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Vend Marketplaces ASA

Investor Presentation Oct 28, 2025

3738_rns_2025-10-28_a813cbd1-c8b9-4ef0-a4e2-266b9f683c15.pdf

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Q3 2025 Results

28 October 2025 Christian Printzell Halvorsen, CEO Per Christian Mørland, CFO

Disclaimer

This presentation (hereinafter referred to as the "Presentationˮ) has been prepared by Vend Marketplaces ASA ("Vend" or the "Companyˮ) exclusively for information purposes and does not constitute an offer to sell or the solicitation of an offer to buy any financial instruments.

Reasonable care has been taken to ensure that the information and facts stated herein are accurate and that the opinions contained herein are fair and reasonable, however no representation or warranty, express or implied, is given by or on behalf of the Company, any of its directors, or any other person as to the accuracy or completeness of the information or opinions contained in this document and no liability is accepted for any such information or opinions.

This Presentation includes and is based on, among other things, forward-looking information and statements. Such forward-looking information and statements are based on the current expectations, estimates and projections of the Company or assumptions based on information available to the Company. Such forward-looking information and statements reflect current views with respect to future events and are subject to risks, uncertainties and assumptions. The Company cannot give any assurance as to the correctness of such information and statements. Several factors could cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements that may be expressed or implied by statements and information in this Presentation.

There may have been changes in matters which affect the Company subsequent to the date of this Presentation. Neither the issue nor delivery of this Presentation shall under any circumstance create any implication that the information contained herein is correct as of any time subsequent to the date hereof or that the affairs of the Company have not since changed.

The Company does not intend, and does not assume any obligation, to update or correct any information included in this Presentation. Alternative performance measures APM) used in this presentation are described and presented in the section Definitions and reconciliations in the quarterly report.

Summary

Key financials

1%*

Revenues YoY NOK 1,595m)

24%

EBITDA YoY NOK 640m)

40%

EBITDA margin 8%-points YoY

Strategic highlights

  • Monetisation and efficiency: Delivered continued progress on ARPA and cost initiatives; launched go-to-market for new pricing and package structures in Real Estate and Mobility, effective from 2026.
  • Platform transition: On track, with completion of Blocket migration expected by year-end.
  • Portfolio simplification: Divested Lendo and exited several venture investments.
  • Governance simplification: Finalising the removal of our dual-class share structure following EGM approval on 22 October.
  • • Share buyback: New NOK 2 billion share buyback to launch in Q4 2025 after share class combination.

Financial highlights

  • Group revenues decreased 1% YoY, reflecting lower revenues in Other/HQ, partly offset by continued growth in Mobility and Real Estate.
  • EBITDA increased 24%YoY, driven by margin expansion across verticals and reduced losses in Other/HQ.
  • EBITDA margin reached 40%, up 8%-points YoY, supported by lower costs across the Group.

Q3 2025 Results

Mobility

Following a successful 2025 launch in Norway, scaling car dealer packages to Sweden

Launch of packages in Norway drove 20% ARPA growth*

Building on Norway's success, new dealer packages to launch in Sweden in February 2026

Continued strong ARPA growth across countries

ARPA

Q3 2025, YoY change %

NAA

Q3 2025, YoY change %

Professional Private
NOK 518¹
21% YoY
NOK 734¹
12% YoY
SEK 693¹
20% YoY
SEK 256¹
54% YoY
DKK 375²
20% YoY
DKK 262
55% YoY

ARPA Average Revenue Per Ad NAA New Approved Ads

Professional Private
148k¹
6% YoY
106k¹
0% YoY
232k¹
7% YoY
210k¹
14% YoY
51k²
8% YoY
28k
52% YoY

¹ Transactional models like Nettbil, Autovex, and Wheelaway are not included due to different business models 6 ² Avg. daily pro listings per month, due to pay per day listing model in Denmark

