Verisk Analytics, Inc. — Director's Dealing 2012

Mar 2, 2012

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: Verisk Analytics, Inc. (VRSK)
CIK: 0001442145
Period of Report: 2012-03-02

Reporting Person: Thompson Kevin Barry (SVP - Insurance Services)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2012-03-02	Class A Common Stock	M	150000	$4.62	Acquired	169505	Direct
2012-03-02	Class A Common Stock	S	150000	$42.61	Disposed	19505	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2012-03-02	Stock Option	$4.62	M	150000	Disposed	2014-03-01	Class A Common Stock (150000)	Direct

Footnotes

F1: This sale price is a weighted average sale price that represents the sale of these shares of Class A Common Stock at prices ranging from $42.38 to $43.04, inclusive. The reporting person undertakes to provide upon request by the SEC staff, the Issuer or any security holder of the Issuer, full information regarding the number of shares of Class A Common Stock sold at each separate price within the ranges set forth in this footnote (1).

F2: Stock Options outstanding under the Issuer's 1996 Incentive Plan.

F3: Immediately.