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Westwing Group SE — Investor Presentation 2021
Aug 12, 2021
488_ip_2021-08-12_80c24795-9633-4e63-8054-9ba1c93d93eb.pdf
Investor Presentation
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Q2 2021 Results
Munich, August 12, 2021
Certain statements in this communication may constitute forward looking statements. These statements are based on assumptions that are believed to be reasonable at the time they are made and are subject to significant risks and uncertainties. You should not rely on these forward-looking statements as predictions of future events and we undertake no obligation to update or revise these statements. Our actual results may differ materially and adversely from any forwardlooking statements discussed on this call due to a number of factors, including without limitation, risks from macroeconomic developments, external fraud, inefficient processes at fulfillment centers, inaccurate personnel and capacity forecasts for fulfillment centers, hazardous material / conditions in production with regard to private labels, lack of innovation capabilities, inadequate data security, lack of market knowledge, risk of strike and changes in competition levels.
Quote Place your statement here. Our mission To inspire and make every home a beautiful home.


AGENDA
- Business Update
- Financial Update
- Summary & Q&A
- Appendix


| Q2 2021 RESULTS |
GROWTH | EUR 132m Revenue, at 19% revenue growth on top of strong previous year 91% growth baseline | |||||
|---|---|---|---|---|---|---|---|
| PROFITABILITY | EUR 11m Adj EBITDA at 8.1% Adj EBITDA margin | ||||||
| FREE CASH FLOW | EUR 7m of Free Cash Flow; LTM Free Cash Flow at EUR 44m and 8% LTM Free Cash Flow margin | ||||||
| CUSTOMERS | Loyal active customer base at 1.7m end of Q2 2021, +47% vs Q2 2020 | ||||||
| WESTWING CUSTOMER EXPERIENCE 2.0 |
Progressing on our strategic agenda towards EUR 1 billion revenue by 2024/25; Highlights: Launch of two new exclusive Westwing Collections, 80,000 sqm new warehouse building project, accelerated Technology investments, and strong ESG results |
||||||
| FY 2021 GUIDANCE | Guidance of EUR 510-550m Revenue (18-27% growth) and Adj EBITDA of EUR 42-55m (8-10% Adj EBITDA margin) confirmed |
6
Note: Unaudited. Adj EBITDA is excluding (i) share-based compensation expenses, (ii) expenses for a tax claim provision against a divested entity regarding previous years, and (iii) income/expenses for the centralization of the French business.
COVID-19 continues to impact the world – Health and safety of our employees, customers, partners remain our top priority
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Westwing warehouses and photo studios continue to operate with highest hygiene standards, social distancing measures, etc.
We take comprehensive safety measures to minimize the risk of a temporary warehouse closure, yet a risk remains
Westwing team vaccination campaign under way to support employee safety
Office teams continue to work mostly from home, and we cautiously review how and when we can partially return to our offices

Topline level shift confirmed, continued growth on top of last year's extraordinary baseline


Global supply chain situation remains challenging; associated profitability and offering risks are limited
Current status
• Global cargo disruptions cause increasing freight rates and capacity issues, predictability of capacity and prices is extremely difficult; challenges expected to remain well into 2022

- Continued raw material price inflation especially on timber, textiles, and foam
- Severe COVID situation caused a significant lower production capacity in India and subsequent supply shortages
Mitigating measures
• Close collaboration with suppliers to ensure availability of our offering to customers (detailed forecasting with supplier, prioritization, early reservation of production capacity)

• Cost inflation (container rates and raw materials) mostly mitigated through price increases
Financial impact
- Gross Margin net impact of supply chain issues and cost inflation is assumed around 1% of revenue for FY 2021
- Temporarily increased Net Working Capital likely, as we secure stock and ensure supply through pre-payments and inventory buffer

9
Note: Unaudited.

Westwing Customer Experience 2.0 will guide our path to 2024/25
Westwing Customer Experience 2.0
Double down on our Creative & inspirational core
- Westwing Collection
- Creative team
- Organic marketing
- Video & Live shopping
- AR/3D/CGI

Set the next level of Order & post-order experience
- Westwing Delivery Service
- Westwing Interior Design Service
- Personalization

Scale up Business model & platform
- Supplier partnerships
- Technology scale-up
- International profitability
- Warehouse capacity


Deeply embed Sustainability into our operating model

Launch of two exclusive Westwing Collections in recent months


80,000 sqm new warehouse building project started
80,000 sqm (+option to expand by another 30,000 sqm)