ARPA growth and stable cost base driving solid EBITDA improvement

  • Classifieds revenues up 13% YoY, driven by strong ARPA growth across all countries and segments
  • Solid quarter for Nettbil and AutoVex resulted in 18% growth in transactional revenues
  • Advertising revenues down 14% YoY
  • OPEX excl. COGS stable despite investments in C2B models and transition to a common tech platform
  • EBITDA of NOK 389m, up 16% YoY

Q3 2025 Results

Real Estate

Updated packages for Norway effective 2026; delivering greater value across all tiers

Enhanced offering in updated packages Ongoing product development strengthens the value proposition for agents and home sellers

Strong ARPA growth in both markets

ARPA

Q3 2025, YoY change %

NAA

Q3 2025, YoY change %

Total Residential
for sale³
NOK 3,545¹
17% YoY
NOK 5,153¹
18% YoY
EUR 24²
19% YoY

ARPA Average Revenue Per Ad NAA New Approved Ads

Total Residential
for sale
64k¹
5% YoY
30k¹
3% YoY
97k²
10% YoY

10 ¹ New construction not included, due to different business models

² Oikotie only, excluding ads on Tori and Qasa ³ Residential for sale ARPA not IFRS adjusted

ARPA growth driving revenue and EBITDA improvement

  • Classifieds revenues up 9% YoY, driven by ARPA growth in Norway
  • 29% YoY increase in transactional revenues driven by Qasa and HomeQ in Sweden
  • OPEX excl. COGS increased 5% YoY due to increased marketing efforts in Finland
  • EBITDA of NOK 167m, up 15% YoY

Q3 2025 Results

Jobs

Exceptionally strong ARPA growth

ARPA

Q3 2025, YoY change %

Total

NOK 8,185¹ 17% YoY

ARPA Average Revenue Per Ad NAA New Approved Ads

NAA

Q3 2025, YoY change %

Total

30k¹

13% YoY

Strong ARPA growth driving underlying revenue and offsetting softer volumes

  • Reported revenues and margin impacted by market exits in Sweden and Finland
  • Revenues in Norway increased 1% YoY; ARPA growth from the segmented pricing model and upsell products offset by a 13% YoY volume decline
  • OPEX excl. COGS down 25% YoY, driven by the market exits and additional reorganisation measures in 2024
  • EBITDA of 136m, up 11% YoY

Recommerce

Steady GMV growth supports long-term upside

Transacted GMV

Q3 2025, YoY change %

Total
NOK 569m
18% YoY
SEK 186m
8% YoY
EUR 16m
105% YoY
DKK 40m
21% QoQ

GMV Gross merchandise value of transacted C2C goods

Take rate

Q3 2025, YoY change pp.

Total
16%
0pp. YoY
10%
1pp. YoY
16%
1pp. YoY
15%
1pp. QoQ

Take rate: External take rate including shipping and VAT

Transactional growth and cost discipline driving EBITDA improvement

Highlights

  • Transactional revenues up 20% YoY, mainly driven by GMV
  • Revenues still affected by the phase-out of low-margin revenue streams as part of the strategic simplification
  • Advertising revenue down 23% YoY
  • OPEX excl. COGS down 2% YoY, reflecting FTE reductions and platform consolidation
  • EBITDA improved by 22% YoY to NOK 44m

Finance

Q3 Group revenues down 1%* YoY; EBITDA up 24% YoY

19

Cost efficiency agenda remains on track

Highlights

  • Total OPEX excl. COGS down 14% YoY, reflecting lower personnel and marketing spend, as well as the wind-down of Schibsted Media TSA agreements.
  • Personnel costs reduced 13% YoY, driven by FTE reductions.
  • Marketing costs down 7% YoY, following the market exits from Jobs in Finland and Sweden; partly offset by higher activity in Real Estate and Recommerce.
  • Other costs lower, supported by continued cost discipline and the wind-down of Schibsted Media TSA agreements.
  • OPEX excl. COGS / revenue ratio improved by 7 percentage points YoY, demonstrating ongoing efficiency gains.

