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Crayon Group Holding Director's Dealing 2025

Jun 10, 2025

3573_dirs_2025-06-10_34867b78-db69-45b3-8a0d-4ea1c8a2ec81.pdf

Director's Dealing

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1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Gudmundur Adalsteinsson
N/A
2 Reason for the notification
a) Position/status Chief Sales Officer and a
primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon
Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon
Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 24 249
d) Aggregated
information Price Volume(s)
—
Aggregated
volume		 NOK * 24 249
—
Price
e) Date of the 10.06.2025
transaction
f) Place of the Outside trading venue
transaction
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Wenche Marie Agerup
N/A
2 Reason for the notification
a) Position/status Board member and a
primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal
of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 2 500
d) Aggregated Price Volume(s)
information
—
Aggregated		 NOK * 2 500
volume
—
Price
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name CDR Holding AS
Reg.nr.: 923 825 193
LEI: 5493000S5A0FZBKLQ561
2 Reason for the notification
a) Position/status A company closely associated with Dagfinn Ringås,
board member and a
primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal
of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 25 806
d) Aggregated
information		 Price Volume(s)
—
Aggregated
volume
—
Price		 NOK * 25 806
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Julie Erika Lorch-Falch Chrissafopoulos
N/A
2 Reason for the notification
a) Position/status Deputy board member and a primary insider of Crayon Group Holding
ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 1 890
d) Aggregated
information
—
Aggregated
volume
—
Price		 Price
NOK *		 Volume(s)
1 890
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Kjell Arne Hansen
N/A
2 Reason for the notification
a) Position/status Head of Investor Relations and a
primary insider of Crayon Group Holding
ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon
Group Holding
ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 7 500
d) Aggregated
information
—
Aggregated
volume
—
Price		 Price
NOK *		 Volume(s)
7 500
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Timothy Jay Herland
N/A
2 Reason for the notification
a) Position/status Deputy board member and a primary insider of Crayon Group Holding
ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon
Group Holding
ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal
of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 3 506
d) Aggregated
information
—
Aggregated
volume
—
Price		 Price Volume(s)
NOK * 3 506
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Brede Huser
N/A
2 Reason for the notification
a) Position/status Chief Financial Officer and a primary insider of Crayon
Group Holding
ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 18 019
d) Aggregated Price Volume(s)
information
—
Aggregated
volume
—
Price		 NOK * 18 019
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Karbon Invest AS
Reg.nr.: 922 699 097
LEI: 254900DMBZ5N119UPB65
2 Reason for the notification
a) Position/status A company closely associated with
Jens Rugseth, board member and
a
primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s)
Price Volume(s)
NOK * 4 800 000
d) Aggregated
information		 Price Volume(s)
—
Aggregated
volume
—
Price		 NOK * 4 800 000
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Lars Hatlen Larhammer
N/A
2 Reason for the notification
a) Position/status Board member and
a primary insider of Crayon
Group Holding
ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 4 019
d) Aggregated
information
—
Aggregated
volume
—
Price
Price Volume(s)
NOK * 4 019
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Goodcharma AS
Reg.nr.:
898 533 352
LEI: 254900GI5B2FA85L7011
2 Reason for the notification
a) Position/status A company closely associated with Bente Liberg, Chief Human Resources
Officer and a
primary insider of Crayon
Group Holding
ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s)
Price Volume(s)
NOK * 423 690
d) Aggregated
information		 Price Volume(s)
—
Aggregated
volume
—
Price		 NOK * 423 690
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Marina Lønning
N/A
2 Reason for the notification
a) Position/status Board member
and a primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s)
Price Volume(s)
NOK * 18 750
d) Aggregated
information
—
Aggregated
volume
—
Price		 Price Volume(s)
NOK * 18 750
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Kyle Stephen Mulholland
N/A
2 Reason for the notification
a) Position/status A
person closely associated with Melissa Mulholland, Chief Executive
Officer and a primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon
Group Holding
ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal
of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 4 969
d) Aggregated
information
—
Aggregated
volume
—
Price		 Price Volume(s)
NOK * 4 969
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Melissa Mulholland
N/A
2 Reason for the notification
a) Position/status Chief Executive Officer and a
primary insider of Crayon Group Holding
ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 39 704
d) Aggregated
information
—
Aggregated
volume
—
Price		 Price Volume(s)
NOK * 39 704
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Dagfinn Ringås
N/A
2 Reason for the notification
a) Position/status Board member and a primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon
Group Holding
ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 20 000
d) Aggregated
information
—
Aggregated
volume
—
Price		 Price Volume(s)
NOK * 20 000
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Rugz AS
Reg.nr.:
983790798
LEI: 549300M41V41ZS175M26
2 Reason for the notification
a) Position/status A company closely associated with Jens Rugseth, board member and
a
primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon
Group Holding
ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 19 903
d) Aggregated
information
—
Aggregated
volume
—
Price		 Price Volume(s)
NOK * 19 903
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Sevencs AS
Reg.nr.: 984857985
LEI: 894500ZMLJOZLP7CZZ09
2 Reason for the notification
a) Position/status A company closely associated with Rune Syversen, chairman of the board
and
a
primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 2 125
d) Aggregated
information		 Price Volume(s)
—
Aggregated
volume
—
Price		 NOK * 2 125
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Rune Syversen
N/A
2 Reason for the notification
a) Position/status Chairman of the board
and
a primary insider of Crayon Group Holding
ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 708
d) Aggregated
information
—
Aggregated
volume
—
Price		 Price Volume(s)
NOK * 708
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Jon Birger Syvertsen
N/A
2 Reason for the notification
a) Position/status Chief Operating Officer and a
primary insider of Crayon Group Holding
ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon
Group Holding
ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 108 778
d) Aggregated
information
—
Aggregated
volume
—
Price		 Price Volume(s)
NOK * 108 778
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Grethe Viksaas
N/A
2 Reason for the notification
a) Position/status Board member and a primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal
of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 45 979
d) Aggregated
information
—
Aggregated
volume
—
Price		 Price Volume(s)
NOK * 45 979
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Mette Wam
N/A
2 Reason for the notification
a) Position/status Board member and a primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s) Price Volume(s)
NOK * 21 072
d) Aggregated
information
—
Aggregated
volume
—
Price		 Price Volume(s)
NOK * 21 072
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue
1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Wam Invest AS
Reg.nr.: 921768095
LEI: 549300JGKXB7CVJRF483
2 Reason for the notification
a) Position/status A company closely associated with Mette Wam, board member and a
primary insider of Crayon Group Holding ASA
b) Initial Notification
/ Amendment		 Initial
3 Details of the issuer
a) Name Crayon Group Holding ASA
b) LEI 5967007LIEEXZXI98043
4 Details of the transaction:
a) Description of the
financial
instrument,
type of
instrument
Identification code		 Shares in Crayon Group Holding ASA, with ISIN NO0010808892
b) Nature of the
transaction		 Disposal of shares
c) Price(s) and
volume(s)
Price Volume(s)
NOK * 5 333
d) Aggregated
information
—
Aggregated
volume
—
Price		 Price Volume(s)
NOK * 5 333
e) Date of the
transaction		 10.06.2025
f) Place of the
transaction		 Outside trading venue

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