Verisk Analytics, Inc. — Director's Dealing 2012

Aug 30, 2012

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: Verisk Analytics, Inc. (VRSK)
CIK: 0001442145
Period of Report: 2012-08-29

Reporting Person: WRIGHT DAVID B (Director)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2012-08-29	Class A Common Stock	M	7500	$8.90	Acquired	7500	Direct
2012-08-29	Class A Common Stock	S	7500	$48.16	Disposed	0	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2012-08-29	Stock Option	$8.90	M	7500	Disposed	2015-07-01	Class A Common Stock (7500)	Direct

Holdings (Non-Derivative)

Security	Shares	Ownership
Class A Common Stock	51710	Indirect

Footnotes

F1: This sale price is a weighted average sale price that represents the sale of these shares of Class A Common Stock at prices ranging from $48.13 to $48.21, inclusive. The reporting person undertakes to provide upon request by the SEC staff, the Issuer or any security holder of the Issuer, full information regarding the number of shares of Class A Common Stock sold at each separate price within the ranges set forth in this footnote (1).

F2: These shares of Common Stock are directly owned by the David B. Wright Living Trust.

F3: Stock Options outstanding under the Issuer's 1996 Incentive Plan.

F4: Immediately.