WEC ENERGY GROUP, INC. — Director's Dealing 2011

Oct 25, 2011

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: WISCONSIN ENERGY CORP (WEC)
CIK: 0000783325
Period of Report: 2011-10-21

Reporting Person: KUESTER FREDERICK D (Executive Vice President & CFO)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2011-10-21	Common Stock	M	86000	$23.8775	Acquired	137189.0451	Direct
2011-10-21	Common Stock	S	83500	$32.75	Disposed	53689.0451	Direct
2011-10-21	Common Stock	S	1000	$32.76	Disposed	52689.0451	Direct
2011-10-21	Common Stock	S	1500	$32.77	Disposed	51189.0451	Direct
2011-10-24	Common Stock	M	86000	$23.8775	Acquired	137189.0451	Direct
2011-10-24	Common Stock	S	86000	$33.00	Disposed	51189.0451	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2011-10-21	Stock Option (right to buy)	$23.8775	M	86000	Disposed	2017-01-03	Common Stock (86000)	Direct
2011-10-24	Stock Option (right to buy)	$23.8775	M	86000	Disposed	2017-01-03	Common Stock (86000)	Direct

Holdings (Non-Derivative)

Security	Shares	Ownership
Common Stock	2551.297	Indirect

Footnotes

F1: Includes shares acquired pursuant to a dividend reinvestment feature of Wisconsin Energy Corporation's Stock Plus Investment Plan in transactions exempt from Section 16 pursuant to Rule 16a-11.

F2: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 25, 2011.

F3: Includes shares acquired under Wisconsin Energy Corporation's Employee Retirement Savings Plan (ERSP) in transactions exempt from Section 16(b) pursuant to Rule 16b-3(c) and exempt from reporting pursuant to Rule 16a-3(f)(1)(i)(B). The number of shares in the ERSP attributable to any one participant varies with the price of the Common Stock. The information in this report is based on a plan statement dated as of September 30, 2011.