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Brunello Cucinelli Investor Presentation 2016

Mar 9, 2017

4176_ip_2017-03-09_f70df09a-a46c-46b7-8099-19eca3aca535.pdf

Investor Presentation

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FY 16 Results

March 9th , 2017

Very positive results achieved in FY 16 confirming the sustainability of the business model underlying the Company's long-term growth project, which together with the development of human resources falls within the concept of "humanistic capitalism", a pillar of the Group's DNA

Results are supported by company's positioning at the top of the luxury pyramid, based on a constant search for top quality raw materials, Made in Italy offer, products with contents of the very best craftsmanship and ability to capture and listen to the trends of the moment

2

Net Financial Position €51 mln (€56.4 mln as of December '15)

€29.8 mln in FY 16 €150 mln between 2013-2016 Net Profit adjusted* Investment Plan

Net Revenues EBITDA
adjusted*
€456 mln €78.2 mln €39.1 mln
+10.1% +13.2% +18.8%
(performance at current
exchange rates)
Italian International North America
market markets +7.1%
+7.3% +10.7% Europe
sales sales +5.8%
Greater
China
+21.8%
RoW

* Adjusted figures exclude non recurring costs and account normalized tax rate

Retail monobrand +17.1%

Wholesale monobrand

+2.4%

Wholesale multibrand

+4.3%

Dividend

BoD proposing €0.16 dividend distribution equal to 29.9% pay-out ratio (vs. €0.13 dividend last year, equal to 26.5% pay-out ratio)


mln
FY 15 FY 16 YoY % Chg
Net Revenues 414.2 456.0 +10.1%
Constant exchange rates +10.4%
Italy 71.0 76.2 +7.3%
Rest of Europe 129.0 136.4 +5.8%
North America 156.6 167.7 +7.1%
Greater China 25.7 31.3 +21.8%
RoW 31.8 44.4 +39.3%

Revenues Breakdown by Region

Revenues - Highlights by Region

Rest of Europe

Solidity of the demand of local customer and rising flow of top-end tourists, both of whom are looking for a "lifestyle" experience, exclusive product and not excessively distributed

Positive trend in all countries of the European market

Sell-out results confirm the positivity of the brand's "momentum" and "allure"

Greater China

Significant increase (albeit with a contained starting point) driven by results in Mainland China and positive performance in Hong Kong

Rise supported by performance of the existing boutique network, and the initial gradual growth in prestigious multibrand spaces

Exclusivity of distribution and brand's allure represent the main driver for sophisticated Chinese clients'

Italy

  • Very positive growth boosted by both monobrand and multibrand channels
  • Performance supported by local customer and top-end tourist flow, driving extremely positive sell-out results
  • Constant attention given to the clientele, creating "unique" purchasing experience

North America

Positive growth in all channels, with Luxury Department Stores performing very well

Results supported by exclusivity of distribution, long-standing relationships and sharing of the values and the philosophy of the brand; company resources directly involved in the sales spaces in the Luxury Department Stores focusing on trunk-show, training, visual merchandising

5

Rest of the World

Highly significance rise (even if from a limited starting point) driven by improvement in Japan, as well as Far East and Middle East

Sales trend in Japan supported by local customers and constantly rising flows of top-end, both attracted by daily Ready to Wear offer

Additional floor space granted to the brand in the Luxury Department Stores

Revenues by Distribution Channel

Monobrand Channel

Wholesale Monobrand

Wholesale Monobrand network with 36 boutiques as of December '16 (36 boutiques as of December '15)

Retail Monobrand

Retail network with 86 boutiques as of December '16 (81 boutiques as of December '15)

+3.9% LFL* in FY 2016

+3.8% LFL** in the first part of 2017 (period between 1st January and 26th February )

7

* Like-for-Like calculated as the worldwide average of sales growth, at constant exchange rates, reported by DOS opened as of 01/01/2015

* Like-for-Like calculated as the worldwide average of sales growth, at constant exchange rates, reported by DOS opened as of 01/01/2016

Multibrand Channel

Increasing sales both in the most exclusive spaces of Luxury Department Stores and in the distinguished multibrand boutiques

Growth driven by exclusivity of distribution, prestigious spaces dedicated to the brand, contemporary luxury Ready to Wear daily collections

8

The 2017 Spring/Summer is showing very interesting sell-out figures, which confirm the excellent response to the collection in the feedback received during the presentation by specialized press and multibrand partners

The 2017 Autumn/Winter collections are also receiving very positive feedback by specialized press and multibrand partners, showing very interesting back-log orders

Multibrand represents an extremely important element in the Company's distribution strategy, helping the brand to keep the collections contemporary and exclusive

We believe that the potential multibrand growth in Asia - particularly in China - signifies an extremely important element in the Company's distribution strategy, with interesting potential contribution to sales, also due to low starting base

Informal Luxury "prêt-à-porter" collections

9

"2016 ended reporting "very very positive" results in terms of both revenues and profitability. It has been yet another key year for the image of our brand, since we have completed our grand project called "Humanistic Artisans of the Web" by launching our e-commerce platform. Moreover, our corporate philosophy kept delivering material and consistent results, and I hope it meets the expectations of all those who have decided to join us by investing in our business."

