ORCODA LIMITED — Capital/Financing Update 2015

Mar 9, 2015

==> picture [273 x 44] intentionally omitted <==

**SmartTrans

secures
new
agreement
providing
mobile
billing
with
China Mobile
in
Guangdong
Province
–
immediate
revenue
results**

• Agreement
  allows
  smartphone
  App
  and
  content
  providers
  to
  transact
  with
  China
  Mobile
  customers

• SmartTrans
  provides
  the
  billing
  platform
  and
  receives
  fees
  from
  each
  transaction

• Roll-­‐out
  has
  already
  occurred
  in
  Guangdong
  Province
  –
  population
  of
  106
  million
  people¹

• SmartTrans’
  new
  billing
  with
  China
  Mobile
  expected
  to
  expand
  –
  negotiating
  roll
  out
  in
  major
  provinces

• Two
  new
  App
  providers
  have
  already
  implemented
  the
  billing
  platform
  in
  the
  first
  week

• Already
  generating
  revenue
  –
  21,000
  billing
  transactions
  have
  occurred
  in
  first
  week
  in
  Guangdong

• Provides
  a
  growing
  source
  of
  passive
  revenue
  and
  a
  valuable
  and
  expanding
  customer
  database

• Chinese
  consumers
  can
  make
  purchases
  through
  smartphones
  up
  to
  CNY50
  (~AUD$10)
  per
  transaction

• Significant
  scope
  for
  growth
  by
  accessing
  more
  of
  China
  Mobile’s
  800
  million
  subscribers[2]

10
March
2015: Mobile
and
online
payments
platform
and
logistics
software
provider SmartTrans
Holdings
Limited (ASX: SMA)
(‘SmartTrans’
or
‘the
Company’) is
pleased
to
announce
that
it
has
secured
a
new
agreement
providing
integrated Direct
Carrier
billing
with
China
Mobile
for
App
and
content
providers
who
wish
to
sell
their
products
and
services
to segments
of
the
telco’s
800
million
subscribers[2] .

Under
the
terms
of
the
agreement,
SmartTrans
acts
as
the
billing
provider
and
receives
a
royalty
fee
for
the
purchase
of
Apps or
content
promoted
to
China
Mobile
subscribers,
which
can
be
any
amount
up
to
CNY50
(~AUD$10)
per
transaction.

SmartTrans
is
pleased
to
confirm
that
the
billing
platform
has
launched
and
has
already
been
implemented
by
two smartphone
App
and
content
developers
with
approximately
21,000
new
billing
transactions
completed
in
the
first
week.
The Company
expects
this
number
to
grow
rapidly
as
more
App
and
content
providers
seek
to
sell
their
content
through
these agreements
to
customers
of
China
Mobile.

The
two
App
and
content
developers
who
have
integrated
the
SmartTrans
billing
platform
are
successfully
promoting
and selling
their
products
to
China
Mobile
consumers
and
delivering
a
new
revenue
stream
to
SmartTrans.
Their
Apps
are illustrated
overleaf.

Initially,
the
new
billing
module
has
been
rolled
out
in
the
Guangdong
province
in
China,
which
has
a
population
of
over
106 million[1] .
SmartTrans
is
currently
negotiating
to
expand
this
offering
into
a
number
of
other
major
provinces
with
China Mobile.

SmartTrans’
appointment
as
the
technology
partner
to
manage
this
new
billing
system
with
access
directly
into
China Mobile’s
back-­‐end
billing
systems
is
a
further
endorsement
of
the
Company’s
positioning
within
the
Chinese
market,
and
a direct
reflection
of
the
trust
and
credibility
that
SMA
has
established
with
this
telco,
the
largest
in
the
country³.

The
billing
system
currently
provides
the
ability
to
bill
China
Mobile
customers
directly
to
their
mobile
phone
account
via
SMS or
In-­‐App
billing
and
will
shortly
be
expanded
to
include
Wireless
Application
Protocol
(WAP)
billing.
This
wide-­‐reaching billing
functionality
is
expected
to
appeal
to
large
segments
of
the
market,
especially
the
growing
number
of
consumers
now using
smartphones.

SmartTrans’
Managing
Director
Mr
Bryan
Carr
commented:
“This
is
a
game-­‐changing
agreement
for
SmartTrans
as
our SmartPay
platform
is
being
implemented
and
endorsed
by
China’s
largest
and
most
respected
telecommunications
provider.”

