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WHITEHAWK LIMITED AGM Information 2022

May 3, 2022

66062_rns_2022-05-03_ba6f7a99-619d-4d8e-b094-37c2345bbadd.pdf

AGM Information

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2 0 2 2 A N N U A L G E N E R A L M E E T I N G

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WhiteHawk Online Cybersecurity Exchange

© 2022 WhiteHawk Limited

www.whitehawk.com

Registration and Voting

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1. Log in or register at:
https://investor.automic.com.au/#/home
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To contact support: Call 1300 816 159 or open live chat from the Investor Portal

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2. Click “register” in the
banner at the bottom of your
screen, then select “register”
for this meeting
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3. Record your vote. Once
you confirm it is lodged and
final
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SAFE HARBOUR STATEMENT

This information is given in summary form and does not purport to be complete. Information in this presentation, including financial information, should not be considered as a financial projection, advice or a recommendation to any particular or potential investors in relation to subscribing for securities in WhiteHawk. Before acting on any information you should consider the appropriateness of the information having regard to these matters, any relevant offer document and in particular, you should seek independent financial advice. All securities involve risks, which include (among others) the risk of adverse or unanticipated market, financial or political developments and, in international transactions, currency risk. This presentation may contain forward looking statements including statements regarding our intent, belief or current expectations with respect to our businesses and operations, market conditions, revenues, market penetration, and results of operations. Readers are cautioned not to place undue reliance on these forward looking statements. WhiteHawk does not undertake any obligation to publicly release the result of any revisions to these forward looking statements to reflect events or circumstances after the date hereof to reflect the occurrence of unanticipated events. While due care has been used in the preparation of forward looking information, actual results may vary in a materially positive or negative manner. Forecasts and hypothetical examples are subject to uncertainty and contingencies outside WhiteHawk's control. Unless otherwise specified all information is stated as at 4 May 2022.

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WhiteHawk 2022 AGM Agenda

Founded 2015: First online SME Cybersecurity Exchange

  • Overviews of Cyber Trends, Market and Company

  • High Level Objectives

  • Financial Overview and Outlook

  • Revenue by Year

  • 2022 Revenue and Business Objectives

  • Corporate Snapshot (ASX:WHK)

  • 2022 Strategy Enablers

  • Marketing/Sales Strategy by Sector and PR/Social Media Accomplishments

  • Product Lines, Revenue Streams & Key Contracts

  • Cyber Risk Platform as a Service

  • Cyber Risk Radar

  • Cyber Risk Scorecard

  • Cyber Risk Program

  • Innovative Partners

  • The Team

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Global Risk Impacts

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FBI IC3 REPORT ON 2021 - $6.9B IN REPORTED U.S. LOSSES, TO INCLUDE:

  • Business Email Compromise - $2.4B

  • Phishing/Vishing/Smishing/Pharming victims - 323,972

  • 3,279 reported ransomware, losses of over $49.2M

  • 649 reports from critical infrastructure sector organizations who were victims of a ransomware attack

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U.S. Cyber Regulatory Updates

MOST COMMON U.S. LEGISLATIVE ACTIONS ON CYBER INCLUDE

  • Requiring government agencies to implement security training, set up and follow formal security policies/standards/practices, and to develop and test IR plans*

  • Addressing cybersecurity insurance*

  • Creating task forces to study or advise on security issues*

**FEDERAL TRADE COMMISSION (FTC) UPDATED THE SAFEGUARDS RULE, ISSUES POLICY STATEMENT EXPANDING THE APPLICATION OF ITS HEALTH BREACH NOTIFICATION RULE TO REQUIRE NON-HIPAA ORGANIZATIONS TO NOTIFY THEIR CUSTOMERS, THE FTC, THE MEDIA IN THE EVENT OF A BREACH OF HEALTH INFORMATION ***

  • Congress passed Cyber Incident Reporting for Critical Infrastructure Act (CIRCIA), requiring critical infrastructure entities to report material cybersecurity incidents and ransomware payments to CISA within 72 & 24 hours respectively. (Sidley, 2022)

  • Congress did not pass data privacy legislation on a federal level, but states such as Virginia and Colorado have enacted their own consumer data protection laws*

  • California has updated CCPA to ban “dark patterns” that delay or obscure consumers from opting out of the sale of their information*

  • Thomson Reuters Institute 2022

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High-level Objectives: 1 – 2 Years