Together with a developer we have started the construction on a new warehouse to create additional capacity for our growth strategy towards EUR 1bn in sales

Capacity EUR 250m GMV per year
Opening
Location
H1 2022
Size

Investment
Ground and building investments will be taken by developer
CAPEX by Westwing limited to handling equipment and installations


Highlights Westwing Customer Experience 2.0
Technology investments are fueling our growth strategy
FTE in Technology [#] Technology investments are critical enabler of our ambitious growth strategy
Selected investment areas
Mobile front-end and App experience
Platform scale-up
Augmented Reality, 3D
ERP and Tooling
Security

Highlights Westwing Customer Experience 2.0
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ISS ESG scored Westwing within the top 30% of our industry

The use by Westwing Group AG of any MSCI ESG Research LLC or its affiliates ("MSCI") data, and the use of MSCI logos, trademarks, service marks or index names herein, do not constitute a sponsorship, endorsement, recommendation, or promotion of Westwing Group AG by MSCI. MSCI services and data are the property of MSCI or its information providers and are provided 'as-is' and without warranty. MSCI names and logos are trademarks or service marks of MSCI.
Targets 2024/25: European Home & Living eCommerce consumer love brand at EUR 1 billion revenue



Revenue Growth at 19% in Q2 2021



International Segment Revenue (in EUR m)

Income statement details
| [in % of revenue] | H1 2019 | H1 2020 | H1 2021 | Delta 20 vs 21 |
Q2 2019 | Q2 2020 | Q2 2021 | Delta 20 vs 21 |
|
|---|---|---|---|---|---|---|---|---|---|
| Gross margin | 42.9% | 47.9% | 50.1% | +2.2%pts | 43.4% | 48.6% | 49.5% | +0.9%pts | Westwing Collection share gain |
| Fulfilment ratio | -24.3% | -20.9% | -19.9% | +0.9%pts | -24.9% | -19.9% | -20.5% | -0.6%pts | |
| Contribution margin | 18.5% | 27.0% | 30.2% | +3.2%pts | 18.5% | 28.7% | 29.0% | +0.4%pts | |
| Marketing ratio | -7.8% | -6.9% | -8.5% | -1.5%pts | -8.4% | -5.4% | -9.6% | -4.2%pts | Growth investments into Marketing |
| G&A ratio1) G&A ratio1) |
-21.4% | -15.3% | -12.7% | +2.6%pts | -22.2% | -12.4% | -13.6% | -1.2%pts | Growth investments into Technology and Westwing Collection |
| D&A ratio D&A ratio |
3.4% | 2.8% | 2.2% | -0.6%pts | 3.6% | 2.3% | 2.3% | -0.0%pts | |
| Adj. EBITDA margin Adj. EBITDA margin |
-7.3% | 7.6% | 11.2% | +3.7%pts | -8.5% | 13.2% | 8.1% | -5.1%pts |
Note: Unaudited. Adj EBITDA is excluding (i) share-based compensation expenses, (ii) expenses for a tax claim provision against a divested entity regarding previous years, and (iii) income/expenses for the centralization of the French and Italian business. 1) Includes "Other result".

Group profitability at 8% Adj EBITDA margin in Q2 2021

DACH Segment Adj EBITDA (in % of Revenue)

International Segment Adj EBITDA (in % of Revenue)

Note: Unaudited. Adj EBITDA is excluding (i) share-based compensation expenses, (ii) expenses for a tax claim provision against a divested entity regarding previous years, and (iii) income/expenses for the centralization of the French and Italian business.
Net Working Capital negative at EUR -3m; CAPEX ratio remains very low at 1.8%

EUR 7m Free Cash Flow in Q2 2021 resulting in a strong Net Cash position of EUR 122m; Free Cash Flow margin LTM at 8%

Note: Unaudited. Free Cash Flow defined as the sum of Operating Cash Flow and Investing Cash Flow.
Guidance for FY 2021 confirmed
Guidance FY 2021 Comments

EUR 510-550m Revenue (18-27% growth)

EUR 42-55m Adj EBITDA (8-10% margin)
- Based on strong H1 2021, the guidance for FY 2021 is being confirmed
- H2 growth rates expected to be lower than H1 in line with guided full year results; Jul/Aug GMV growth at 7-11% yoy on top of the very high baseline from last year