"The sales of the Spring Summer 2017 collection are going really well and since we have obtained "excellent results" in our Fall Winter 2017 sales campaign, we can be pretty certain that also the current year should deliver double-digit growth in terms of both revenues and margins."

"Such results are the outcome of our ongoing efforts to combine profit-making and the concept of giving back, the great existential issue of mankind. We achieve that through offering top-notch quality, made in Italy goods, striving for exclusivity and at the same time nurturing the lifetime dream of ensuring moral and economic dignity to all the workers in our industry."

Brunello Cucinelli – press release 9 th March 2017

Income Statement

10

* excluding non recurring more details on slide n. 18

€ mln

FY 2015 FY 2016 Ch. %
Adj.*
Net Revenues 414.2 456.0 10.1%
Other operating income 0.8 1.1 34.6%
Revenues 414.9 457.0 10.1%
First Margin 267.1 297.1 11.3%
% 64.4% 65.0% + 60 b.p.
SG&A -197.9 -218.9 10.6%
% 47.7% 47.9% + 20 b.p.
EBITDA 69.1 78.2 13.2%
% 16.7% 17.1% + 40 b.p.
D&A -18.1 -20.0 10.5%
% 4.4% 4.4% -
EBIT 51.0 58.2 14.1%
% 12.3% 12.7% + 40 b.p.
Income before taxation 46.1 54.9 19.0%
Net Income 32.9 39.1 18.8%
% 7.9% 8.6% + 70 b.p.
Tax Rate 28.6% 28.7%

EBITDA & Key Income Statement Analysis

EBITDA Adjusted* Analysis

Operating Costs *

Normalized operating costs went up from € 197.9 million (47.7%) to € 218.9 million (47.9%), in line with the development of the business

Increase driven by cost of rents (from 10.5% to 12.0%,) correlated to:

  • opening of new boutiques in the most exclusive locations
  • expansion of important sales spaces
  • prestigious repositioning

Personnel costs* increase (+6.8%) related network development, reducing incidence from 18% to 17.5%

Other Operating costs reduce incidence (-80 bp) from 19.2% to 18.4%

First Margin

First Margin improved by 60 basis points, (from 64.4% to 65.0%) driven by:

  • development of the business
  • increase in sell-outs
  • growth within the same perimeter
  • selected DOS openings (from 81 to 86 boutiques)

All these trend supported channel mix evolution, with retail sales reaching 49.6% compared to the 46.6% previous year

Operating Costs

* Other Operating Costs

Other operating costs decreased from 19.2% to 18.4%

Investments in communication increased from 23.3€ mln (5.6% on revenues) to 24.7€ mln (5.4% on revenues)

Digital Investments represents very important tools to strengthen brand communication

12

€ mln

Net debt of €51 million at 31 December 2016, a decrease from €56.4 million at 31 December

Capex in FY 16 completed the project started in 2013 (€150.5 million invested over a four-

  • Exclusivity of the positioning of the business in both the "traditional" and "online"

Net Working Capital

14

Net Working Capital Trend

  • Increase related to business development and "Other Credits/(Debts)" trend
  • Net Working Capital, including "Other Credits/(Debts) increased from €112.3 million to €129.3 million
FY 2015 FY 2016 delta Trade Receivables
Trade Receivables 45.6 47.2 1.6
Inventories 144.0 154.8 10.9 Fair and positive trade receivable management; uses of the allowance
for bad debts and receivable write-offs for 2016 represent 0.20% of net
Trade Payables -68.8 -63.4 5.5 revenues (0.19% in 2015).
Strict Net Working Capital 120.8 138.7 17.9 Inventory
Incidence on Net Revenues 29.2% 30.4% Increase driven by business development; incidence decreased
from 34.8% to 33.9%
Other Credits/(Debts) -8.4 -9.4 -1.0
Net Working Capital 112.3 129.3 16.9 Trade Payables
Incidence on Net Revenues 27.1% 28.4% Payables decrease
related mainly to a different approach to the
management of VAT exemption for suppliers, and to lower payables
arising from investing activities
Net Working Capital Trend Other Debts
Trend related to the fair value of the currency forwards derivatives*

Increase related to business development and "Other Credits/(Debts)" trend

Strict Net Working Capital -
to €138.7 million
excluding "Other Credits/(Debts) increased from €120.8 million

