Earnings Release • Jul 11, 2024
Earnings Release
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11 July 2024
Pepco Group, the fast-growing variety discount retailer, which owns the Pepco and Dealz brands in Europe and Poundland in the UK, today reports a trading update for its third financial quarter of FY24 ending 30 June 2024. 1
The Group continues to make tangible strategic progress towards the objectives set out at our CMD last October including rebuilding profitability in our core Pepco CEE business, with store profitability back at pre-Covid levels, and delivering stronger cost focus and higher cash generation through disciplined capital investment.
"We have continued to execute against our strategy to deliver more measured growth – doing less, to achieve more – with a greater focus on improving profitability. The improved gross margin trajectory we flagged at the half-year results has continued strongly into the third quarter, and disciplined capital investment is driving strong cash generation. In line with our strategy, we opened a lower number of net new stores in the third quarter (37), largely focused in our core Pepco Central and Eastern Europe markets where we are delivering the highest returns.
"Group like-for-like revenues in Q3 were below our expectations, partly due to macro factors, such as ongoing supply chain disruption, and company-specific issues, including slower-selling older stock which is being removed through markdown, as well as the transition to Pepco-sourced clothing and general merchandise in Poundland and Dealz. We are actively improving the availability and breadth of our ranges, and expect to benefit from these actions in the new financial year.
"Looking ahead, the Group remains confident of delivering underlying EBITDA of around €900m this financial year and exiting the year with an improved trajectory in LFL sales in our core Pepco business. Our strong customer proposition and market-leading pricing leaves us well placed for future success as Europe's leading variety discount retailer."

| Q3 FY24 | 9M FY24 | |||||||
|---|---|---|---|---|---|---|---|---|
| Pepco | Poundland | Dealz | Group | Pepco | Poundland | Dealz | Group | |
| Revenue €m2 | 929 | 480 | 72 | 1,481 | 2,915 | 1,535 | 231 | 4,681 |
| Revenue Growth YoY Constant Currency3 |
12.6% | (2.7%) | 23.3% | 7.6% | 13.2% | 1.6% | 36.2% | 10.0% |
| Like-for-like Revenue Growth4 | (2.7%) | (6.9%) | (7.3%) | (4.3%) | (3.0%) | (2.8%) | (5.5%) | (3.1%) |
| Store numbers | ||||||||
| Total stores at start of period | 3,665 | 864 | 316 | 4,845 | 3,450 | 823 | 283 | 4,556 |
| New openings | 65 | 1 | 9 | 75 | 297 | 82 | 42 | 421 |
| Closures | (17) | (20) | (1) | (38) | (34) | (60) | (1) | (95) |
| Total stores at end of period | 3,713 | 845 | 324 | 4,882 | 3,713 | 845 | 324 | 4,882 |
| Net new stores in period | 48 | (19) | 8 | 37 | 263 | 22 | 41 | 326 |
| Total trading store space growth (m2 ) |
1.6% | (2.2%) | 2.7% | 0.7% | 8.9% | 9.2% | 15.5% | 9.3% |
Note: Austria is now classified as a discontinued operation following the Group's exit of Pepco Austria. Therefore, all numbers above (including comparators) exclude Austria
Group LFL revenues declined 4.3% during the third quarter, reflecting the earlier timing of Easter, which partly fell into March 2024 versus the prior year, as well as a delay in summer stock hitting store shelves, partly due to the issues in the Red Sea. In Pepco, our new summer ranges are resonating well with customers, with strong sales, and older inventory is being managed out through promotional activity. In Poundland, while the business has been addressing the breadth of its new Pepco-sourced clothing and general merchandise ranges, the benefit of this will not be evident until the new financial year. In Dealz, the business has also experienced transition issues in relation to Pepco-sourced general merchandise, against a backdrop of a highly competitive food market in Poland.
As previously guided, the rate of new store openings decelerated in the third quarter with 37 net new stores. Ourstore opening schedule for the year was front-end loaded, reflecting commitments made during FY23 and to take advantage of our peak trading period. Openings are focused principally in core CEE markets where we are delivering higher returns. The Group continues to expect to open around 400 net new stores in FY24.
The Group welcomed the arrival of its new Chief Executive Officer, Stephan Borchert, on 1 July 2024. Stephan, who is based in London, joins us as a vastly experienced executive in the retail and other sectors including in fashion, beauty, pharmacy and healthcare services. From 2018 to 2022, he was CEO of GrandVision, the global leader in optical retail, operating more than 7,400 stores in more than 40 countries worldwide.
Stephan is currently undertaking an induction period for three months. Andy Bond will remain in his role as Executive Chair during this transition period, reverting to the role of Non-Executive Chair on 1 October 2024, the start of the new financial year.

