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Readcrest Capital AG

M&A Activity Mar 1, 2007

346_rns_2007-03-01_e6a90930-35a1-4417-83c8-717c9e4b5f4d.html

M&A Activity

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News Details

Ad-hoc | 1 March 2007 19:18

Business Media China AG acquired 70% interest in TC Group

Business Media China AG / Acquisition

Release of an Ad hoc announcement according to § 15 WpHG, transmitted by
DGAP - a company of EquityStory AG.
The issuer is solely responsible for the content of this announcement.


Stuttgart, March 1, 2007 Business Media China AG (ISIN DE0005250401, German
Securities Code (WKN) 525040) is a specialist for media and marketing in
China, and today concluded an agreement for the acquisition of a 70%
interest in Ludwigsburg-based TC Gruppe GmbH Target Communications,
effective as of March 1, 2007.

TC Gruppe GmbH ('TC') is an agency for integrated communication and event
management. TC recorded sales of approx. EUR 4 million in fiscal year 2006
with around 40 employees and is one of the leading owner-managed
advertising agencies in Germany. To date TC has worked for customers
including DaimlerChrysler (for the MAYBACH and SLR McLaren brands), METRO,
Deutsche Telekom, Alcatel SEL and Konami, and over the past few years it
has been honored with many international awards including at the New York
Festival, the London International Advertising Award and Berliner Type.

Business Media China AG is primarily pursuing two key strategic goals with
its majority acquisition of TC Gruppe GmbH: supplementing its internal
expertise and operating resources for designing and implementing
international communication projects, and also gaining direct access to
German advertising customers in order to initiate customer communication
for entering the Chinese market and maintaining their brands at an early
stage.

The contracting parties have agreed not to disclose the purchase
price.

Investor relations contact
Henryk Deter
cometis AG
Unter den Eichen 7, 65195 Wiesbaden
Tel.: +49 (0) 611 / 20 58 55 13
Fax: +49 (0) 611 / 20 58 55 66
E-mail: [email protected]

DGAP 01.03.2007

Language: English
Issuer: Business Media China AG
Rotebühlstrasse 87
70178 Stuttgart Deutschland
Phone: +49 (0)711 490 890 0
Fax: +49 (0)711 490 890 10
E-mail: [email protected]
www: www.businessmediachina.com
ISIN: DE0005250401
WKN: 525040
Indices:
Listed: Geregelter Markt in Frankfurt (General Standard); Freiverkehr
in Berlin-Bremen, Stuttgart, München, Hamburg, Düsseldorf

End of News DGAP News-Service


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