Net Working Capital, including "Other Credits/(Debts) -
increased from €112.3 million to * underwritten as per the Company standard practice at the time price lists are defined and with the only
purpose to hedge the non-euro commercial fx
exposure

Capex

Investments of €29.8 million in 2016, completing the project started in 2013 (€150.5 million invested over a four-year period, equal to 10% cumulated sales) and consolidating:

  • Company's medium-long term growth bases
  • Prestige of the brand
  • Exclusivity of the positioning in both the "traditional" and "online" channels

15

Investments of €12.3 million in 2016 (€83.6million invested over a four-year period) and supporting:

  • Opening of exclusive boutiques and selected relocations
  • Enlargement of sales floor spaces in existing stores
  • Increase of spaces in the Luxury Department Stores
  • Extension and renovation of important showrooms

Capex of €17.5 million in 2016 (€66.5 million in the four-year period) supporting:

  • Continuing development of the technological platform and management of the Group's presence in the digital world (the Great Digital Project)
  • Digital Project allowed the launch of two new sites; philosophy site and boutique site (e-commerce)
  • Infrastructure development finally completed in FY 2016, part of the very important project related "enlarging the Solomeo manufacturing site", including spaces dedicated to digital activities

Humanist Artisans of the Web

16

Launch, a the end of January 2017 , of two new sites: the philosophy site and boutique site (ecommerce websites)

This is a fundamental step of the Great Digital Project and boosted the brand's presence on the web: this presence is now fully organized and managed directly from the headquarters in Solomeo

The new corporate and e-commerce websites have been designed to highlight the philosophy underlying the business, to tell the story of the enterprise and spread its ideals

Both new sites are based on ideals of the Solomeo business: humanistic capitalism, moral and economic dignity of work, quality, manual skills and the strong ties with the local community

In this framework, the new websites are inspired by Humanist artisans of the web approach

This approach guarantee the protection of the brand, as we target in physical world

The new boutique on-line represents the global boutique of Solomeo

A window on Montenapoleone showing the world of Solomeo

17

Opening, at the end of January 2017, of the new Brunello Cucinelli flagship in Montenapoleone – Milan (relocation of previous boutique in Via della Spiga – Milan)

The Montenapoleone flagship represents our biggest physical boutique

"It is a place that makes you feel at home and rediscover the value of a gentle, placid time, devoted to deeply enjoying the values of tradition, artisanal quality and creativity of the spirit in a serene, homey and comfortable ambience"

FY 16

Annex

FY 2015 FY 2016 Ch. % FY 2015 FY 2016
Adj.*
Ch. %
Net Revenues 414.2 456.0 10.1% 414.2 456.0 10.1%
Other operating income 0.8 1.1 34.6% 0.8 1.1 34.6%
Revenues 414.9 457.0 10.1% 414.9 457.0 10.1%
First Margin 267.1 297.1 11.3% 267.1 297.1 11.3%
% 64.4% 65.0% + 60 b.p. 64.4% *
65.0%
+ 60 b.p.
SG&A -197.9 -220.4 11.4% -197.9 -218.9 10.6%
% 47.7% 48.2% + 50 b.p. 47.7% 47.9% + 20 b.p.
EBITDA 69.1 76.7 10.9% 69.1 78.2 13.2%
% 16.7% 16.8% + 10 b.p. 16.7% 17.1% + 40 b.p.
D&A -18.1 -20.0 10.5% -18.1 -20.0 10.5%
% 4.4% 4.4% - 4.4% 4.4% -
EBIT 51.0 56.6 11.1% 51.0 58.2 14.1%
% 12.3% 12.4% + 10 b.p. 12.3% 12.7% + 40 b.p.
Income before taxation 46.1 53.4 15.7% 46.1 54.9 19.0%
Net Income 32.9 37.1 12.7% 32.9 39.1 18.8%
% 7.9% 8.1% + 20 b.p. 7.9% **
8.6%
+ 70 b.p.
Tax Rate 28.6% 30.5% 28.6% 28.7%

Income Statement Reported Vs. Adjusted

19

* SG&A adjusted does not include one-off costs mainly related to the termination of employment payment of former co-Chief Commercial Officer

Adjusted figures due to non-recurring costs and normalized tax rate

** Tax Rate adjusted does not include one-off costs related tax and accounts a normalized IRES tax rate (the IRES tax rate cut from 27.5% to 24.0% affecting deferred tax assets in FY 16)

