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VEEVA SYSTEMS INC Director's Dealing 2017

Sep 6, 2017

30045_dirs_2017-09-06_fc6f8c1d-3e95-43d2-9062-f33be0e382cb.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: VEEVA SYSTEMS INC (VEEV)
CIK: 0001393052
Period of Report: 2017-09-01

Reporting Person: Lequient Frederic (SVP Global Customer Service)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2017-09-01 Class A Common Stock M 2875 $0.00 Acquired 4662 Direct
2017-09-05 Class A Common Stock S 1100 $58.74 Disposed 3562 Direct
2017-09-05 Class A Common Stock M 20000 $0.00 Acquired 23562 Direct
2017-09-05 Class A Common Stock S 20987 $58.749 Disposed 2575 Direct
2017-09-05 Class A Common Stock S 800 $59.42 Disposed 1775 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2017-09-01 Restricted Stock Units $ M 2250 Disposed Class A Common Stock (2250) Direct
2017-09-01 Restricted Stock Units $ M 625 Disposed Class A Common Stock (625) Direct
2017-09-05 Stock Option (right to buy) $25.70 M 20000 Disposed 2026-03-02 Class A Common Stock (20000) Direct

Footnotes

F1: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F2: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

F3: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person and were made to cover taxes associated with restricted stock vesting on September 1, 2017.

F4: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F5: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $58.2800 to $59.2600 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F6: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $59.3500 to $59.4900 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F7: The Reporting Person vests ownership in the RSUs over four years, with 6.25% of the RSUs will vesting on June 1, 2016, and 1/16 of the RSUs vesting on a quarterly basis thereafter, subject to continued service to the Issuer by the Reporting Person.

F8: The Reporting Person vests ownership in the RSUs over four years, with 6.25% of the RSUs will vesting on June 1, 2017, and 1/16 of the RSUs vesting on a quarterly basis thereafter, subject to continued service to the Issuer by the Reporting Person.

F9: The option shares are fully vested and may be exercised at any time.