Verisk Analytics, Inc. — Director's Dealing 2012

Mar 8, 2012

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: Verisk Analytics, Inc. (VRSK)
CIK: 0001442145
Period of Report: 2012-03-07

Reporting Person: MILLS ANDREW G (Director)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2012-03-07	Class A Common Stock	M	37500	$2.54	Acquired	37500	Direct
2012-03-07	Class A Common Stock	M	34750	$2.88	Acquired	72250	Direct
2012-03-07	Class A Common Stock	M	43650	$2.96	Acquired	115900	Direct
2012-03-07	Class A Common Stock	M	75000	$4.80	Acquired	190900	Direct
2012-03-07	Class A Common Stock	M	26500	$4.80	Acquired	217400	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2012-03-07	Stock Option	$2.54	M	37500	Disposed	2013-01-01	Class A Common Stock (37500)	Direct
2012-03-07	Stock Option	$2.88	M	34750	Disposed	2013-01-31	Class A Common Stock (34750)	Direct
2012-03-07	Stock Option	$2.96	M	43650	Disposed	2013-07-01	Class A Common Stock (43650)	Direct
2012-03-07	Stock Option	$4.80	M	75000	Disposed	2014-06-16	Class A Common Stock (75000)	Direct
2012-03-07	Stock Option	$4.80	M	26500	Disposed	2014-07-01	Class A Common Stock (26500)	Direct

Footnotes

F1: Stock Options outstanding under the Issuer's 1996 Incentive Plan.

F2: Immediately.