Stop parsing PDFs. Get the API. Request Access

AI Terminal

MODULE: AI_ANALYST
Interactive Q&A, Risk Assessment, Summarization
MODULE: DATA_EXTRACT
Excel Export, XBRL Parsing, Table Digitization
MODULE: PEER_COMP
Sector Benchmarking, Sentiment Analysis
SYSTEM ACCESS LOCKED
Authenticate / Register Log In

Ströer SE & Co. KGaA

Investor Presentation • May 11, 2023

417_ip_2023-05-11_33768a11-7dcf-4642-8160-16d12b8589e4.pdf

Investor Presentation

Open in Viewer

Opens in native device viewer

Structural Growth | Premium Assets | Sustainable Products

May 11, 2023 | Ströer SE & Co. KGaA

Agenda

Group Update

Financials

Outlook

Results Q1 2023

€
m		 Q
1
2
0
2
2		 Q
1
2
0
2
3		 ▲
R
e
e
n
e
s
v
u		 R
t
d
t
h
e
p
o
r
e
g
r
o
w		 3
8
5
0		 4
0
9
9		 %
6
+
(
1
)
O
i
t
h
r
g
a
n
c
g
r
o
w		 2
4
1
%
+		 7
3
%
+		 1
6
8
%
t
p
s
-
E
B
I
T
D
A
(
d
j
t
d
)
a
u
s
e		 9
4
6		 9
7
2		 3
%
+
E
B
I
T
(
d
j
t
d
)
a
u
s
e		 3
0
6		 2
6
1		 1
%
5
-
(
2
)
N
i
(
d
j
d
)
t
t
e
n
c
o
m
e
a
u
s
e		 1
9
0		 8
9		 3
%
5
-
O
i
C
h
F
l
t
p
e
r
a
n
g
a
s
o
w		 3
1.
6		 2
6
5		 6
%
7
+
C
a
p
e
x		 3
3
8		 3
1.
4		 %
7
-

(1)Excluding exchange rate effects and effects from (de)consolidation and discontinuation of operations

(2)Adjusted for exceptional items and additional other reconciling factors in D&A (PPA related amortization and impairment losses),

in financial result and in income taxes

Q1 2023 Market Dynamics: OoH again outperforming the Ad Market Further, substantial Market Share Gains in declining Market

OoH Category structurally increases Market Shares compared to other Categories

Source: Nielsen Numbers (gross) 2013 – 2022 (without Direct Mail)

Growth driven by Digital Out-of-Home (DOoH)

Reasons for Success

Tech Enhancements improve Flexibility of Programmatic Public Video

TV convergence targeting

Depending on the gross advertising pressure on TV (GRP), the PV placement is automated in areas where the TV advertising pressure is below average.

As a result, PV is used to increase the advertising pressure in a targeted manner.

Buyers via Google DV360 can buy PV Roadside, PV Giant

Handling of static creatives in the bid request in the banner object instead of the video object.

Convergence product PV MaxScreen Retargeting

Geographically concerted delivery PV & Mobile Fullscreen Interstitial with Mobile Retargeting.

Component by Permodo.

Public Video Planner

Planner enables enhanced graphical representation of PV networks. Audience concentration in map view with animation. Meta data for PV locations etc., real photos, impression capacity and audience impression capacity as graph.

8

Editing POI locations.

Most emission efficient Media Offerings

CO2emissions for 1,000 contacts in grams

T
V
l
i
n
e
a
r		 8
2
8
A
T
V		 9
2
1
/
9
4
8
R
d
i
a
o		 6
9
M
i
a
g
z
n
e
s		 9,
8
5
1
N

N
d
i
*
e
w
s
p
a
p
e
r
s
o
r
c		 8,
1
6
8
O
l
i

D
i
l
n
n
e
s
p
a
y		 3
2
/
3
9
6
7
O

l
i
V
i
d
n
n
e
e
o		 /
6
8
8
7
1
6
O

l
i
A
d
i
n
n
e
u
o		 2
0
D
O
O
H
9
<
q
m		 5
/
5
7
D
O
O
H
2
<
q
m		 6
/
6
9
O
O

