ION VIDEO LTD - Investor Presentation 2021

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ASX Announcement | 26 August 2021

Linius Market Update to Investors

Linius Technologies Limited (ASX: LNU) (Linius or Company) is pleased to attach a copy of its latest investor presentation and market update.

Linius has validated Video Virtualization in its core markets, being Education, Sports and Business, and secured significant annual recurring revenue.

Linius is a SaaS business that is wholly focused on driving Annual Recuring Revenue (ARR).

The webinar and presentation focused on two key, huge addressable markets; Education and Sports. A further update on the Business sector will be provided shortly.

Linius for Education:

3-year agreement with University of Newcastle followed a successful trial of Linius’ learning product Whizzard, resulting in a ‘trial-in-a-box’ acceleration plan now underway and several other universities committed to trial the product.
The addressable market is over 1 million students and over 49,000 academic teaching staff across 41 Australian universities. These universities together have a total $2.3 billion annual IT spend (in 2019), growing at ~8% p.a. (1)
Linius has determined that winning the prioritised 20 universities as per the company’s targeting strategy, with 769k students and 40k teachers would represent Annual Recurring Revenues in the region of AU$15 million per year, plus material revenue from data packs. (2)

Linius for Sports:

Linius is generating ARR from clients including NBL and Racing.com, and from partners, Swanbay (EPL Club Wolverhampton Wanderers).
Wolves is Swanbay’s first client to launch their highlights solution to its entire fan base, following a successful trial in Mar-Apr 2021. Swanbay’s solution utilises Linius Video Services (LVS) and is redeployable to other EPL Clubs and sports rights holders.
Linius has partnered with AWS, Stats Perform and Slalom in the development and delivery of a new product, the Linius Sports FX Widget. The widget is frictionless from both an economic and technology perspective. Near term sales focus of the widget, is football within Europe, followed by global leagues and clubs.

A recording of the Zoom Webinar hosted by The Board of Directors and key members of the Linius Team can be accessed on our website, via this link.

Linius Technologies Limited (ASX: LNU) ACN 149 796 332

Suite 1, 2A River Street, South Yarra VIC 3141 Australia

t: +61 3 8672 7186 / e: [email protected]

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This announcement has been authorised for release to ASX by the Linius Board of Directors.

(1) Council of Australasian University Directors of Information Technology: 2019 metrics: www.caudit.edu.au/2019-metrics 2019 Benchmarking snapshot: www.caudit.edu.au/2019-benchmarking-snapshot

(2) Based on Linius rate-card pricing.

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Market Update August 2021

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Disclaimer

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This document has been prepared by Linius Technologies Limited (LNU). The information contained in this document is for information purposes only and has been prepared for use in conjunction with a verbal presentation and should be read in that context.

The information contained in this document is not investment or financial product advice and is not intended to be used as the basis for making an investment decision. In preparing and providing this document, LNU has not considered the objectives, financial position or needs of any particular recipient. LNU strongly suggests that investors consult a financial advisor prior to making an investment decision.

No representation or warranty, express or implied, is made as to the fairness, accuracy, completeness or correctness of the information, opinions and conclusions contained in this presentation. To the maximum extent permitted by law, none of LNU, its related bodies corporate, or their shareholders, directors, officers, employees, contractors, agents or advisors, nor any other person accepts any liability, including, without limitation, any liability arising out of fault or negligence for any loss arising from the use of information contained in this document.

This document includes “forward-looking statements” within the meaning of securities laws of applicable jurisdictions. Forward looking statements can generally be identified by the use of the words “anticipate”, “believe”, “expect”, “project”, “forecast”, “estimate”, “likely”, “intend”, “should”, “could”, “may”, “target”, “plan”, “guideline”, “guidance” and other similar expressions. Indications of, and guidance on, revenue models, pricing, earnings and financial position and performance are also forward-looking statements.

Such forward-looking statements are not guarantees of future pricing, performance and events, and involve known and unknown risks, uncertainties and other factors, many of which are beyond the control of LNU, its related bodies corporate, and their directors, officers, employees, contractors, agents and advisors, that may cause actual results to differ materially from those expressed or implied in such statement. Actual results, performance or achievements may vary materially from any projections and forward-looking statements and the assumptions on which those statements are based. In particular, potential revenue opportunities and guideline pricing models set out in this document are based on certain assumptions which may in time prove to be false, inaccurate or incorrect. Readers are cautioned not to place undue reliance on forward looking statements and LNU assumes no obligation to update such information.