Q2 2021 Summary
EUR 132m Revenue
at 19% growth yoy
EUR 11m Adj EBITDA
at 8% margin
1.7m Active Customers
and 4.6m orders delivered LTM
FY 2021 guidance confirmed
EUR 510-550m Revenue and EUR 42-55m of Adj EBITDA
Investment highlights
The opportunity is massive
Huge Home & Living market of EUR 120bn very early in eCommerce with exiting growth momentum based on a dynamic online adoption
Customer loyalty at the core
The differentiating creative and inspirational core of Westwing drives superior loyalty with 80% repeat order share(1)
Westwing Collection
Our Westwing Collection perfectly leverages the loyalty to our love brand at +12 to +15%pts Adj. EBITDA margin upside vs 3rd party suppliers
Attractive target P&L
Based on our highly profitable consumer love brand strategy we target a long-term profitability of 15% Adj. EBITDA
Strong cash profile
Best-in-class cash conversion based on negative Net Working Capital and low CAPEX ratio – FY 2020 Free Cash Flow margin at 9%


Growing Active Customer base while expanding share of wallet

Loyalty-driven business model results in exceptional repeat order rates

Note: Unaudited. Repeat orders defined as total number of valid orders (excluding failed and cancelled orders) from customers, which have placed a valid order before at Westwing.
KPI overview
| Group KPIs |
Unit | Q1 2019 |
Q2 2019 |
Q3 2019 |
Q4 2019 |
Q1 2020 |
Q2 2020 |
Q3 2020 |
Q4 2020 |
Q1 2021 |
|
|---|---|---|---|---|---|---|---|---|---|---|---|
| Collection share Westwing |
of in % GMV |
21% | 22% | 27% | 25% | 25% | 22% | 26% | 28% | 31% | |
| Active customers |
k in |
927 | 909 | 926 | 949 | 986 | 1 178 , |
1 284 , |
1 529 , |
1 720 , |
|
| of Number orders |
in k |
591 | 492 | 539 | 805 | 675 | 1 051 , |
874 | 1 474 , |
1 268 , |
|
| basket Average size |
in EUR |
129 | 132 | 132 | 121 | 127 | 122 | 129 | 119 | 129 | |
| orders Average LTM active customer per |
in # |
2 6 |
2 6 |
2 6 |
2 6 |
2 5 |
2 6 |
2 7 |
2 7 |
2 7 |
|
| Average GMV LTM active customer per |
in EUR |
318 | 322 | 326 | 327 | 324 | 325 | 330 | 328 | 337 | |
| GMV | in EUR m |
7 6 |
6 5 |
7 1 |
9 8 |
8 5 |
128 | 113 | 175 | 164 | |
| Mobile share visit |
in % |
75% | 76% | 77% | 76% | 76% | 79% | 80% | 79% | 79% |
KPI definitions
| Westwing Collection share | GMV share of Westwing Collection (formerly "Own & Private Label"): GMV of Westwing Collection business as % of GMV Group in the same reporting period |
|---|---|
| Active customers | A customer who has made a valid order within the last 12 months |
| Number of orders | Total number of valid orders (excluding failed and cancelled orders) of a reporting period |
| Average basket size | Weighted average value of an order: GMV divided by total number of orders of the same reporting period |
| Average orders LTM per active customer | Total number of orders of the last 12 months divided by active customers of a reporting period |
| Average GMV LTM per active customer | GMV of the last 12 month divided by active customers |
| GMV | Gross Merchandise Volume: Value of all valid customer orders placed of a reporting period (i.e. excluding cancelation and VAT, but including returns). |
| Mobile visit share | Share of daily unique visits per platform via mobile devices (tablets and smartphones) as % of all daily unique visits per platform of a reporting period |
Consolidated income statement
| EUR m, in % of revenue, unaudited |
H1 2020 | H1 2021 | Q2 2020 | Q2 2021 |
|---|---|---|---|---|
| Revenue | 179 | 270 | 111 | 132 |
| Cost of Sales | -93 | -135 | -57 | -66 |
| Gross profit | 86 | 135 | 54 | 65 |
| Fulfilment expenses | -37 | -54 | -22 | -27 |
| Marketing expenses | -12 | -23 | -6 | -13 |
| General and administrative expenses | -31 | -41 | -16 | -22 |
| Other operating expenses | -1 | -2 | -1 | -2 |
| Other operating income | 1 | 2 | 1 | 1 |
| Operating result | 5 | 17 | 10 | 3 |
| Financial result | -1 | -1 | -0 | 0 |
| Result before income tax | 4 | 16 | 9 | 3 |
| Income tax expense | -1 | -4 | -1 | -2 |
| Result for the period | 3 | 13 | 8 | 2 |
| Reconciliation to Adj EBITDA | ||||
| Operating result (EBIT) | 5 | 17 | 10 | 3 |
| Share-based compensation expenses | 4 | 6 | 2 | 4 |
| Centralization France | -0 | -0 | -0 | 0 |
| Provision tax claim Russia | 0 | 1 | 0 | 1 |
| D&A | 5 | 6 | 3 | 3 |
| Adj. EBITDA | 13 | 30 | 15 | 11 |
| Adj EBITDA margin (%) | 7.6% | 11.2% | 13.2% | 8.1% |
Note: Unaudited. Adj EBITDA is excluding (i) share-based compensation expenses, (ii) expenses for a tax claim provision against a divested entity regarding previous years, and (iii) income/expenses for the centralization of the French business.
Adjusted income statement
| EUR m, in % of revenue, unaudited | H1 2020 | H1 2021 | Q2 2020 | Q2 2021 |
|---|---|---|---|---|
| Revenue | 179 | 270 | 111 | 132 |
| Revenue Growth YoY | 49.5% | 51.2% | 91.3% | 18.6% |
| Cost of Sales | -93 | -135 | -57 | -66 |
| Gross Profit | 86 | 135 | 54 | 65 |
| Gross Margin | 47.9% | 50.1% | 48.6% | 49.5% |
| Fulfillment expenses | -37 | -54 | -22 | -27 |
| Contribution profit | 48 | 81 | 32 | 38 |
| Contribution margin | 27.0% | 30.2% | 28.7% | 29.0% |
| Marketing expenses | -12 | -23 | -6 | -13 |
| General and administrative expenses | -27 | -35 | -14 | -18 |
| Other operating expenses | -1 | -1 | -1 | -1 |
| Other operating income | 1 | 2 | 1 | 1 |
| Depreciation and Amortization | 5 | 6 | 3 | 3 |
| Adj EBITDA | 13 | 30 | 15 | 11 |
| Adj EBITDA Margin | 7.6% | 11.2% | 13.2% | 8.1% |