H
M
L		 5
1
O
O
H

C
L
P		 3
6
O
O
H

B
i
l
l
b
d
o
a
r
s		 8
7
O
O
H

A
d
i
i
i
l
l
t
e
r
s
n
g
p
a
r
s
v		 1
4

9

Calculation based on green electricity/gray electricity/unspecified electricity mix; Source: Green GRP Online Calculator (as of Oct 2022), assuming usual circulationcontact ratio for magazines and newspapers. OoH contact calculation to convert number of advertising spaces into contacts according to SID 4.5, *Nordic format: e.g. FAZ, Bild

Agenda

Group Update

Financials

Outlook

Profit and Loss Statement Q1 2023

€
m		 Q
1
2
0
2
2		 Q
1
2
0
2
3		 ▲
R
e
v
e
n
u
e
s		 3
8
0
5.		 4
0
9.
9		 6
%
+
O
i
t
h
r
g
a
n
c
g
r
o
w		 2
4.
1
%
+		 7.
3
%
+		 1
6.
8
%
t
p
s
-
(
)
E
B
I
T
D
A
d
j
t
d
a
u
s
e		 9
4.
6		 9
7.
2		 3
%
+
E
t
i
l
i
t
c
e
p
o
n
a
e
m
s
x		 3.
3
-		 2.
8
-		 %
1
5
+
E
B
I
T
D
A		 9
1.
3		 9
4.
4		 %
3
+
(
1
)
D
i
i
&
A
i
i
t
t
t
e
p
r
e
c
a
o
n
m
o
r
z
a
o
n		 0.
9
7
-		 6.
0
7
-		 %
7
-
E
B
I
T		 2
0.
4		 1
8.
3		 1
0
%
-
(
1
)
F
i
i
l
l
t
n
a
n
c
a
r
e
s
u		 6.
0
-		 1
3.
6
-		 1
0
0
%
>-
E
B
T		 1
4.
4		 4.
7		 %
6
7
-
(
2
)
T
l
t
a
x
r
e
s
u		 3.
3
-		 1.
3
-		 6
1
%
+
N
I
t
e
n
c
o
m
e		 1
1.
1		 3.
4		 6
9
%
-
(
3
)
A
d
j
t
t
u
s
m
e
n
s		 7.
9		 5.
5		 3
0
%
-
(
)
N
t
I
d
j
t
d
e
n
c
o
m
e
a
s
e
u		 1
9.
0		 8.
9		 5
3
%
-

(1)Thereof attributable to IFRS 16 in D&A 48.1m€ (PY: 46.3m€) and in financial result 7.0m€ (PY: 3.7m€)

(2)Tax rate according to IFRS is 27.5% (PY: 23.0%)

(3)Adjusted for exceptional items (+2.8m€) and additional other reconciling factors in D&A (PPA related amortization and impairment losses, +4.9m€), in financial result (-0.3m€) and in income taxes (-2.0m€)

Free Cash Flow Perspective Q1 2023

€
m		 Q
1
2
0
2
2		 Q
1
2
0
2
3
E
B
I
T
D
A
(
d
j
d
)
t
a
u
s
e		 9
4.
6		 9
2
7.
E
i
l
i
t
t
c
e
p
o
n
a
e
m
s
x
-		 3.
3
-		 2.
8
-
E
B
I
T
D
A		 9
1.
3		 9
4.
4
I
t
t
n
e
r
e
s
-		 5.
1
-		 1
0.
7
-
T
a
x
-		 4.
6
-		 1
1
5.
-
/
C
W
+
-		 3
8.
9
-		 7.
5
-
/
O
t
h
+
e
r
s
-		 1
1.
1
-		 8.
4
-
O
t
i
C
h
F
l
p
e
r
a
n
g
a
s
o
w		 3
1.
6		 5
2.
6
I
(
b
f
M
&
A
)
t
t
n
v
e
s
m
e
n
s
e
o
r
e		 3
3.
8
-		 3
1.
4
-
C
(
f
&
)
F
h
F
l
b
M
A
r
e
e
a
s
o
w
e
o
r
e		 2.
2
-		 2
1.
2
(
2
)
(
S
)
L
l
i
b
i
l
i
t
t
I
F
R
1
6
e
a
s
e
a
y
r
e
p
a
y
m
e
n
s		 4
1.
7
-		 3
5.
8
-
(
3
)
F
C
h
F
l
(
d
j
t
d
)
r
e
e
a
s
o
w
a
u
s
e		 4
3.
9
-		 1
4.
5
-
C
o
m		 t
m
e
n
Q
1
i
t
w
 h
f
C
t
s
o		 h
F
l
a
s
o		 d
t
w
u
e		 o
s
e
a
s
o		 l
i
t
n
a
y
O
i
C
h
F
l
i
d
d
b
W
C
i
i
t
t
t
t
t
p
e
r
a
n
g
a
s
o
m
p
r
o
e
e
o
e
e
r
p
o
s
o
n

