About BHG Group

Company Description

BHG is the number 1 consumer e-commerce company in the Nordics. We’re also present in most of Eastern and Central Europe. Our strong position in these markets makes us the largest European pure-play within the Home improvement space, meaning Do-It-Yourself and Home Furnishings.

The Group includes over 100 online destinations — including sites like bygghemma.se, nordicnest.se, trademax.se, chilli.se, furniturebox.se and taloon.com — and over 70 showrooms. We provide close to 1,000,000 products and a complete offering within DIY, leisure, furniture and furnishings to more than 1 million customers, generating SEK 9bn in net sales in 2020. We are headquartered in Malmö, Sweden. Our share is traded on Nasdaq Stockholm, under the ticker ‘BHG‘.

The BHG brands employ more than 2,000 people, working every day to create the ultimate online shopping experience!

Year founded


Served area





Hans Michelsensgatan 9, 21120 Malmö – Sweden

Shareholder information

Shares outstanding



Jan. 1, 2000

Stock exchange(s)

Nasdaq Stockholm



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