Continue to retain and Execute initial Cyber Position our Cyber Risk Continue to partner with grow Cyber Risk Radar Compliance sales with Platform for systemic U.S. Federal Prime and Cyber Risk Program D&B Federal - Cyber Resilience across Contractors on C-SCRM contracts across current transitioning to D&B State & Local, & to and Cyber Analytics and future pipeline as Commercial sales Business Credit Card RFI's and RFP’s baseline revenue and Channel longer term Providers for product improvement

Optimize Company financial position with recurring revenue from SaaS/PaaS/Scorecard annual subscription contracts

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Overview: Revenue by Year in US$ Thousands

Based upon signed contracts only – contracted revenue is US$2.8M 1st QTR 2022

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$2,303 $2,840
$2,000
$1,888
$1,800
$1,600
$1,400
$1,200
$1,000
$1,029
$800
$600 $507
$400
$200
$-
2018 2019 2020 2021 March
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⏤ Contracted revenue for calendar year 2021 was US$2.3m (~AU$3.07m) ⏤ First quarter 2022 revenue 400% increase over first quarter 2021 ⏤ Current cash balance as of 31/03/22 is US$2.1m (~A$2.8m)

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2021 Business/Revenue Objectives

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Revenue

  • 2022 revenue on track with both current contracts of $2.8M and current RFPs of $4-5M

New Sales Bookings

  • $20M Pipeline to reach growth benchmark $7.8M

  • Cyber Risk Platform as a Service (PaaS) $1.9M each

  • Cyber Risk Radar $4.5M

  • Cyber Risk Program $1M

Existing Customer Upsell/Cross-sell

  • •Federal Government CISO $1M

  • •Commercial $750K

  • •Manufacturer $1M

Enterprise Marketing & Branding

  • •Go-To-Market Strategy Mapping Product Lines to Target Clients

  • •Government, DIB, ISPs, MSPs, Banks, & Insurance Groups

  • •PR & Digital Marketing Campaigns in U.S. & Australia

  • •Cyber Risk & CMMC thought leadership

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Customer Renewal

  • 80% or greater

Employee Retention

  • Maintain excellent employee retention of 80%-90%

  • Conversion of Interns to Full-Time

Product Roadmap Delivery

  • Advancing holistic roadmap across product lines with theme on Cyber Risk PaaS

  • Delivering Integration with new cyber risk partners

Customer Needs Alignment

  • Execute tailored PaaS for ISPs, MSPs, Financial Institutions, and Insurance Agencies

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2022-23 Sales Pipeline & Sales Channel Overview

1. SALES CHANNEL THROUGH CURRENT ENTERPRISE CLIENTS

  • Large Companies – Manufacturing; DIB; Financial Sector; MSP

  • Government CIO/CISO’s

  • Global Consulting Groups

2. 2022 3/4TH QTR SALES CHANNEL VIA D&B CYBER COMPLIANCE POWERED BY WHK (W/ VIRTUAL CONSULT)

  • First 2,500 Licenses to Suppliers/Vendors

  • Combined Federal & FSI Pipeline

  • Future EMBED model to Business Clients

3. 2022 4TH QTR (DELAYED FROM 2021) CMMC 2.0 ENGAGEMENTS W/ AWS FEDERAL

  • Large Primes across vendors/suppliers/partners

  • U.S. Dept of Defense CIO Initiative across DIB Contractors

  • AWS Marketplace Sales of Assessments & Virtual Consults

4. GOVERNMENT RFI’S/RFP’S IN PARTNERSHIP WITH PRIMES

  • State & Local – VITA, FL DMS, WI

  • GSA & DOE CIO C-SCRM

  • CIA ARC & DHS CISA NRMC

Client Cyber Risk Assessment > Risk Mitigation, Maturity & Resilience Priorities > Innovative Solution Options

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Corporate Snapshot

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ASX Ticker Shares on issue Last share price WHK 227.7 m A$0.12 Net Cash Undiluted Market cap Listing Date A$27.32m ~ A$2.808 m as of 31 Mar 2022 24 Jan 2018 All figures are as of 19 April 2022 unless otherwise noted

Top 5 Shareholders % Shares
Outstanding
Terry Roberts 9.79%
BNP Paribas Nominees Pty Ltd ACF CLEARSTREAM 6.48%
BNP Paribas Nominees Pty Ltd 2.95%
Mr Amilcar Albino Moreno 2.85%
Aymon Pacific Pty Ltd 2.76%
Top 5 Shareholders 24.82%
Top 20 Shareholders 37.44%
Directors & Associates 11.46%

