Verisk Analytics, Inc. — Director's Dealing 2013

Oct 21, 2013

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: Verisk Analytics, Inc. (VRSK)
CIK: 0001442145
Period of Report: 2013-10-21

Reporting Person: Coyne Frank J (Director)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2013-10-21	Class A Common Stock	M	100000	$28.20	Acquired	201891	Direct
2013-10-21	Class A Common Stock	S	100000	$68.12	Disposed	101891	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2013-10-21	Stock Option	$28.20	M	100000	Disposed	2020-04-01	Class A Common Stock (100000)	Direct

Holdings (Non-Derivative)

Security	Shares	Ownership
Class A Common Stock	106644	Indirect
Class A Common Stock	106644	Indirect
Class A Common Stock	127115	Indirect

Footnotes

F1: This sale price is a weighted average sale price that represents the sale of these shares of Class A Common Stock at prices ranging from $67.79 to $68.43, inclusive. These shares were sold pursuant to a 10b5-1 plan. The reporting person undertakes to provide upon request by the SEC staff, the Issuer or any security holder of the Issuer, full information regarding the number of shares of Class A Common Stock sold at each separate price within the ranges set forth in this footnote (1).

F2: These shares of Class A Common Stock are held directly by the Frank J. Coyne Grantor Retained Annuity Trust 4.

F3: These shares of Class A Common Stock are held directly by the Frank J. Coyne Grantor Retained Annuity Trust 5.

F4: These shares of Class A Common Stock are held directly by the Frank J. Coyne Grantor Retained Annuity Trust 6.

F5: Stock Options outstanding under the Issuer's 2009 Equity Incentive Plan.

F6: Immediately.