BETMAKERS TECHNOLOGY GROUP LTD — Capital/Financing Update 2020

Feb 11, 2020

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BETMAKERS TECHNOLOGY GROUP LTD ACN: 164 521 395 Phone: 1300 208 849 Fax: (02) 8330 6357 22 Lambton Road Broadmeadow NSW 2292

12 February 2020

NEW ONLINE BOOKMAKERS POWERED BY BETMAKERS

Highlights

• Victorian on-course bookmaker launches ‘BetDeluxe’ online with BetMakers’ white label technology platform

• BetDeluxe can now offer 24/7 racing coverage including thoroughbred, harness and greyhound racing from around the world

• Follows successful launch of NSW-licensed operator Bbet.com.au, which has reported ‘triple-digit growth’ since going online

• On-course wagering operators can access BetMakers’ Global Racing Network and customised racing channel by going online

• Racing Australia reports there are 433 Bookmakers in Australia

The Board of BetMakers Technology Group Limited (“BetMakers” or “the Company”) (ASX:BET) is pleased to announce that its end-to-end white label technology platform has launched another of Australia’s on-course bookmakers into online wagering with a customised racing and sports book.

Noah Rose, an on-track bookmaker licensed with the Victorian Bookmakers Association (“VBA”), has gone online at www.betdeluxe.com.au using BetMakers’ technology with an aim to attract new off-course punters while serving their on-track customers after the racetrack closes.

As part of the new digital offering, which uses the BetMakers’ Global Racing Network and racing channel as well as a Managed Trading Services option, BetDeluxe can now offer betting on thoroughbred, harness and greyhound racing from around the world.

BetDeluxe CEO, Noah Rose said: “Up until now, we have been an on-course bookmaker without an online presence, so to go live online and expand the BetDeluxe offering to our existing and new clients on new events using the BetMakers’ technology solution is a fantastic opportunity for our business to grow.”

BetDeluxe is the second Australian on-course wagering operator to go live online using BetMakers’ white label technology platform following the successful launch of the NSW-licensed bookmaker Bbet.com.au in August of 2019.

Bbet.com.au Managing Director Luke Behrmann said: “We have been operating for 19 years from Canterbury Park Racecourse in Sydney as well as fielding on course at Randwick, Rosehill and other Sydney and Melbourne metropolitan meetings. Since going online using the BetMakers’ technology in 2019 we have seen triple-digit growth within the business.

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betmakers.com/corporate • investors@thebetmakers.com • Postal Address: PO Box 33 Broadmeadow NSW 2292

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“BetMakers has provided Bbet.com.au with technology solutions that have rapidly expanded the size of our operation and our customer base and has enabled us to compete with the biggest players in Australia’s betting industry. They have effectively allowed a SME to provide a comparable product offering to our customers that they may have previously only received from the large foreign-owned betting companies.”

BetMakers CEO Todd Buckingham said: “BetMakers is excited to be working closely with licensed on-course bookmakers from Victoria and NSW looking to bring their brands and customers online. BetDeluxe and Bbet.com.au are great endorsements for BetMakers’ lightweight, automated and scalable platform technologies that enable smaller operators to compete with the global powerhouses.

“As Racing Australia has reported there are 433 licensed bookmakers in Australia and we estimate that less than 10% would have an online presence. We think the experience of on-course bookmakers in fixed odds wagering, combined with BetMakers’ technology presents a great opportunity for this part of our business. Our intention is to grow this part in 2020 with new features and products to be rolled out for clients.

“We believe the option for smaller operators to utilise the BetMakers’ Managed Trading Services division or simply grow their businesses with our turn-key white label solution is attractive and we expect these smaller operators will be an important cog in the continued growth of wagering in Australia as they emerge online.”

For further information please contact

Charly Duffy	Jane Morgan
Company Secretary	Investor and Media Relations
companysecretary@thebetmakers.com	investors@thebetmakers.com
+ 61 (0) 409 083 780	+ 61 (0) 405 555 618

Todd Buckingham, Managing Director of BetMakers, authorised the release of this announcement to ASX.

Disclaimer

This announcement contains “forward-looking statements.” These can be identified by words such as “may”, “should”, “anticipate”, “believe”, “intend”, “estimate”, and “expect”. Statements which are not based on historic or current facts may by forward-looking statements. Forward-looking statements are based on:

• assumptions regarding the Company’s financial position, business strategies, plans and objectives of management for future operations and development and the environment in which the Company will operate; and

• current views, expectations and beliefs as at the date they are expressed and which are subject to various risks and uncertainties.

Actual results, performance or achievements of the Company could be materially different from those expressed in, or implied by, these forwardlooking statements. The forward-looking statements contained within the presentations are not guarantees or assurances of future performance and involve known and unknown risks, uncertainties and other factors, many of which are beyond the control of the Company, which may cause the actual results, performance or achievements of the Company to differ materially from those expressed or implied by forward-looking statements. For example, the factors that are likely to affect the results of the Company include general economic conditions in Australia and globally; exchange rates; competition in the markets in which the Company does and will operate; weather and climate conditions; and the inherent regulatory risks in the businesses of the Company. The forward-looking statements contained in this announcement should not be taken as implying that the assumptions on which the projections have been prepared are correct or exhaustive. The Company disclaims any responsibility for the accuracy or completeness of any forward-looking statement. The Company disclaims any responsibility to update or revise any forward-looking statements to reflect any change in the Company’s financial condition, status or affairs or any change in the events, conditions or circumstances on which a statement is based, except as required by law. The projections or forecasts included in this presentation have not been audited, examined or otherwise reviewed by the independent auditors of the Company.

You must not place undue reliance on these forward-looking statements.

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