This document is not, and does not constitute, an offer to sell or the solicitation, invitation or recommendation to purchase any securities in any jurisdiction, and neither this presentation nor anything contained in it forms the basis of any contract or commitment. Without limiting the foregoing, this document does not constitute an offer to sell, or a solicitation of an offer to buy, any securities in the United States. The securities of LNU have not been, and will not be, registered under the U.S. Securities Act of 1933, as amended (Securities Act) or the securities laws of any state or other jurisdiction of the United States, and may not be offered or sold in the United States except in compliance with the registration requirements of the Securities Act and any other applicable securities laws or pursuant to an exemption from, or in a transaction not subject to, the registration requirements of the Securities Act and any other applicable securities laws.

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Milestones in Linius’ growth strategy

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Linius Video Services (LVS) and its globally patented Video Virtualization Engine™has applications in all video markets and across the entire video ecosystem, starting with the enrichment of video archives, through to production workflows, to play-back.
Linius is a SaaS business that is wholly focused on driving Annual Recuring Revenue (ARR).
Linius has validated video virtualization in its core markets, being Education, Sports and Business, and secured significant annual recurring revenue.
This market update examines two key client wins in our target segments and a newly released Linius product:
Linius for Education
- ➢ 3-year agreement signed with University of Newcastle
- ➢ Consultant Kerrie Campbell continuing to introduce Linius to major Australian Universities with further trials underway ➢ Hiring new Education Sales Specialists to accelerate revenue growth

Linius for Sports

  - ➢ Wolverhampton Wanderers (EPL Club) has successfully tested and now rolled out a new solution utilizing LVS with partner Swanbay ➢ Hired Head of Sports (and Chief Revenue Officer) in the UK focused on EMEA

  - ➢ Rolling out proven solutions and launching a new sports product

Existing customer engagement is strong
Racing.com continuing to provide strong results with AWS to release an independent case study
NBL planning a hard-launch for its October season commencement
SportsHero and the Indonesian Soccer league awaiting launch
Whizzard in the Business sector
Focused on co-sell expansion with partners such as AWS and Zoom. A further market update will be provided on this shortly.

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Commercialisation is now accelerating

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Linius has now validated video virtualization in its core markets, being Education, Business and Sports, with significant annual recurring revenue identified across each of the markets.

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Linius Whizzard for Education & Business (University of Newcastle)

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Australian National Basketball League (NBL)

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Wolverhampton Wanderers (via Swanbay)

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Racing.com Tipping Hub & Replay Hub

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Education – university sector the focus

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The Market Opportunity

The Australian Higher Education sector is our primary focus at this time.
The addressable market is over 1 million students and over 49,000 academic teaching staff across 41 Australian universities.
These universities together have a total $2.3 billion annual IT spend (in 2019), growing at ~8% p.a. (1)

The Linius Strategy

The Newcastle win confirms our strategy and we are now in acceleration mode
The product is resonating extremely well with universities and students
Target CIOs of prioritised 20 universities with 769,000 students and 40,000 teaching staff
The first 10 are regarded as the tipping point for mass adoption
Global scale with our integrations with Lecture Capture & Learning Management Systems
The category is collaborative and the Newcastle win is leverageable across the category

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(1) Council of Australasian University Directors of Information Technology: 2019 metrics: audit.edu.au/2019-metrics 2019 Benchmarking snapshot: caudit.edu.au/2019-benchmarking-snapshot

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Acceleration Plan

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We have determined that winning the prioritised 20 universities, with 769k students and 40k teachers would represent Annual Recurring Revenues:

in the region of AU$15 million per year #
plus material revenue from data packs

The University of Newcastle (UoN) is a site wide deal, with 3 years plus term.

UoN:

39,137 students currently enrolled across 121 countries (2)
2,859 staff (2)
providing possible annual recurring revenues for in excess 40,000 monthly licenses *
plus data packs, plus potential new use cases

Based on the sales process learnings we have launched the trial-in-a-box program to accelerate trial adoption and conversion to sale; designed to take universities from initial engagement with Linius, through testing, to contract and roll out.

Further universities are now committed to the Linius trial-in-a-box program.

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Investing in:

education sales specialists
integrations with LMS platforms

# Based on Linius rate-card pricing *Based on first mover pricing provided to UoN

(2) newcastle.edu.au/our-uni/governance-and-leadership/annual-report

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Whizzard demonstration

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Sports - early wins in a huge addressable market

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The Market Opportunity

The global value of sports media rights was USD 44.6 billion in 2020, down 12% from 2019 due to Covid-19 impact. (3)
Post pandemic, the sector is expected to grow 6.4% in the next 3-5 years, with digital media rights now the key driver. (4)

The Linius strategy and recent highlights

Linius is generating ARR from clients including NBL and Racing.com,and from partners, Swanbay (Wolves).

Importantly utilization data shows strong Viewer engagement results.

A focus on bringing individual personalisation highlights to sports fans around the world, allowing clubs and leagues to monetize their sporting archives.

