ORCODA LIMITED — Capital/Financing Update 2015

Sep 29, 2015

**SmartTrans

expands
billing
service
into
Gansu
Province
with China
Telecom**

• Direct
  Carrier
  Subscription
  billing
  rolled
  out
  in
  Gansu
  –
  now
  generating
  revenue

SmartTrans
Holdings
Limited

ASX:
SMA

An
Australian
based Technology
Solutions
Company

Corporate Structure:

Shares
on
issue: 2206
M Unlisted
Options:

166
M Market
Cap:

$AUD
68
M 52
week
high: 3.8
cents 52
week
low: 0.9
cents

Directors:

Dr.
Geoff
Raby Non-­‐Executive
Chairman

Mr
Bryan
Carr CEO
&
Managing
Director Mr
Andrew
Forsyth

Non-­‐Executive
Director Mr
Yui
(Ian)
Tang Non-­‐Executive
Director

Mr
Greg
Simpson Non-­‐Executive
Director Mr
Ian
Hawkins Executive
Director

Melbourne
Office: Level
1,
10
Queens
Road
St
Kilda Melbourne
VIC
2000
Australia

Beijing
Office: Room
101
Building
22
Courtyard
4 Gong
Ti
Bei
Lu
Chaoyang
District Beijing
100027
PR
China

Phone
(Aus): +61
(03)
9866
7333 Phone
(China): +86
(10)
6500
0910 Website: www.smarttrans.com.au Twitter: www.twitter.com/SmartTrans_SMA

• Gansu
  has
  over
  18
  million
  cell
  phone
  users
  (as
  shown
  in
  the
  table
  overleaf)

• SmartPay
  platform
  now
  covers
  six
  major
  provinces
  in
  China
  through
  China
  Mobile and
  China
  Telecom
  partnerships

• 400
  million
  4G
  Network
  users
  expected
  in
  China
  by
  year
  end[1] –
  major
  potential growth
  driver
  for
  SMA

• SmartTrans
  now
  has
  billing
  reach
  to
  over
  416,974,000
  mobile
  phone
  users[2]

• SMA
  continues
  to
  grow
  and
  diversify
  revenue
  streams
  with
  SmartPay

30
September
2015: Mobile
and
online
payments
platform
and
logistics
software
provider SmartTrans
Holdings
Limited (ASX:
SMA)
(‘SmartTrans’
or
‘the
Company’) is
pleased
to announce
that
the
Company
has
recently
expanded
its
Direct
Carrier
Subscription
billing
service into
Gansu
Province
in
China.
With
the
latest
addition
SmartTrans
now
has
billing
reach
to
over 416,974,000
mobile
phone
users
in
six
major
provinces
in
China.

SmartTrans
has
now
secured
Direct
Carrier
Billing
service
agreements
with
both
China
Mobile
and China
Telecom
in
six
provinces
(see
Figure
1
overleaf)
with
more
provinces
expected
to
be secured
in
FY2016.

The
expansion
of
the
Direct
Carrier
Billing
service
into
some
of
China’s
major
provinces
reflects the
execution
of
the
Company’s
plan
to
strategically
scale
up
its
reach
to
consumers
through
the SmartPay
platform
while
also
serving
to
diversify
and
enhance
its
revenue
streams.

SmartTrans
is
also
confident
that
the
expansion
of
the
Direct
Carrier
Billing
service
will
help
grow the
passive
and
recurring
revenue
streams
that
it
has
achieved
with
SmartPay
and
build
and maintain
the
strong
month-­‐on-­‐month
customer
retention
rate
of
over
85%
for
its
subscription billing
products.

The
Company
is
further
encouraged
by
the
fact
that
the
expansion
of
its
reach
through
SmartPay comes
at
a
time
when
China
is
anticipated
to
become
the
largest
4G
mobile
market
in
the
world this
year,
with
400
million
4G
users
predicted
by
the
end
of
2015,
the
vast
majority
in
provinces where
it
already
operates
(as
shown
in
the
map
below).
These
consumers
are
an
excellent
fit
for SmartTrans
and
the
data-­‐rich
smartphone
Apps
and
content
it
offers
via
SmartPay.

Commenting
on
the
latest
SmartPay
roll
out,
SmartTrans
Managing
Director,
Bryan
Carr,
stated: “The
expansion
of
our
Direct
Carrier
Billing
service
into
Gansu
with
China
Telecom
is
further validation
of
our
growth
strategy
in
China
and
our
ability
to
immediately
access
the
very
large pool
of
consumers
that
are
increasingly
transacting
through
smartphone
devices.
This
is
what
is driving
SmartTrans’
underlying
revenue
growth.

“We
have
already
started
booking
revenue
in
Gansu
with
content
being
marketed
and
sold
to China
Telecom’s
customer
base
in
that
province.

“With
a
presence
in
six
provinces,
we
now
have
access
to
a
very
large
pool
of
consumers.
This
will only
increase
as
we
enter
new
provinces
in
FY2016
and
expand
the
content
and
billing opportunities
across
all
provinces
in
which
we
have
a
presence.”

==> picture [196 x 73] intentionally omitted <==

==> picture [576 x 12] intentionally omitted <==

==> picture [355 x 246] intentionally omitted <==

Figure
1
–
map
showing
provinces
in
China
covered
by
SmartPay
platform

	Province	Population	Registered mobilephones
1	Guangdong	107,240,000	139,350,000
2	Hubei	57,260,000	43,519,000
3	Sichuan	81,070,000	59,322,000
4	Shandong	95,800,000	78,252,000
5	Jiangsu	79,394,900	77,614,000
6	Gansu	25,849,800	18,917,000
	TOTAL	446,614,700	416,974,000

Table
showing
population
&
number
of
mobile
phone
users
by
province¹

**–

ENDS
–**

1.
Source:
www.scmp.com/tech/enterprises/article/1855044/what-­‐slowdown-­‐chinas-­‐nascent-­‐4g-­‐mobile-­‐market-­‐have-­‐more-­‐400-­‐million 2.
Source:
http://tieba.baidu.com/p/2537083595

For further information please contact: About
SmartTrans Bryan
Carr Managing
Director SmartTrans
Holdings
Limited
(ASX:
SMA)
is
a
leading
Australian
technology
and
software
provider AUST:
+61
412
111
968 that
has
developed
a
mobile
and
online
billing
and
payment
platform
for
the
China
market.
The company
has
agreements
in
place
with
China
Mobile,
China
Unicom,
China
Telecom,
UnionPay
and CHINA:
+86
138
1188
8401 Alipay.
With
the
growing
use
of
the
smartphone
as
a
billing
device
in
China,
the
company
is experiencing
significant
uptake
of
its
technology
in
that
market.
SmartTrans
has
also
developed Media
inquiries
to:
Ben
Jarvis, cutting-­‐edge
proprietary
logistics
software
which
is
used
by
some
of
Australia’s
leading
blue-­‐chip Six
Degrees
Investor
Relations: organisations
who
have
long
term
contracts
in
place
with
the
company.
SmartTrans
is
assessing +61
413
150
448 growth
opportunities
for
its
logistic
offering
in
China
to
complement
its
mobile
and
online
payments platform.