Under Armour, Inc. — Director's Dealing 2012

Nov 2, 2012

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: Under Armour, Inc. (UA)
CIK: 0001336917
Period of Report: 2012-10-31

Reporting Person: Plank Kevin A (N/A)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2012-10-31	Class A Common Stock	C	73600	—	Acquired	73800	Direct
2012-10-31	Class A Common Stock	C	6400	—	Acquired	80200	Direct
2012-10-31	Class A Common Stock	C	4600	—	Acquired	4600	Indirect
2012-10-31	Class A Common Stock	C	4600	—	Acquired	4600	Indirect
2012-10-31	Class A Common Stock	C	400	—	Acquired	5000	Indirect
2012-10-31	Class A Common Stock	C	400	—	Acquired	5000	Indirect
2012-10-31	Class A Common Stock	S	73600	$52.14	Disposed	6600	Direct
2012-10-31	Class A Common Stock	S	6400	$52.99	Disposed	200	Direct
2012-10-31	Class A Common Stock	S	4600	$52.14	Disposed	400	Indirect
2012-10-31	Class A Common Stock	S	4600	$52.14	Disposed	400	Indirect
2012-10-31	Class A Common Stock	S	400	$52.99	Disposed	0	Indirect
2012-10-31	Class A Common Stock	S	400	$52.99	Disposed	0	Indirect
2012-11-01	Class A Common Stock	C	5678	—	Acquired	5878	Direct
2012-11-01	Class A Common Stock	C	355	—	Acquired	355	Indirect
2012-11-01	Class A Common Stock	C	355	—	Acquired	355	Indirect
2012-11-01	Class A Common Stock	C	74322	—	Acquired	80200	Direct
2012-11-01	Class A Common Stock	C	4645	—	Acquired	5000	Indirect
2012-11-01	Class A Common Stock	C	4645	—	Acquired	5000	Indirect
2012-11-01	Class A Common Stock	S	5678	$52.32	Disposed	74522	Direct
2012-11-01	Class A Common Stock	S	355	$52.32	Disposed	4645	Indirect
2012-11-01	Class A Common Stock	S	74322	$52.9	Disposed	200	Direct
2012-11-01	Class A Common Stock	S	4645	$52.9	Disposed	0	Indirect
2012-11-01	Class A Common Stock	S	4645	$52.9	Disposed	355	Indirect
2012-11-01	Class A Common Stock	S	355	$52.32	Disposed	0	Indirect

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2012-10-31	Class B Common Stock	$	C	73600	Disposed		Class A Common Stock (73600)	Direct
2012-10-31	Class B Common Stock	$	C	6400	Disposed		Class A Common Stock (6400)	Direct
2012-10-31	Class B Common Stock	$	C	4600	Disposed		Class A Common Stock (4600)	Indirect
2012-10-31	Class B Common Stock	$	C	4600	Disposed		Class A Common Stock (4600)	Indirect
2012-10-31	Class B Common Stock	$	C	400	Disposed		Class A Common Stock (400)	Indirect
2012-10-31	Class B Common Stock	$	C	400	Disposed		Class A Common Stock (400)	Indirect
2012-11-01	Class B Common Stock	$	C	5678	Disposed		Class A Common Stock (5678)	Direct
2012-11-01	Class B Common Stock	$	C	355	Disposed		Class A Common Stock (355)	Indirect
2012-11-01	Class B Common Stock	$	C	355	Disposed		Class A Common Stock (355)	Indirect
2012-11-01	Class B Common Stock	$	C	74322	Disposed		Class A Common Stock (74322)	Direct
2012-11-01	Class B Common Stock	$	C	4645	Disposed		Class A Common Stock (4645)	Indirect
2012-11-01	Class B Common Stock	$	C	4645	Disposed		Class A Common Stock (4645)	Indirect

Footnotes

F1: Shares of Class B Common Stock automatically convert to Shares of Class A Common Stock effective immediately upon the sale of the Class B shares by the reporting person.

F2: Class B Common Stock is convertible at any time at the option of the reporting person into shares of Class A Common Stock on a one-for-one basis, and has no expiration date.

F3: Shares sold pursuant to a 10b5-1 trading plan.

F4: This transaction was executed in multiple trades at prices ranging from $51.70 to $52.67. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F5: This transaction was executed in multiple trades at prices ranging from $52.71 to $53.29. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F6: This transaction was executed in multiple trades at prices ranging from $51.54 to $52.52. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F7: This transaction was executed in multiple trades at prices ranging from $52.54 to $53.13. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.