In partnership with Swanbay, outreach efforts will be focused on football with EPL and other European Leagues being our initial target audience. We will fully support and build on the great work that Swanbay has done with the recent success at Wolves.
Target repeat sales of Basketball, Racing and Soccer solutions.
We will soon introduce a new frictionless Linius Sports embeddable widget in partnership with AWS, Stats Perform and Slalom for system integration.

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We are implementing a global reach out program targeting digital sports content rights holders.

(3) sportbusiness.com/global-media-report-2020/

(4) sportspromedia.com/news/pwc-study-digital-sports-rights-streaming-technology

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Swanbay launches Wolves

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English Premier League (EPL) Club, Wolverhampton Wanderers, is Swanbay’s first client to launch their highlights solution to its entire fan base, following a successful trial in Mar-Apr 2021.

Wolves have already reported a material increase in viewer engagement since the product’s launch in August.
Wolves are now promoting the new capability in stadium as well as on fans forums.
We expect usage will increase over the coming weeks.
Linius is supporting Swanbay on several other projects to sell this re-deployable solution to other EPL Clubs and Sports rights holders.

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myhighlights.wolves.co.uk

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LINIUS Sports FX-Widget for Sports

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Sports FX Widget is a simple out-of-the-box HTML UI that can be embedded into Overview Slide any digital channel without the need to build third party integrations.

The widget is simply placed on any web-page, allowing fans to search for sporting moments from the archives/catalogue and watch them instantly.

It is frictionless from both an economic and technology perspective.

Linius has partnered with AWS, Stats Perform and Slalom in the development and delivery of the Linius Sports FX Widget.

Economics

The widget is provided free of charge, reducing any barrier to entry. Clients then subscribe to the rate-card for ‘personalised minutes’ consumed.

Potential revenue upside

Chelsea for example, have 49 million fans engaged digitally. (5) If 1% utilise the widget for 24 minutes pcm:

490,000 x 24 x 0.022 (rate card cost pm) = $25,782 per month

Near term focus is football within Europe, followed by global leagues and clubs.

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(5) stadium-maps.com/facts/epl_facebook_table

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Corporate Overview

Volume/Value

Share Price (23 August 2021)	A$0.035
Market Cap	A$59.25m
Total Shares on issue / listed on ASX Total options on issue Fully diluted shares on issue Cash on hand as at 30 June 2021	1,692.9m 69.1m 1,762m $1.59m
Cash received as part of August 2021 capital raise*	$3.6m

Excludes costs and $400,000 subject to shareholder approval

Major Shareholders

Earthrise Pty Ltd	5.70
Gerard Bongiorno	4.49
Technical Investing	4.80
Steve McGovern	2.70

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Share Price Performance

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0.080
240
220 0.070
200
0.060
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140
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100
0.030
80
60 0.020
40
0.010
20
- -
Volume Adj Close
Register
Board Shareholding (%) 7.19
International Shareholding (%) 2.79
Total Shareholders (No.) 3,565
Share price (adj close)
Volume Traded (million)
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“A top 10 Australian SaaS company to watch in 2021” by The Australian Business Journal.

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AI assistant

ION VIDEO LTD Investor Presentation 2021

65133_rns_2021-08-25_3e2c0497-8504-43ca-a3aa-f50218f9145b.pdf

ASX Announcement | 26 August 2021

Linius Market Update to Investors

Linius Technologies Limited (ASX: LNU) (Linius or Company) is pleased to attach a copy of its latest investor presentation and market update.

Linius for Education:

Linius for Sports:

Disclaimer

Milestones in Linius’ growth strategy

Linius for Sports

Commercialisation is now accelerating

Education – university sector the focus

The Market Opportunity

The Linius Strategy

Acceleration Plan

Whizzard demonstration

Sports - early wins in a huge addressable market

The Market Opportunity

Swanbay launches Wolves

LINIUS Sports FX-Widget for Sports

Economics

Potential revenue upside

Corporate Overview

Volume/Value

Major Shareholders

Share Price Performance

AI assistant

ION VIDEO LTD — Investor Presentation 2021

65133_rns_2021-08-25_3e2c0497-8504-43ca-a3aa-f50218f9145b.pdf

ASX Announcement | 26 August 2021

Linius Market Update to Investors

Linius Technologies Limited (ASX: LNU) (Linius or Company) is pleased to attach a copy of its latest investor presentation and market update.

Linius for Education:

Linius for Sports:

Disclaimer

Milestones in Linius’ growth strategy

Linius for Sports

Commercialisation is now accelerating

Education – university sector the focus

The Market Opportunity

The Linius Strategy

Acceleration Plan

Whizzard demonstration

Sports - early wins in a huge addressable market

The Market Opportunity

Swanbay launches Wolves

LINIUS Sports FX-Widget for Sports

Economics

Potential revenue upside

Corporate Overview

Volume/Value

Major Shareholders

Share Price Performance

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