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AGM Information • Apr 17, 2015

Schibsted ASA (SCH) - Notice of Annual General Meeting and invitation to analyst/media presentation

Schibsted ASA (SCH) - Notice of Annual General Meeting and invitation to analyst/media presentation

Notice of Schibsted ASA's Annual General Meeting 2015 is enclosed. The Annual

General Meeting will be held at the company's premises at Apotekergaten 10,

Oslo, on Friday 8 May 2015 at 10:30 AM CET. A printed version of the notice is

distributed by mail to shareholders.

Continued digital growth and increasing financial flexibility

Schibsteds strategy remains focused on becoming a global leader within online

marketplaces and on building world-class digital media houses. To ensure that

Schibsted has the financial flexibility to participate in value accretive growth

initiatives going forward, the company proposes to the AGM the introduction of a

new class of low-voting B-shares. This scheme will provide Schibsted with full

equity capital market access while preserving the central role of the Tinius

Trust and Blommenholm Industrier in supporting Schibsted.

- There are many exciting opportunities for Schibsted to grow organically and

via acquisitions, particularly within our online marketplaces operations. We

should therefore equip ourselves accordingly. Consequently, the ability to raise

equity capital via the introduction of a new class of B-shares is consistent

with our long-term strategy and ambitions, says Rolv Erik Ryssdal, CEO Schibsted

Media Group.

The establishment of this new class B will be done through a split of the

Company's shares so that for every A-share each shareholder will receive one B-

share. The B-shares will be ordinary, fully-paid shares carrying equal rights in

all respects except that the B-shares will be low-voting shares with 1/10 of the

voting power of the A-shares.

The company sees several advantages of introducing the B-share class:

· No balance sheet constraints - straight equity for accounting / rating

purposes

· Permanent capital for the long run

· Gives flexibility to pay for potential future acquisitions in shares

· For the avoidance of doubt, there will be no issue of new A-shares and/or B-

shares as part of the establishment of the B-shares. Schibsted currently has no

intention to issue equity and has consented to a 3-month lock-up agreement not

to issue class B shares from the day of the stock split becoming effective

· The Tinius Trust and Blommenholm Industrier have actively supported the

development of Schibsted into the company it is today. Introduction of a B-share

will allow for continued support of the company in realizing its future

ambitions. As a reflection of that support, the Tinius Trust and Blommenholm

Industrier have consented to a 3-month lock-up agreement not to sell any class B

shares from the day of the stock split becoming effective.

If the proposal is approved by the AGM, the share split is expected to become

effective on or around 1 June 2015.

More information:

For more detailed information on this issue, please see the enclosed documents.

Schibsted also invites analysts and media to a presentation at Schibsted's

premises in Apotekergaten 10, Oslo where the proposal of the B-shares will be

further explained. Time: Friday 17 April 2015 at 09.00 CET.

The presentation language is English, and it will be webcasted live at

www.schibsted.com/ir. A recording of the presentation will be available on our

web site shortly after the live webcast has ended.

The presentation will be held by Chairman of the Board Ole Jacob Sunde, CEO Rolv

Erik Ryssdal and CFO Trond Berger.

In addition, there will be a conference call - Q&A session at 14.00 CET. The

session will be held in English. To participate, please call

+44(0)20 3427 1904, alternatively 800 56 054 if you call from Norway. Conference

ID is 8513969. A recording of the conference call will be made available at

www.schibsted.com/ir.

Contact person:

Trond Berger, CFO. Tel: +47 916 86 695

Oslo, 17 April 2015

SCHIBSTED ASA

Anders Christian Rønning

Investor Relations Officer

This information is subject to the disclosure requirements pursuant to section

5-12 of the Norwegian Securities Trading Act.

[HUG#1911975]