Viant Technology Inc. — Director's Dealing 2025

Sep 18, 2025

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: Viant Technology Inc. (DSP)
CIK: 0001828791
Period of Report: 2025-09-16

Reporting Person: Capital V LLC (10% Owner)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2025-09-16	Class A Common Stock	M	941777	—	Acquired	941777	Direct
2025-09-16	Class B Common Stock	D	941777	—	Disposed	27509326	Direct
2025-09-17	Class A Common Stock	D	941777	$9.5564	Disposed	0	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2025-09-16	Class B Units	$	M	941777	Disposed		Class A Common Stock (941777)	Direct

Footnotes

F1: The Class B Units of Viant Technology LLC are exchangeable, at the holder's option, on a one-for-one basis into shares of Class A common stock of the Issuer. Upon exchange of a Class B Unit, the corresponding share of Class B common stock will be automatically cancelled.

F2: Reflects the cancellation for no consideration of a number of shares of Class B common stock of the Issuer in connection with the redemption by the Reporting Person of an equal number of Class B Units for Class A common stock.

F3: Pursuant to the Unit Exchange and Purchase Agreement dated September 15, 2025, the Issuer has purchased an aggregate of 941,777 shares of Class A common stock from Capital V LLC for an aggregate price of approximately $9,000,000. Capital V LLC sold such shares to the Issuer in connection with tax planning.