w
v
u
d
d
i
h
i
h
i
d
t
t
t
t
t
a
n
e
s
p
e
g
e
r
n
e
r
e
s
a
n
a
x
p
a
y
m
e
n
s
S
l
i
h
l
l
i
f
d
h
i
h
i
i
t
t
t
t
t
t
g
o
e
r
n
e
s
m
e
n
s
a
e
r
r
e
c
o
r
g
n
e
s
m
e
n
s
n

y
w
v
v
2
0
2
2
i
l
l
i
d
i
i
i
i
t
t
t
p
a
r
c
u
a
r
y
n
g
z
a
o
n
S
1
6
f
f
f
I
F
R
t
d
d
i
l
l
i
t
r
e
p
a
m
e
n
s
e
c
r
e
a
s
e
e
s
p
e
c
a
o
r
o
c
e
r
e
n
s

y
y
d
i
l
d
h
i
f
f
t
a
n
n
c
u
e
p
a
s
n
g
e
e
c
s
F
C
h
F
l
(
d
j
d
)
i
d
t
r
e
e
a
s
o
w
a
u
s
e
m
p
r
o
v
e
N
t
D
e
e

l
e
e
r
a
v		 b
t
i
t
h
w
(
i
t
g
e
r
a
o		 i
n
c
r
e
a
s
) a
1
2.
3
t		 e
c
o
m
p
i
l
d
n
c
x
u		 d
t
a
r
e
o
i
b
n
g
u
y		 Q
2
0
2
2
4
b
k
a
n
–
b
k
f
2
0
€
a
c
s
o
m
1.
9
6		 2.
1
2		 2.
2
1		 2.
2
0		 2.
2
8
6
5
3.
2		 2
6.
0
7		 7
3
9.
7		 7
1
8.
0		 7
4
6.
2
F
ina
ia
l n
t
de
b
t
nc
e
(
1)
Le
t
io
ve
rag
e r
a
3
1
Ma
r
2
0
2
2		 3
0
Ju
n
2
0
2
2		 Se
3
0
p
2
0
2
2		 3
1
De
c
2
0
2
2		 3
1
Ma
r
2
0
2
3

(1)Net debt and adj. EBITDA of last 12 month adjusted for IFRS 16 (2)Part of Cash Flow from financing activities; (3)Before M&A and incl. IFRS 16 lease liability repayments

Segment Perspective – OoH Media

1
5
7.
2		 3.
5
%
+
9
4.
2		 %
1.
4
-
4
9.
2		 1
6.
5
%
+
1
3.
8		 2.
2
%
-
5
8.
9		 0.
1
%
-
3
%
7.
5		 1.
4
%
t
p
s
-

Comment

  • OoH Media with sustained revenue growth driven by Digital OoH with ongoing double-digit growth and an increasing revenue share of now over 30% showing customer acceptance and demand for larger digital portfolio
  • Growth adjusted for tobacco ads was 5.6%; sequentially improved sales trend with national advertisers
  • Still demanding market environment with soft performance of Classic OoH at the beginning of the year
  • EBITDA (adj.) on PY level, despite cost inflation

Segment Perspective – Digital & Dialog Media

€
m		 Q
1
2
0
2
2		 Q
1
2
0
2
3		 ▲
S
t
t
h
f
e
g
m
e
n
r
e
v
e
n
u
e,
e
r
e
o		 1
7
0.
3		 1
7
9.
8		 5.
6
%
+
D
i
i
l
t
g
a		 8
8.
7		 8
5.
0		 %
4.
2
-
D
i
l
a
o
g		 8
1.
6		 9
4.
9		 1
6.
2
%
+
E
B
I
T
D
A
(
d
j
d
)
t
a
u
s
e		 3
7.
4		 3
3.
0		 1
1.
9
%
-
(
)
E
B
I
T
D
A
i
d
j
t
d
m
a
r
g
n
a
u
s
e		 %
2
2.
0		 1
8.
3
%		 3.
6
%
t
p
s
-