Detailed Income Statement Reported

FY 2015 FY 2016
Net Revenues 414.2 456.0
Other operating income 0.8 1.1
Revenues 414.9 457.0
Consumption Costs (65.5) (72.9)
Raw Material Cost (79.6) (81.8)
Inventories Change 14.1 8.9
Outsourced Manufacturing (82.3) (87.0)
First Margin 267.1 297.1
Services Costs (excl. Out. Manuf.) (117.7) (132.9)
Personnel costs (74.7) (81.4)
Other operating costs (4.8) (5.3)
Increase in tangible assets 0.8 1.3
Bad Debt and other provisions (1.6) (2.2)
EBITDA 69.1 76.7
D&A (18.1) (20.0)
EBIT 51.0 56.6
Financial expenses (29.9) (18.0)
Financial income 25.1 14.8
EBT 46.1 53.4
Income taxes (13.2) (16.3)
Tax rate 28.6% 30.5%
Net Income 32.9 37.1
Minority Interest (0.4) 0.7
Group Net Profit 33.3 36.4

Detailed Balance Sheet & Cash Flow Statement

The change in "Other net liabilities" is due to the reporting at fair value of derivatives underwritten with the only purpose of hedging the exchange risk on commercial transactions in foreign currency. These derivatives are accounted following the "cash flow hedge" rules, which provide for the fair value to be booked as an asset or liability item on the Balance Sheet (Asset or Liabilities for current financial instruments), with a corresponding balancing reserve in Shareholders'equity to reflect the effective component of the change in fair value of derivatives, which will be reversed through revenues in the income statement at the point when the transaction being hedged is recognised for accounting purposes.

21

€ mln

FY 2015 FY 2016
Trade receivables 45.6 47.2
Inventories 144.0 154.8
Trade payables (-) (68.8) (63.4)
Other current assets/(liabilities) (8.4) (9.4)
Net Working Capital 112.3 129.3
Intangible assets 31.5 28.8
Tangible assets 101.0 111.3
Financial assets 5.4 5.7
Total Assets 138.0 145.9
Other assets/(liabilities) 2.9 1.7
Net Invested Capital 253.2 276.8
Cash & Cash equivalents (-) (48.2) (48.4)
Short term Debt 49.6 59.6
Long term Debt 55.0 39.7
Net Financial Position 56.4 51.0
Shareholders Capital 13.6 13.6
Share-premium Reserve 57.9 57.9
Reserves 85.4 111.0
Group Net Profit 33.3 36.4
Group Equity 190.2 218.9
Minority shareholders 6.5 6.9
Total Equity 196.8 225.9
Total Funds 253.2 276.8
FY 2015 FY 2016
Net Income 32.9 37.1
D&A 18.1 20.0
Ch. In NWC and other (15.2) (12.6)
Cash flow from operations 35.9 44.5
Tangible and intangible investments (40.1) (29.6)
Other (investments)/divestments (0.4) (1.0)
Cash flow from investments (40.6) (30.6)
Dividends (8.4) (8.9)
Share capital and reserves increase 0.4 (0.7)
Net change in financial debt 6.1 (6.4)
Total Cash Flow (6.6) (2.1)

Decrease in "Trade Payables" related different approach to the declarations of intent which gives rise to VAT exemption for suppliers gives rise to a lower amount receivable from Tax Authorities and a corresponding decrease in trade payables. The lower amount in payables arising from investing activities is due to higher capital expenditure related to works performed on buildings near the closing of the previous year.

Investor Relations

Significant Shareholdings*

Trust
Brunello
Cucinelli
(Fedone
s.r.l.)
57.0%
FMR
LLC
(Fidelity)
9.9%
Oppenheimer
Funds
5.0%
Other 28.1%

Board of Directors

Brunello
Cucinelli
Chairman and C.E.O.
Moreno
Ciarapica
Director and C.F.O.
Riccardo
Stefanelli
Director and Co-C.E.O.
Luca
Lisandroni
Director and Co-C.E.O.
Camilla
Cucinelli
Director
Giovanna
Manfredi
Director
Giuseppe
Labianca
Director
Andrea
Pontremoli
Lead Indipendent
Director
Candice
Koo
Indipendent
Director
Matteo
Marzotto
Indipendent
Director

Head of Investor Relations

Pietro
Arnaboldi
Brunello Cucinelli S.p.A.
mail:
[email protected]
Viale
Parco dell'Industria, 5
Solomeo (PG)
Tel.
+39
075
6970079
Italia

22

* As of the date of this document

This presentation may contain forward looking statements which reflect Management's current views and estimates

The forward looking statements involve certain risks and uncertainties that could cause actual results to differ materially from those contained in the forward looking statements

Potential risks and uncertainties include such factors as general economic conditions, foreign exchange fluctuations, competitive product and pricing pressures and regulatory developments

Figures as absolute values and in percentages are calculated using precise financial data. Some of the differences found in this presentation are due to rounding of the values expressed in millions of Euro

The manager in charge of preparing the corporate accounting documents, Moreno Ciarapica, declares pursuant to and to the effects of article 154-bis, paragraph 2 of Legislative Decree no. 58 of 1998 that the disclosures included in this release correspond to the balances on the books of account and the accounting records and entries.