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Cyber Risk Radar: Cyber – Supply Chain Risk Management Automation

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Cyber Risk Radar Features

CYBER AND BUSINESS RISK ASSESSMENT AND MONITORING

CYBER AND BUSINESS RISK ASSESSMENT AND MONITORING
Essential Balanced Premium
One Hour Virtual Consultation

Cyber Risk Profile

Cyber Risk Maturity Roadmap & Action Planning
One-time Cyber Risk Assessment
One-time Cyber Risk Scorecard In-Depth
Continuous Cyber Risk Monitoring
Quarterly Cyber Risk Scorecard In-Depth
Continuous Business Risk Monitoring
On-Demand Business Risk Reports
ADDITIONAL SERVICES
V/SCRM GRC Executive Dashboard and Management
Software-based Solutions Testing & Continuous Monitoring

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Cyber Risk Program: Executive/Board Level Audit

Annual or Continuous Hacker View

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Reconnaissance
Scanning
Gaining Access
Maintaining Access
Clearing Tracks
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Networks OT Systems
Software Physical Security
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Open Data Sets AI and Machine Learning
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Cyber SaaS and PaaS
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Cyber Risk Program Features

CYBER RISK IDENTIFICATION, PRIORITIZATION, VALIDATION & MITIGATION ROADMAP

Essential Balanced Premium
Virtual Consultation

Cyber Risk Profile

Cyber Risk Maturity Roadmap & Action Planning
One-Time Cyber Risk Scorecard In-Depth
Continuous Cyber Risk Monitoring
Quarterly Cyber Risk Scorecard In-Depth
Annual Red Team Risk Validation
Semi-Annual Red Team Risk Validation
Dark Net Assessment
ADDITIONAL SERVICES
Validated Risks & Mitigation Options Mapped to Resourcing Roadmap
Additional Virtual SME Consults in Support of Executive Communication & Decision Making

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Cyber Risk Scorecard: Executive Summary

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Cyber Risk Scorecard Features

RISK IDENTIFICATION, PRIORITIZATION, COMPLIANCE MATURITY BASELINE & MITIGATION STRATEGY

STRATEGY
Snapshot In-Depth
1 Hour Virtual Consultation and Cyber Risk Review
Cyber Risk Profile – Identification of Key Risks to Revenue and Reputation
Cyber Risk Maturity Roadmap and Action Planning
Path to CMMC Review with CMMC Registered Practitioner
Tailored Solution Options Review
Security Rating and Risk Vector Analysis Results
NIST 800-53, NIST 800-171, CIS, and CMMC Compliance Overview
FAIR Overview of Cyber and Operational Risks in Financial Terms.

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Advanced Cyber Risk Journey via Virtual Consultation

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Cyber Risk PaaS Features

FOR BUSINESS AND ORGANIZATION CLIENTS OF ISPS/MSPS/BANKS/GOVERNMENT ENTITIES

Essential Balanced Premium
White Labeling and Co-Branding
Marketplace
Cyber Threat Readiness Questionnaire
CIS-Based Maturity Roadmap and Action Planning
Cyber Consultation Scheduling
News and Insights
Cyber Risk Assessments (One-time or Quarterly)
Tailored Cyber Threat Readiness Questionnaire
Marketplace Solution Vetting and Onboarding Services
Cyber Consultation Services
Tailored Frameworks for Maturity Roadmap
Revenue Sharing Business Model

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Cyber Marketplace

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Focused Areas Aligned to Cyber Risk & FAIR Model
Results
Cloud Based Prioritized Risks Shopping List
Compliance
Maturity Planning
Vendor Vetting Testing Available for Sale
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Product Lines Mapped to Government Functions

Government Cyber Mission Need to Tailored, Automated, Scalable Solutions

Premise: Fully Leverage Publicly Available Risk, Maturity, Vulnerability, Compliance, Threat - Global Datasets in tandem with AI Based Risk Analytics, to provide a technically deep “Hacker Cyber Audit” of any Legal Entity in the World within 48 hours

  • Federal or State & Local Enterprise-Wide Resilience

  • Cyber Risk Program: https://www.whitehawk.com/cyber-risk-program

  • Federal or State & Local Supply Chain Risk Prioritization & Management

  • Cyber Risk Radar: https://www.whitehawk.com/cyber-risk-radar

  • D&B Investigate: https://www.dnb.com/products/public-sector/investigate.html

  • Federal or State & Local Risk Mitigation Cyber Risk PaaS

  • https://www.whitehawk.com/cyber-risk-paas

  • Federal Adversary Vulnerability Baseline API for Targeting

  • https://www.whitehawk.com/cyber-risk-scorecard

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Cyber Risk Management Framework Approach