“In
simple
terms,
smartphone
App
developers
and
content
providers
who
want
to
market
their
products
and
services
to China
Mobile’s
customers
can
do
so
using
SmartTrans’
SmartPay
platform
to
transact.
This
will
provide
us
with
a
growing source
of
passive
revenue
and
an
ever-­‐expanding
customer
database,
which
is
a
valuable
asset
in
its
own
right.
”

Melbourne Sydney Beijing Level 1 Suite 37 101, Building 22, 10 Queens Road 401 Pacific Highway Courtyard 4 Gongti Bei Lu MELBOURNE ARTARMON Chaoyang District VIC 3004 NSW 2064 BEIJING CBD, 100027 Ph: (03) 9866 7333 Ph: (02) 9660 4564 Ph: +86 (10) 6500 0910

“Two
content
providers
have
signed
up
in
the
first
week
and
we
expect
this
number
to
grow.
Having
successfully
launched
in Guangdong,
we
are
currently
negotiating
to
roll
out
into
a
number
of
additional
major
provinces
with
China
Mobile.
The
early revenue
signs
are
very
encouraging,
with
approximately
21,000
billing
transactions
generated
in
one
week
with
the
first
two App
developers.”

“We
expect
that
this
number
will
grow
significantly
as
more
App
developers
and
content
providers
use
this
channel
to promote
to
some
of
the
800
million
subscribers
that
China
Mobile
have.
The
scale
of
the
Chinese
consumer
market
is
very compelling
and
we
believe
that
this
new
agreement
will
be
a
strong
revenue
driver
for
SmartTrans.”

**–

ENDS
–**

1.
Source:
http://china-­‐trade-­‐research.hktdc.com/business-­‐news/article/Fast-­‐Facts/Guangdong-­‐Market-­‐Profile/ff/en/1/1X000000/1X06BUOU.htm

2.
Source:
http://www.forbes.com/sites/chuckjones/2015/02/19/china-­‐mobiles-­‐explosive-­‐4g-­‐growth-­‐is-­‐positive-­‐for-­‐apple/

3.
Source:
http://www.budde.com.au/Research/China-­‐Major-­‐Telecom-­‐Operators-­‐Overview-­‐and-­‐Statistics.html

Further information please contact: About
SmartTrans Bryan
Carr SmartTrans
Holdings
Limited
(ASX:
SMA)
is
a
leading
Australian
technology
and
software
provider
that Managing
Director has
developed
a
mobile
and
online
billing
and
payment
platform
for
the
China
market.
The
company has
agreements
in
place
with
China
Mobile,
China
Unicom,
China
Telecom
CMPay,
UnionPay
and AUST:
+61
412
111
968 Alipay.
With
the
growing
use
of
the
smartphone
as
a
billing
device
in
China,
the
company
is CHINA:
+86
138
1188
8401 experiencing
significant
uptake
of
its
technology
in
that
market.
SmartTrans
has
also
developed cutting-­‐edge
proprietary
logistics
software
which
is
used
by
some
of
Australia’s
leading
blue-­‐chip Media
inquiries
to:
Ben
Jarvis, organisations
who
have
long
term
contracts
in
place
with
the
company.
SmartTrans
is
assessing Six
Degrees
Investor
Relations:
+61
413
150
448 growth
opportunities
for
its
logistic
offering
in
China
to
complement
its
mobile
and
online
payments platform.

==> picture [38 x 39] intentionally omitted <==

You
can
now
get
news
and
announcements
from
SmartTrans
by
following
us
on
Twitter:
@SmartTrans_SMA

==> picture [92 x 158] intentionally omitted <==

==> picture [98 x 158] intentionally omitted <==

==> picture [98 x 157] intentionally omitted <==

==> picture [100 x 154] intentionally omitted <==

The
games
being
promoted
to
China
Mobile
subscribers
in
Guangdong
by
popular
Chinese
App
developers
ShenZhen Weibian
Technology
and
HuNan
Yazhi
fengxing
Distribution
Ltd
and
which
are
sold
via
SMA’s
Direct
Carrier
billing

Melbourne Sydney Beijing Level 1 Suite 37 101, Building 22, 10 Queens Road 401 Pacific Highway Courtyard 4 Gongti Bei Lu MELBOURNE ARTARMON Chaoyang District VIC 3004 NSW 2064 BEIJING CBD, 100027 Ph: (03) 9866 7333 Ph: (02) 9660 4564 Ph: +86 (10) 6500 0910