CIMPRESS plc — Director's Dealing 2012

May 8, 2012

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: VISTAPRINT N.V. (VPRT)
CIK: 0001262976
Period of Report: 2012-05-04

Reporting Person: Keane Robert S (CEO, President, Chairman of Management Board)

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2012-05-04	Share Option (right to buy)	$50.00	A	612231	Acquired	2020-05-04	Ordinary Shares (612231)	Indirect
2012-05-04	Share Option (right to buy)	$50.00	A	612231	Acquired	2020-05-04	Ordinary Shares (612231)	Indirect

Footnotes

F1: The option exercise price per share is $50.00, which is approximately 33% higher than the closing price of Vistaprint's ordinary shares on the NASDAQ Global Select Market on the date of grant ($37.70).

F2: The value of these share options is intended to equal approximately the total value of all long-term incentive awards (including but not limited to long-term cash incentive awards or equity awards) that Vistaprint would have granted to the reporting person over a four-year period in the absence of these share option grants. As a result, Vistaprint's Supervisory Board has adopted a resolution stating that Vistaprint shall not grant any additional long-term incentive awards to the reporting person until 2016.

F3: The share options vest over a seven-year period from the date of grant, as follows: 6.25% of the original number of ordinary shares subject to the share options vest on the first anniversary of the date of grant. The remaining ordinary shares vest on a quarterly basis over the subsequent six years in tranches ranging from 1.56% to 10.94% of the original number of ordinary shares subject to the option.

F4: In addition to the vesting restrictions referred to in footnote 3 above, these share options are exercisable only on days when the high price per share of Vistaprint's ordinary shares on NASDAQ equals or exceeds $75.00.

F5: The reporting person and/or his spouse are beneficiaries of this trust.