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POINTERRA LIMITED — Investor Presentation 2016
Nov 27, 2016
64255_rns_2016-11-27_c02def8c-6c1b-4d31-a8f2-2f911f23185e.pdf
Investor Presentation
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See • Plan • Share
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Pointerra – What Do We Do?
We allow people to see, use and share massive 3D point cloud datasets
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SEE We allow you to view massive 3D point clouds from any device, anywhere in the world.
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PLAN
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We unlock the value in spatial data assets. You don’t need to be a spatial data expert to access 3D point cloud data.
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SHARE
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We help you securely share 3D point cloud data with staff, customers, partners or sell your 3D data to anyone.
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What Have We Been Doing?
Building the platform for a high-growth, sustainable geospatial technology business.
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Core technology refining compression and visualisation algorithms à generating new IP and tactical patent protection opportunities.
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Technology deployment optimising AWS design/deployment to enable more efficient and lower-cost hosting and delivery of point cloud data.
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Customer UI developing elegant, easy to use, customer registration, data ingestion, visualization and extraction capability.
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Sales & Marketing Structured, systematic approach: identify à educate à demonstrate à evaluate à negotiate à close.
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Investor Relations ongoing dialogue with existing shareholders, targeted identification and education of prospective investors.
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3D Data Themes – Why Pointerra is Relevant
Morro Bay, California. Aerial LiDAR. 17.8 billion points.
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3D Data - Open Data Initiative LiDAR Monetise freely available LiDAR data from government open data initiatives
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3D Data - Aerial LiDAR Enterprise Partners Creating a marketplace for data acquired by aerial capture companies
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3D Data - Asset Management Focus Real-world problem solving: use of our solution by engineering & technology enterprise partners
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Our Commercialisation Strategy
Pointerra’s pathway from technology solution to profitable, globally scaled, sustainable business
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Sell & Scale
Deploy to
Globally
AWS, Refine &
Develop UI 2017 to 2020
Core Demonstrate, Grow, Innovate
2015 to 2016
Technology Align & Partner & Stay Relevant
Solution 2016 to 2017 2020 to 2025
2013 to 2015
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Our Sales Funnel
How we sell
B2B Social – Twitter, LinkedIn, Google Ad Words
Email, Telephone, Meetings, Demonstrations (physical & virtual) Test Data, Trial Licence, Paid Trial, Pricing Submission Negotiation, Enterprise Licence Agreement
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Our Commercialisation Pathway Technology,
Engineering &
Professional
Service Providers
Scanning
Regional Surveyors & Enterprise
Hardware &
Reseller Geomatics Asset Owners
Software
Networks Professionals & Operators
Manufacturers
3DP: Reseller Agreements, Strategic Partnerships, Alliances & Customers
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Real world use of our technology
Target enterprise customers & resellers using, evaluating and selling our solution
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Bulk Commodity Company undertaking high-frequency laser scanning operation to feed predictive analytics algorithms.
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Oil & Gas Company sharing terabytes of 3d scan data between field operations and corporate head office to better manage the plant.
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Road Network Owner discovering new ways to work with and interpret 3D data that was previously unusable.
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Oil & Gas Company visualising subsea 3D data of well head and riser infrastructure without the need for technical 3D software and operator.
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Geospatial Technology Company visualising, exploring and extracting data from existing 3D datasets for the first time.
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Target Customer Profile
Monthly recurring Data as a Service (DaaS) revenue
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Example Large Enterprise Customer own/operate/manage large scale infrastructure asset. Possess large amounts of 3D scan data. Multiple concurrent user licences. USD $5,000 to $50,000 pcm.
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Example Small to Medium Enterprise Customer – USD $1,000 to $5,000 pcm.
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Example Casual User of 3D Data visualisation-based DaaS subscription with additional data extraction revenue. Visualization only licence USD $20 to $1,000+ pcm.
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Example Geospatial Sector Customer using Pointerra internally for data hosting & workflow management. USD $400 to $10,000 pcm.
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What’s happening next?
Product Release, Sales Channels, People à Pathway to Profitability
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Launch Non-Enterprise Solution launch US, UK and AU based open government LiDAR data portal and marketplace, augmented with proprietary data from customers of local/regional geospatial companies.
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• – Formalise Partner & Reseller Agreements Move from evaluation to formal marketing and sales channel partner arrangements. Creates highly leveraged global sales platform for Pointerra.
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Continue GIS (Esri & others) Integration Important enterprise customer sales driver in mature, GIS- incumbent environments.
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New Hires – analyst, programmer, business development. Staged process commensurate with growth in activity.
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