Q3 income statement

Q3 cash flow from continuing operation

NOK million) 2025 2024
Profit (loss) before taxes from continuing operations 635 5,067
Depreciation, amortisation and impairment losses (recognised or reversed) 153 215
Net interest expense (income) 21 41
Net effect pension liabilities 5 7
Share of loss (profit) of joint ventures and associates 11 13
Interest received 38 85
Interest paid 56 41
Taxes paid 12 34
Non-operating gains and losses 1,035 4,820 Gain of NOK 1.1bn related to fair value adjustment of
Aurelia in Q3 2025, with no cash effect.
Change in working capital and provisions 112 196
Net cash flow from operating activities 442 633
Net cash flow from investing activities 21 252
-whereof Development and purchase of intangible assets and property, 108 117
plant and equipment
Net cash flow from financing activities
18 2,967
-whereof Payment of principal portion of lease liabilities 27 12

Solid financial position

Financial framework for sustainable value creation

Strategy

Accelerate Future Winners

Simplify

Verticalise

Expand

Medium-term targets Capital allocation

Revenue growth: 1217% Mobility

EBITDA margin: 5560%

Revenue growth: 1217% Real Estate

EBITDA margin: 4550%

Revenue growth: 510% Jobs

EBITDA margin: 55%

Revenue growth: 20% Recom.

EBITDA margin: single-digit

  • Any surplus cash post the below will be returned to shareholders over time
  • Pay a progressive annual dividend
  • Investing in selective acquisitions to create shareholder value
  • Maintain a conservative balance sheet

Q3 2025 Results | Q&A

Q&A

28 October 2025

Christian Printzell Halvorsen, CEO

Per Christian Mørland, CFO

Appendices

Spreadsheet containing detailed Q3 2025 and historical information can be downloaded at vend.com/ir

Historical ARPA trends per vertical

ARPA

Vertical Country Category Q324 Q424 Q125 Q225 Q325
Mobility¹ Norway Professional NOK 428 NOK 434 NOK 461 NOK 497 NOK 518
Norway Private NOK 653 NOK 698 NOK 704 NOK 715 NOK 734
Sweden Professional SEK 578 SEK 613 SEK 708 SEK 709 SEK 693
Sweden Private SEK 166 SEK 182 SEK 206 SEK 257 SEK 256
Denmark Professional² DKK 313 DKK 316 DKK 341 DKK 349 DKK 375
Denmark Private DKK 168 DKK 167 DKK 179 DKK 266 DKK 262
Real Estate Norway Total³ NOK 3,026 NOK 3,153 NOK 3,279 NOK 3,567 NOK 3,545
Norway Residential for sale NOK 4,385 NOK 4,361 NOK 4,943 NOK 4,912 NOK 5,153
Finland Total⁴ EUR 20 EUR 24 EUR 21 EUR 22 EUR 24
Jobs Norway Total⁵ NOK 6,967 NOK 7,303 NOK 7,891 NOK 8,229 NOK 8,185

¹Transactional models like Nettbil, Autovex, and Wheelaway are not included due to different business models

²Avg. daily pro listings per month, due to pay per day listing model in Denmark

³New construction not included, due to different business models

⁴Oikotie only, excluding ads on Tori and Qasa

⁵Sourced ads not included

Historical listing trends per vertical

NAA

Vertical Country Category Q324 Q424 Q125 Q225 Q325
Mobility¹ Norway Professional 158k 162k 156k 152k 148k
Norway Private 106k 62k 67k 116k 106k
Sweden Professional 249k 248k 225k 233k 232k
Sweden Private 245k 177k 158k 229k 210k
Denmark Professional² 55k 57k 53k 52k 51k
Denmark Private 58k 45k 36k 30k 28k
Real Estate Norway Total³ 67k 49k 58k 74k 64k
Norway Residential for sale 31k 21k 29k 40k 30k
Finland Total⁴ 107k 91k 103k 108k 97k
Jobs Norway Total⁵ 35k 34k 40k 35k 30k