The Group remains confident that availability issues that have impacted LFL sales will ease through the fourth quarter, as we mitigate the Red Sea impact by shipping product earlier and channeling stock through different shipping routes. In addition, we are encouraged by the gradual improvement of inventory in Pepco, with older stock from previous seasons being removed through mark down, which is improving the mix towards higher-margin newer stock that is selling strongly. This in turn is expected to help drive a recovery in LFL sales during Q4 FY24 and beyond, and management remains confident of exiting the financial year with an improved LFL trajectory in our core Pepco business.
While overall LFL revenues in the third quarter were below our expectations, the momentum in gross margin demonstrated at the half year results, continued strongly into the third quarter driven by Pepco. As a result, the Group remains confident of delivering a FY24 underlying EBITDA (IFRS 16) of around €900m (FY23: EBITDA IFRS 16 of €753m).
The Group continues to generate strong cash flow from its operations, helped by a strict discipline around investment capital. We remain confident in the strength of our customer proposition and our price leadership position, which alongside strong brand equity and marketshare in our core CEE market, leavesthe Group well placed forfuture success as Europe's leading variety discount retailer.
Pepco Group will host a conference call for analysts and investors to discuss its Q3 FY24 trading update on Thursday 11 July 2024 at 8.30am BST (9.30am CEST). Investors and analysts who would like to participate in the Q&A session can dial in using the relevant number below and quote "Pepco Q3".
Alternatively, a live audio webcast of the call will be available via the following link: https://brrmedia.news/PCO\_Q3TU
| Location | Phone Number |
|---|---|
| Poland | +48 22 397 9053 |
| United Kingdom | +44 (0) 33 0551 0200 |
| United States | +1 786 697 3501 |
The Group intends to issue full year pre-close trading update on 26 September 2024.
| Investors and analysts | |
|---|---|
| Tej Randhawa, Investor Relations | +44 (0) 203 735 9210 |
| Joanna Kwak, Investor Relations | +44 (0) 203 735 9210 |
| Media | |
| Rollo Head, FGS Global | +44 (0) 7768 994 987 |
| James Thompson, FGS Global | +44 (0) 7947 796 965 |
| Blake Gray, FGS Global | +44 (0) 7842 631 475 |

The Group financials are prepared on an unaudited basis for the nine-month period ending 30 June 2024. Within this, Pepco operates on a calendar month basis with the nine-month period ending on 30 June 2024, and Poundland Group operates on a trading week basis with the 39-week period ending on 30 June 2024.
Revenues are unaudited with foreign currency revenues translated at the average rate for the month in which they are made.
Revenue growth is reported on a constant currency basis using the prior year actual rate applied to both current and prior years.
LFL revenue growth is defined as year-on-year revenue growth for stores open beyond their trading anniversary and is reported on a constant currency basis.
The Group took a decision to exit Austria in H1 2024 and consequently all numbers quoted in this release exclude Austria for FY24 and the comparative period for FY23.
The management of Pepco Group N.V. are responsible for preparing this update and state that, to the best of their knowledge, the information contained herein regarding Pepco Group N.V. is correct as of the date of publication of this document and that it fairly reflects the Group's financial situation and business activities.
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