VEEVA SYSTEMS INC — Director's Dealing 2020

Dec 29, 2020

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: VEEVA SYSTEMS INC (VEEV)
CIK: 0001393052
Period of Report: 2020-12-18

Reporting Person: Ritter Gordon (Director)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2020-12-18	Class A Common Stock	G	79000	$0.00	Disposed	555839	Indirect
2020-12-18	Class A Common Stock	G	79000	$0.00	Acquired	79000	Indirect
2020-12-23	Class A Common Stock	G	13000	$0.00	Disposed	542839	Indirect
2020-12-23	Class A Common Stock	G	13000	$0.00	Acquired	92000	Indirect
2020-12-25	Class A Common Stock	M	290	$0.00	Acquired	290	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2020-12-25	Restricted Stock Units	$	M	290	Acquired		Class A Common Stock (290)	Direct

Footnotes

F1: This was a bona fide gift with no payment in consideration. Transactions exempt from Section 16(b) of the Act pursuant to Rule 16b-5 promulgated under the Act.

F2: The reporting person disclaims beneficial ownership of these securities, and this report shall not be deemed an admission that the reporting person is the beneficial owner of such securities for purposes of Section 16 or for any other purpose.

F3: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

F4: Shares held by Mountaintop Prism, LLC ("Mountaintop"). The Reporting Person is a controlling person of Mountaintop and may be deemed to share voting and dispositive power with regard to the reported shares held by Mountaintop. The Reporting Person disclaims beneficial ownership of the reported shares held by Mountaintop, except to the extent, if any, of his pecuniary interest therein.

F5: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F6: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

F7: On June 25, 2020, the Reporting Person was granted 1,162 RSUs under the Issuer's 2013 Equity Incentive Plan, of which 1/4 of the RSUs vested on September 25, 2020, with the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date.