¹Transactional models like Nettbil, Autovex, and Wheelaway are not included due to different business models

²Avg. daily pro listings per month, due to pay per day listing model in Denmark

³New construction not included, due to different business models

⁴Oikotie only, excluding ads on Tori and Qasa

⁵Sourced ads not included

Historical Recommerce KPIs

Transactional KPIs

Vertical Country Category Q324 Q424 Q125 Q225 Q325
Recommerce Norway Transacted GMV NOK 481m NOK 540m NOK 531m NOK 549m NOK 569m
Norway Take rate 16% 16% 16% 15% 16%
Sweden Transacted GMV SEK 173m SEK 177m SEK 191m SEK 178m SEK 186m
Sweden Take rate 10% 10% 10% 10% 10%
Finland Transacted GMV EUR 8m EUR 12m EUR 12m EUR 13m EUR 16m
Finland Take rate 15% 16% 17% 16% 16%
Denmark Transacted GMV - - DKK 16m DKK 33m DKK 40m
Denmark Take rate - - 14% 15% 15%

Shareholders analysis

Rank Name A-shares B-shares Total % of S/I
1 Blommenholm Industrier AS 30,746,423 10,430,648 41,177,071 18.1%
2 Folketrygdfondet 8,580,639 11,908,465 20,489,104 9.0%
3 DNB Asset Management AS 3,378,708 5,879,677 9,258,385 4.1%
4 HMI Capital Management, L.P. 891,363 6,600,682 7,492,045 3.3%
5 The Vanguard Group, Inc. 3,142,535 3,661,414 6,803,949 3.0%
6 KLP Kapitalforvaltning AS 1,411,585 3,614,712 5,026,297 2.2%
7 Storebrand Kapitalforvaltning AS 2,411,633 2,598,972 5,010,605 2.2%
8 Baillie Gifford & Co. 0 4,005,930 4,005,930 1.8%
9 Nordea Funds Oy 330,282 3,598,422 3,928,704 1.7%
10 BlackRock Institutional Trust Company, N.A. 1,590,215 2,198,568 3,788,783 1.7%
11 Novo Holdings A/S 2,567,418 1,029,047 3,596,465 1.6%
12 ODIN Forvaltning AS 991,734 2,329,362 3,321,096 1.5%
13 Polaris Media ASA 0 3,218,304 3,218,304 1.4%
14 Alfred Berg Kapitalforvaltning AS 1,271,501 1,708,801 2,980,302 1.3%
15 Eika Kapitalforvaltning AS 589,043 2,143,035 2,732,078 1.2%
16 Alecta pensionsförsäkring, ömsesidigt 0 2,248,500 2,248,500 1.0%
17 Fondsfinans Kapitalforvaltning AS 0 2,228,450 2,228,450 1.0%
18 Farallon Capital Management, L.L.C. 1,030,204 1,110,259 2,140,463 0.9%
19 Reade Street Capital Management 1,804,246 248,816 2,053,062 0.9%
20 Handelsbanken Kapitalförvaltning AB 178,193 1,792,770 1,970,963 0.9%

Next steps in the removal of the dual-class share structure

22 October: EGM approved the removal of the dual-class share structure and the reduction of share capital.

27 October: Board approval of the share issue to compensate holders of A-shares for loss of A- to B-share trading premium.

28 October: Ex-date for the share collapse and the subscription rights.

30 October: Commencement of the subscription period.

13 November: Last day of subscription period for share issue.

17 November: Announcement of final results of share issue.

On or around 24 November: Registration of new share capital expected.

Investor contact

Visit Vends's website: vend.com

Email: [email protected]

Jann-Boje Meinecke SVP FP&A and IR

Simen Madsen

IR Officer 47 992 73 674

Vend Marketplaces ASA

Visiting address: Grensen 57, 0159 Oslo

Postal address: P.O. Box 747 Sentrum, 0106 Oslo

Norway

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