Verisk Analytics, Inc. — Director's Dealing 2012

Dec 14, 2012

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: Verisk Analytics, Inc. (VRSK)
CIK: 0001442145
Period of Report: 2012-12-12

Reporting Person: MILLS ANDREW G (Director)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2012-12-12	Class A Common Stock	M	16500	$8.90	Acquired	98900	Direct
2012-12-12	Class A Common Stock	M	10250	$12.84	Acquired	109150	Direct
2012-12-12	Class A Common Stock	M	10200	$16.72	Acquired	119350	Direct
2012-12-12	Class A Common Stock	M	26050	$16.72	Acquired	145400	Direct
2012-12-12	Class A Common Stock	M	11200	$17.84	Acquired	156600	Direct
2012-12-12	Class A Common Stock	M	27950	$17.84	Acquired	184550	Direct
2012-12-12	Class A Common Stock	M	21750	$17.78	Acquired	206300	Direct
2012-12-12	Class A Common Stock	M	8700	$17.78	Acquired	215000	Direct
2012-12-12	Class A Common Stock	M	11046	$22.00	Acquired	226046	Direct
2012-12-12	Class A Common Stock	S	67908	$49.65	Disposed	158138	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2012-12-12	Stock Option	$8.90	M	16500	Disposed	2015-07-01	Class A Common Stock (16500)	Direct
2012-12-12	Stock Option	$12.84	M	10250	Disposed	2016-07-01	Class A Common Stock (10250)	Direct
2012-12-12	Stock Option	$16.72	M	10200	Disposed	2017-07-01	Class A Common Stock (10200)	Direct
2012-12-12	Stock Option	$16.72	M	26050	Disposed	2017-07-01	Class A Common Stock (26050)	Direct
2012-12-12	Stock Option	$17.84	M	11200	Disposed	2018-07-01	Class A Common Stock (11200)	Direct
2012-12-12	Stock Option	$17.84	M	27950	Disposed	2018-07-01	Class A Common Stock (27950)	Direct
2012-12-12	Stock Option	$17.78	M	21750	Disposed	2019-07-01	Class A Common Stock (21750)	Direct
2012-12-12	Stock Option	$17.78	M	8700	Disposed	2019-07-01	Class A Common Stock (8700)	Direct
2012-12-12	Stock Option	$22.00	M	11046	Disposed	2019-10-06	Class A Common Stock (11046)	Direct

Footnotes

F1: This sale price is a weighted average sale price that represents the sale of these shares of Class A Common Stock at prices ranging from $49.20 to $49.91, inclusive. The reporting person undertakes to provide upon request by the SEC staff, the Issuer or any security holder of the Issuer, full information regarding the number of shares of Class A Common Stock sold at each separate price within the ranges set forth in this footnote (1).

F2: Stock Options outstanding under the Issuer's 1996 Incentive Plan.

F3: Immediately.