Verisk Analytics, Inc. — Director's Dealing 2014

Jul 3, 2014

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: Verisk Analytics, Inc. (VRSK)
CIK: 0001442145
Period of Report: 2014-07-01

Reporting Person: MILLS ANDREW G (Director)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2014-07-01	Class A Common Stock	A	1088	$0.00	Acquired	111862	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2014-07-01	Stock Option	$60.90	A	5686	Acquired	2024-07-01	Class A Common Stock (5686)	Direct
2014-07-01	Stock Option	$60.90	A	7082	Acquired	2024-07-01	Class A Common Stock (7082)	Direct

Footnotes

F1: These deferred stock units of Class A Common Stock were granted under the Issuer's 2013 Equity Incentive Plan. Subject to the terms of the Issuer's 2013 Equity Incentive Plan and the applicable award agreement thereunder, these deferred stock units entitle the reporting person to 1,088 shares of Class A Common Stock at the end of his service to the Board of the Issuer.

F2: The reporting person was awarded the reported stock options under the Issuer's 2013 Equity Incentive Plan.

F3: The reporting person elected to receive the reported stock options under the Issuer's 2013 Equity Incentive Plan as part of his annual retainer.