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Cyber Risk Monitoring
Across Sector
Publicly Available
Network Risk Datasets
Quarterly Cyber
Risk/Maturity Reports
Sector-wide Trend
Reporting
Analytics-based
Policies and Initiatives
Sector Targeted
Commercial Solutions
ISAC Role/Involvement
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Amazon Partner Network: AWS Marketplace Integration

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Contract Vehicle Not Required by Government nor Industry Clients

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D&B Investigate Partnership and Integration

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Go-To-Market Sales Channel Alignment

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BUYERS BUYERS
Service Providers & Businesses CEOs/CISOs/CIOs/CSOs
Dun & Bradstreet q Financial Institutions q Due Diligence Consulting Partners
q Insurance Sector q Companies & Agencies
q ISPs
q MSPs
Amazon Web Services Board Governance
BUYERS
q Compliance Departments
q Supply Chain - C/SCRM
q CMMC
POCs & RFPs
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200+ Innovative Solution Partners

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The Team

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Terry Roberts, CEO, President and Founder

A global risk analytics, cyber intelligence and national security professional with over 20 years of Executive level experience across government, industry, and academia. Previously the Deputy Director of US Naval Intelligence, TASC VP for Intelligence and Cyber Engineering, and an Executive Director of Carnegie Mellon Software Engineering Institute. https://www.linkedin.com/in/terry-roberts-193493143/

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Soo Kim, Chief Operating Officer & Chief Product Officer

Previously the cybersecurity, technology strategy expert at Accenture Federal Services, Hewlett Packard Federal and VP at TASC. Experience in technical and business leadership, tactical execution, business operation, and solutions delivery. Bachelor’s degree in mathematics from Virginia Tech, a Certified Enterprise Architect and Scrum Master. https://www.linkedin.com/in/soo-kim-23655786/

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Kevin Goodale, CFO

CFO at Impressions Marketing Group Inc. from 2005 – 2016.

Career Commercial Financial and Contracting Manager with over 20 years at the CFO level, using degrees in accounting and management information science to reduce risk and increase profits. https://www.linkedin.com/in/kevin-goodale-6ba4383b/

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The Board

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Phil George, Non-Executive Director – BEING UPDATED

Specialist in Information Security and Risk Management.

Currently operates Nurv Cloud, a cloud telecom company, specializing in high quality, secure voice solutions. Launched Uber Perth in Australia in 2014 as Operations Manager. Former Non-Executive Director of Department 13 International Limited (ASX:D13)

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Melissa King, Non-Executive Director

A strategic, agile and innovative leader with extensive transformation, commercial and communications experience. Melissa currently leads FIBA Women’s Basketball World Cup 2022 Organising Committee, was previous Chief Executive of Surf Life Saving Australia. She has experience with not for profit, corporate and government organisations including, Sydney Opera House, Department of Prime Minister & Cabinet and the Governance Institute. She is a Non-Executive Director of United Nations Association of Australia.

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Brian Hibbeln, Non-Executive Director

A Venture Partner at Sinewave Venture Capital, LLC. Serves as a consultant to a number of emerging technology companies. Previously Brian served over 20 years as a U.S. Senior Civilian to include: Director of the Remote Sensing Center, Assistant Deputy Undersecretary of Defense for Special Capabilities, Office of the Secretary of Defense and as Chief Scientist and Chief Systems Engineer of the Measurement and Signatures Intelligence (MASINT) Staff at the NRO.

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Additional Information & Resources

www.whitehawk.com

Whitehawk Cyber Risk Journey: https://www.whitehawk.com/cyber-risk-journey

WhiteHawk Cyber Risk Radar: https://www.whitehawk.com/cyber-risk-radar

  • WhiteHawk Cyber Risk Scorecard: https://www.whitehawk.com/cyber-risk-scorecard

  • WhiteHawk Cyber Risk Program: https://www.whitehawk.com/cyber-risk-program

  • WhiteHawk Cyber Risk PaaS: https://www.whitehawk.com/cyber-risk-paas

  • WhiteHawk Innovative Vendor Partners: https://www.whitehawk.com/innovative-vendors

  • WhiteHawk Business Risk Suite: https://www.whitehawk.com/business-risk-suite

  • WhiteHawk CMMC: https://www.whitehawk.com/cmmc

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© 2022 WhiteHawk Limited

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