Comment

  • Digital (online advertising and content publishing) with a solid start into the year and taking into account the high traffic on own platforms due to the war in Ukraine as well as the revenues from our Turkish business activities in PY period; organic revenue growth broadly stable
  • Dialog (Call Center and D2D) with ongoing strong revenue growth in Q1 especially driven by highly successful direct sales activities for telecommunication products in Germany
  • EBITDA (adj.) and margin burdened by challenging market conditions for digital ad business

Segment Perspective – DaaS & E-Commerce

€
m		 Q
1
2
0
2
2		 Q
1
2
0
2
3		 ▲
S
f
t
t
h
e
g
m
e
n
r
e
e
n
e,
e
r
e
o
v
u		 1.
0
7		 8
7.
8		 %
2
3.
7
+
D
t
S
i
a
a
a
s
a
e
r
v
c
e		 3
4.
1		 3
8.
5		 1
2.
9
%
+
C
E-
o
m
m
e
r
c
e		 3
6.
9		 4
9.
3		 %
3
3.
7
+
E
B
I
T
D
A
(
d
j
t
d
)
a
u
s
e		 5.
9		 1
2.
4		 1
0
0
%
>
+
E
B
I
T
D
A
i
(
d
j
d
)
t
m
a
r
g
n
a
s
e
u		 8.
4
%		 1
4.
1
%		 %
5.
7
t
+
p
s

Comment

  • Segment with dynamic growth especially in E-Commerce, with strong earnings trajectory
  • Statista: Continuous expansion with double digit revenue growth
  • Asam: Significant revenue growth across all sales channels

EBITDA (adj.) with significant increase, demonstrating profitability potential from scaling of both assets

Agenda

Group Update

Financials

Outlook

Q2 2023 – Outlook

  • For the second quarter 2023, the Group expects organic revenue and earnings development in line with Q1
  • In parallel, we expect to further substantially outperform a still challenging German ad market
  • The second half of the year should benefit from lower comparables, assuming no further macro deterioration
  • We see our structural growth drivers unchanged: Digitization of OoH, sustainably growing SME business backbone, client access via Plus businesses, value growth of non-core assets

Financial Calendar 2023

Disclaimer

This presentation contains "forward looking statements" regarding Ströer SE & Co. KGaA ("Ströer") or the Ströer Group, including opinions, estimates and projections regarding Ströer's or the Ströer Group's financial position, business strategy, plans and objectives of management and future operations.

Such forward looking statements involve known and unknown risks, uncertainties and other important factors that could cause the actual results, performance or achievements of Ströer or the Ströer Group to be materially different from future results, performance or achievements expressed or implied by such forward looking statements.

These forward looking statements speak only as of the date of this presentation release and are based on numerous assumptions which may or may not prove to be correct. No representation or warranty, express or implied, is made by Ströer with respect to the fairness, completeness, correctness, reasonableness or accuracy of any information and opinions contained herein.

The information in this presentation is subject to change without notice, it may be incomplete or condensed, and it may not contain all material information concerning Ströer or the Ströer Group. Ströer undertakes no obligation to publicly update or revise any forward looking statements or other information stated herein, whether as a result of new information, future events or otherwise.

More from Ströer SE & Co. KGaA

Declaration of Voting Results & Voting Rights Announcements 2025
Dec 10
Director's Dealing 2025
Nov 13
Investor Presentation 2025
Nov 11
Quarterly Report 2025
Nov 11
Director's Dealing 2025
Sep 26
Earnings Release 2025
Sep 18
Investor Presentation 2025
Aug 20
Investor Presentation 2025
Aug 13
Interim / Quarterly Report 2025
Aug 13
Report Publication Announcement 2025
Aug 6
View all filings →

Talk to a Data Expert

Have a question? We'll get back to you promptly.