Wayfair Inc. — Director's Dealing 2025

Nov 26, 2025

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: Wayfair Inc. (W)
CIK: 0001616707
Period of Report: 2025-11-24

Reporting Person: Conine Steven (Director, Co-Founder)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2025-11-24	Class A Common Stock	C	740000	—	Acquired	879073	Direct
2025-11-24	Class A Common Stock	S	42122	$105.24	Disposed	836951	Direct
2025-11-24	Class A Common Stock	S	76770	$105.87	Disposed	760181	Direct
2025-11-24	Class A Common Stock	S	28883	$106.92	Disposed	731298	Direct
2025-11-24	Class A Common Stock	S	2225	$107.66	Disposed	729073	Direct
2025-11-24	Class A Common Stock	G	110000	—	Disposed	619073	Direct
2025-11-24	Class A Common Stock	G	30000	—	Disposed	589073	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2025-11-24	Class B Common Stock	$	C	740000	Disposed		Class A Common Stock (740000)	Direct

Holdings (Non-Derivative)

Security	Shares	Ownership
Class A Common Stock	22857	Indirect

Footnotes

F1: On November 24, 2025, the reporting person converted, at his election, 740,000 shares of his Class B Common Stock into Class A Common Stock. Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date.

F2: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 29, 2025.

F3: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $104.50 to $105.49, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

F4: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $105.50 to $106.49, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

F5: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $106.50 to $107.49, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

F6: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $107.50 to $107.82, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

F7: These shares were transferred to a donor advised fund.

F8: These shares were transferred to the Conine Family Foundation.

F9: Represents shares directly owned by SK Ventures LLC, of which the reporting person is a member and may be deemed to be a beneficial owner.