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Crayon Group Holding Director's Dealing 2025

Jun 24, 2025

3573_dirs_2025-06-24_36709dba-796f-4a9f-9235-f22e0f010f16.pdf

Director's Dealing

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1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Gudmundur Adalsteinsson
N/A
2 Reason for the notification
a) Position/status Chief Sales Officer and a primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon
Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Exercise
and disposal/settlement of options/incentives
shares
c) Price(s) and
volume(s)
Exercise
of options/ incentives
shares:
Price Volume(s)
NOK 53.60 100,000
NOK 0 4,785
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 100,000
NOK 144.7834 4,785
d) Aggregated
information
Exercise of options/ incentives shares:
—
Aggregated		 Price Volume(s)
volume NOK
51.1523596		 104,785
—
Price		 Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 104,785
e) Date of the 23.06.2025
transaction
f) Place of the Outside trading venue
transaction
g) Additional The above transactions have been cash settled (net) by the issuer. No
information shares have been issued.
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Brede Huser
N/A
2 Reason for the notification
a) Position/status Chief Financial Officer and a primary insider of Crayon
Group Holding
ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Exercise
and disposal/settlement of options/incentives
shares
c) Price(s) and
volume(s)		 Exercise
of options/ incentives
shares:
Price Volume(s)
NOK 0 6,166
NOK 0 1,339
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834
NOK 144.7834		 6,166
1,339
d) Aggregated
information		 Exercise of options/ incentives shares:
—
Aggregated		 Price Volume(s)
volume NOK 0 7,505
—
Price
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 7,505
e) Date of the
transaction		 23.06.2025
f) Place of the
transaction		 Outside trading venue
g) Additional
information		 The above transactions have been cash settled (net) by the issuer. No
shares have been issued.
The settlement is partly subject to deferred
payment.
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Kyle Stephen Mulholland
N/A
2 Reason for the notification
a) Position/status A person closely associated with Melissa Mulholland, Chief Executive
Officer and a primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Exercise
and disposal/settlement of options/incentives
shares
c) Price(s) and
volume(s)		 Exercise
of options/ incentives
shares:
Price Volume(s)
NOK 0 338
NOK 0 535
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 338
NOK 144.7834 535
d) Aggregated
information		 Exercise of options/ incentives shares:
—
Aggregated
volume		 Price Volume(s)
NOK 0 873
—
Price
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 873
e) Date of the
transaction		 23.06.2025
f) Place of the
transaction		 Outside trading venue
g) Additional
information		 The above transactions have been cash settled (net) by the issuer. No
shares have been issued.
The settlement is partly subject to deferred
payment.
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Melissa Mulholland
N/A
2 Reason for the notification
a) Position/status Chief Executive Officer and a
ASA		 primary insider of Crayon Group Holding
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Exercise
and disposal/settlement of options/incentives
shares
c) Price(s) and
volume(s)		 Exercise
of options/ incentives
shares:
Price Volume(s)
NOK 53.60 300,000
NOK 0 6,577
NOK 0 1,339
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 300,000
NOK 144.7834 6,577
NOK 144.7834 1,339
d) Aggregated
information Exercise of options/ incentives shares:
—
Aggregated		 Price Volume(s)
volume NOK 52.2220346 307,916
—
Price		 Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 307,916
e) Date of the
transaction		 23.06.2025
f) Place of the
transaction		 Outside trading venue
g) Additional
information		 The above transactions have been cash settled (net) by the issuer. No
shares have been issued.
The settlement is partly subject to deferred
payment.
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Jon Birger Syvertsen
N/A
2 Reason for the notification
a) Position/status Chief Operating Officer and a
ASA		 primary insider of Crayon Group Holding
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Exercise
and disposal/settlement of options/incentives
shares
c) Price(s) and
volume(s)		 Exercise
of options/ incentives
shares:
Price Volume(s)
NOK 53.60 200,000
NOK 0 4,612
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 200,000
NOK 144.7834 4,612
d) Aggregated
information		 Exercise of options/ incentives shares:
—
Aggregated		 Price Volume(s)
volume NOK 52.3918441 204,612
—
Price
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 204,612
e) Date of the
transaction		 23.06.2025
f) Place of the
transaction		 Outside trading venue
g) Additional
information		 The above transactions have been cash settled (net) by the issuer. No
shares have been issued.
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Mette Wam
N/A
2 Reason for the notification
a) Position/status Board member and a primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Exercise
and disposal/settlement of options/incentives
