Readcrest Capital AG

Report Publication Announcement • Mar 5, 2008

News Details

Ad-hoc | 5 March 2008 20:30

Revenue for Business Media China increases by more than 220%

Business Media China AG / Preliminary Results

Release of an Ad hoc announcement according to § 15 WpHG, transmitted by
DGAP - a company of EquityStory AG.
The issuer is solely responsible for the content of this announcement.

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Ad hoc

Stuttgart, March 5th 2007

Revenue for Business Media China increases by more than 220%

Business Media China AG (WKN 525040) announced today the first preliminary
key data for the fiscal year 2007. In the reporting period, sales revenues
were achieved in the amount of EUR 24 million. This corresponds to an
increase of over 220% in comparison with the previous year, despite the
significant decrease in the reference currencies USD and RMB versus EUR
during 2007.

The strong growth of revenue originates equally from the segment of outdoor
advertising and conferences & exhibitions. Strong organic growth and the
successful acquisition activities drive the group development at a rapid
pace and have led to strong market shares in these special segments of the
Chinese media market.

Business Media China AG will present the complete Annual Report 2007 on
April 24th on the occasion of an analysts’ conference and provide a
detailed outlook. Due to the joint venture with Skyflying Media and the
market leading position taken over thereby in the Chinese outdoor
advertising market, the company will develop quicker than originally
planned.

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Current Status Stock Exchange Prospectus

The company is currently handling the requirements of the BaFin for the
attainment of the tradability of about 1.5 million unlisted shares. It was
decided to submit this prospectus with the complete, audited, annual
statement of accounts for 2007 prior to March 31st 2008. The admission by
BaFin is presumably expected by the end of April or the beginning of May.
Stockholders, who would like quicker access to the liquidity, can swap
their unlisted shares through the company of the CEO of BMC, Mesago Holding
GmbH, against tradable shares in BMC from their holdings. A corresponding
application can be submitted to the attention of Mesago Holding GmbH (Tel.
+49 711 / 490 890-33), Rotebühlstraße 87 in 70178 Stuttgart.

For additional information:

Business Media China AG

Edwin van der Geest

Rotebühlstrasse 87

DE-70178 Stuttgart

invest@businessmediachina.com

+41 43 268 32 30
05.03.2008 Financial News transmitted by DGAP

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Language: English
Issuer: Business Media China AG
Rotebühlstrasse 87
70178 Stuttgart
Deutschland
Phone: +49 (0)711 490 890 0
Fax: +49 (0)711 490 890 10
E-mail: invest@businessmediachina.com
Internet: www.businessmediachina.com
ISIN: DE0005250401
WKN: 525040
Listed: Regulierter Markt in Frankfurt (General Standard);
Freiverkehr in Berlin, Stuttgart, München, Hamburg,
Düsseldorf

End of News DGAP News-Service

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