLAWFUL.

Schibsted ASA ("Schibsted" or "the Company") is pleased to announce the

successful completion of the offering of  10,800,361, million B-shares announced

yesterday, equal to 5.0% of the existing total share capital of the Company or

equal to 10.0% of the B-shares outstanding (the "Offering"). The Offering

consisted of a private placement to institutional investors in Norway and

internationally. The Offering received good support, and was completed at an

offer price of NOK 246 per share, which was determined through an accelerated

book-building process. Settlement is expected to occur on or around 14

September, 2015.

Gross proceeds of the Offering amounted to NOK 2.656.888.806 million or

approximately USD 323 million assuming a NOK/USD exchange rate of 8.22. The net

proceeds will strengthen the Company's capital base and be used to finance

strategic acquisition activities, especially within the Online Classifieds

segment.The Company's overall strategy remains firm; to continue to pursue

growth in Online classifieds, develop world class digital media houses and to

leverage digital ecosystems to accelerate adjacent growth models. The Company is

ramping up its technology portfolio and capabilities in order to take out the

full synergy potential across all business areas.

Schibsted retained Skandinaviska Enskilda Banken AB (publ.), Oslo branch ("SEB")

and Goldman Sachs International ("GS") as joint bookrunners in connection with

the Offering (jointly, the "Managers").

In accordance with the authorisation granted to the board of directors at the

Company's Annual General Meeting held on May 8, 2015, the Board of directors has

approved an issuance of 10,800,361 million new shares (the "New Shares") at a

price per share equal to the offer price for the Offering.

Following the completion of the Offering and the issue of the New Shares,

Schibsted's share capital will increase by NOK 5,400,180.5 to NOK

113,403,795.5, comprising of 108,003,615 A-shares and 118.803.976 B-shares with

a nominal value of NOK 0.50 per share.

Schibsted and Blommenholm Industrier AS have entered into a share lending

agreement in order to facilitate delivery of the New Shares allocated in the

Offering on a delivery versus payment basis. As a result, the shares allocated

in the Offering will be settled with existing and unencumbered B-shares already

listed on the Oslo Stock Exchange borrowed from Blommenholm Industrier AS. Upon

settlement of the Offering, the capital increase will be registered in the

Norwegian Register of Business Enterprises. It is expected that the New Shares

will be issued on or about the time of settlement of the Offering. When the

shares are issued, they will be delivered to Blommenholm Industrier AS to

satisfy obligations under the share lending agreement.

In connection with the Offering the Board of directors of the Company has

resolved to set aside the pre-emptive rights of the existing shareholders. The

Board considers this to be in the best interests of the Company and the

shareholders since it will allow the Company to raise capital more quickly, at a

lower discount and with significantly lower transaction costs than a rights

offering would allow.

Schibsted has agreed not to undertake a further issue or sale of B-shares or

securities convertible into such shares for a period of 90 days following

settlement of the Offering with the Managers, subject to customary exceptions.

For further information, please contact:

Trond Berger, CFO. Tel: +47 916 86 695

Oslo, 10 September 2015

Schibsted ASA

Jo Christian Steigedal

Head of Investor Relations

In any EEA Member State that has implemented Directive 2003/71/EC (such

Directive and amendments thereto, including Directive 2010/73/EU together with

any applicable implementing measures in the relevant home Member State, the

"Prospectus Directive"), this communication is only addressed to and directed at

qualified investors in that Member State within the meaning of the Prospectus

Directive.

In addition, in the United Kingdom, this announcement is not being distributed,

nor has it been approved for the purposes of Section 21 of the Financial

Services and Markets Act 2000 ("FSMA"), by a person authorised under FSMA and is

directed only at persons (i) who are persons having professional experience in

matters relating to investments who fall within the definition of "investment

professionals" in Article 19(5) of the Financial Services and Markets Act 2000

(Financial Promotion) Order 2005, as amended (the "Order"), or (ii) persons who

are high net worth entities falling within Article 49(2)(a) to (d) of the Order,

or (iii) other persons to whom it may lawfully be communicated ("relevant

persons"). Under no circumstances should persons who are not relevant persons

rely or act upon the contents of this announcement. Any investment or investment

activity to which this announcement relates in the United Kingdom is available

only to, and will be engaged only with, relevant persons.

This announcement is not an offer for sale of securities in the United States.

Securities may not be offered or sold in the United States absent registration

with the United States Securities and Exchange Commission or an exemption from

registration under the U.S. Securities Act of 1933, as amended. Schibsted ASA

does not intend to register any part of the offering in the United States or to

conduct a public offering in the United States of the shares to which this

announcement relates.

This information is subject to the disclosure requirements pursuant to section

5-12 of the Norwegian Securities Trading Act.

[HUG#1950939]