Segment reporting
| DACH in EUR m, unaudited | H1 2020 | H1 2021 | Q2 2020 | Q2 2021 |
|---|---|---|---|---|
| Revenue | 97.4 | 153.8 | 59.8 | 74.7 |
| YoY Growth (in %) | 49% | 58% | 87% | 25% |
| Adj. EBITDA | 12.1 | 25.8 | 11.2 | 10.0 |
| Adj. EBITDA Margin % | 12.4% | 16.8% | 18.7% | 13.4% |
| International in EUR m, unaudited | H1 2020 | H1 2021 | Q2 2020 | Q2 2021 |
|---|---|---|---|---|
| Revenue | 81.3 | 116.4 | 51.3 | 57.0 |
| YoY Growth (in %) | 50% | 43% | 96% | 11% |
| Adj. EBITDA | 1.7 | 4.8 | 3.8 | 0.8 |
| Adj. EBITDA Margin % | 2.1% | 4.1% | 7.3% | 1.4% |

Net Working Capital Bridge
Net Working Capital (NWC) breakdown as of June 30, 2021 (EUR m)

Issued share capital
Share Information as of June 30, 2021
| Type of Shares | Ordinary bearer shares with no-par value (Stückaktien) |
|---|---|
| Stock Exchange | Frankfurt Stock Exchange |
| Market Segment | Regulated Market (Prime Standard) |
| Number of Shares issued | 20,903,968 |
| Issued Share Capital | EUR 20,903,968 |
| Treasury Shares | 343,275 |
Stock Option Programs as of June 30, 2021
| Program | # of options outstanding | Weighted average exercise price (EUR) |
|---|---|---|
| VSOPs(1) | 869,000 | 2.48(1) |
| LTIP 2019(2) | 1,944,750 | 19.30(2) |
| LTIP 2016 | 105,750 | 0.01 |
| Other | 804,725 | 10.73 |
| Total | 3,724,225 | 12.98 |
Upcoming Events
| Date | Event |
|---|---|
| September 17, 2021 | Citi: Small, Mid-Cap & Growth Conference 2021 |
| September 20, 2021 | Berenberg: German Corporate Conference |
| September 22, 2021 | Baader: Investment Conference Small Cap Day |
| November 11, 2021 | Publication of Q3 2021 results |
| November 23, 2021 | Deutsches Eigenkapitalforum 2021 |