shares
c) Price(s) and
volume(s)		 Exercise
of options/ incentives
shares:
Price Volume(s)
NOK 0 1,808
NOK 0 2,706
NOK 0 1,071
Disposal/settlement of options/incentives
Price		 shares:
Volume(s)
NOK 144.7834 1,808
NOK 144.7834 2,706
NOK 144.7843 1,071
d)
Aggregated
information		 Exercise of options/ incentives shares:
—
Aggregated		 Price Volume(s)
volume NOK 0 5,585
—
Price		 Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 5,585
e) Date of the 23.06.2025
transaction
f) Place of the Outside trading venue
transaction
g) Additional The above transactions have been cash settled (net) by the issuer. No
information shares have been issued.
The settlement is partly subject to deferred
payment.
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Bente Liberg
N/A
2 Reason for the notification
a) Position/status Chief Human Resources Officer and a
Holding
ASA		 primary insider of Crayon
Group
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Exercise
and disposal/settlement of options/incentives
shares
c) Price(s) and
volume(s)		 Exercise
of options/ incentives
shares:
Price Volume(s)
NOK 53,60 100,000
NOK 0 4,933
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 100,000
NOK 144.7834 4,933
d)
Aggregated
information		 Exercise of options/ incentives shares:
—
Aggregated		 Price Volume(s)
volume NOK 51.0802131 104,933
—
Price
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK
144.7834		 104,933
e) Date of the
transaction		 23.06.2025
f) Place of the
transaction		 Outside trading venue
g) Additional
information		 The above transactions have been cash settled (net) by the issuer. No
shares have been issued.
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Jens Rugseth
N/A
2 Reason for the notification
a) Position/status Board member and a primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Exercise
and disposal/settlement of options/incentives
shares
c) Price(s) and
volume(s)		 Exercise
of options/ incentives
shares:
Price Volume(s)
NOK 0 1,339
Disposal/settlement of options/incentives
shares:
Price Volume(s)
NOK 144.7834 1,339
d) Aggregated
information Exercise of options/ incentives shares:
—
Aggregated		 Price Volume(s)
volume
—
Price		 NOK
0		 1,339
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 1,339
e) Date of the
transaction		 23.06.2025
f) Place of the Outside trading venue
transaction
g) Additional The above transactions have been cash settled (net) by the issuer. No
information shares have been issued. The settlement is subject to deferred payment.
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Lars Hatlen Larhammer
N/A
2 Reason for the notification
a) Position/status Board member and a primary insider of Crayon Group Holding
ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Exercise
and disposal/settlement of options/incentives
shares
c) Price(s) and
volume(s)		 Exercise
of options/ incentives
shares:
Price Volume(s)
NOK 0 1,339
Disposal/settlement of options/incentives
shares:
Price Volume(s)
NOK 144.7834 1,339
d) Aggregated
information Exercise of options/ incentives shares:
—
Aggregated		 Price Volume(s)
volume
—
Price		 NOK
0		 1,339
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 1,339
e) Date of the 23.06.2025
transaction
f) Place of the Outside trading venue
transaction
g) Additional The above transactions have been cash settled (net) by the issuer. No
information shares have been issued. The settlement is subject to deferred payment.
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Grethe Helene Viksaas
N/A
2 Reason for the notification
a) Position/status Board member and a primary insider of Crayon Group Holding
ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Exercise
and disposal/settlement of options/incentives
shares
c) Price(s) and
volume(s)		 Exercise
of options/ incentives
shares:
Price Volume(s)
NOK 0 535
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 535
d) Aggregated
information Exercise of options/ incentives shares:
—
Aggregated		 Price Volume(s)
volume
—
Price		 NOK
0		 535
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 535
e) Date of the
transaction		 23.06.2025
f) Place of the Outside trading venue
transaction
g) Additional The above transactions have been cash settled (net) by the issuer. No
information shares have been issued. The settlement is subject to deferred payment.
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Timothy Jay Herland
N/A
2 Reason for the notification
a) Position/status Board member and a primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Exercise
and disposal/settlement of options/incentives
shares
c) Price(s) and
volume(s)		 Exercise
of options/ incentives
shares:
Price Volume(s)
NOK 0 321
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 321
d) Aggregated
information Exercise of options/ incentives shares:
—
Aggregated		 Price Volume(s)
volume
—
Price		 NOK
0		 321
Disposal/settlement of options/incentives shares:
Price Volume(s)
NOK 144.7834 321
e) Date of the 23.06.2025
transaction
f) Place of the Outside trading venue
transaction
g) Additional The above transactions have been cash settled (net) by the issuer. No
information shares have been issued. The settlement is subject to deferred payment.

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