Under Armour, Inc. — Director's Dealing 2012

Aug 2, 2012

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: Under Armour, Inc. (UA)
CIK: 0001336917
Period of Report: 2012-07-31

Reporting Person: Plank Kevin A (N/A)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2012-07-31	Class A Common Stock	C	76839	—	Acquired	77039	Direct
2012-07-31	Class A Common Stock	C	3161	—	Acquired	80200	Direct
2012-07-31	Class A Common Stock	C	4802	—	Acquired	4802	Indirect
2012-07-31	Class A Common Stock	C	198	—	Acquired	198	Indirect
2012-07-31	Class A Common Stock	C	198	—	Acquired	5000	Indirect
2012-07-31	Class A Common Stock	C	4802	—	Acquired	5000	Indirect
2012-07-31	Class A Common Stock	S	198	$55.04	Disposed	4802	Indirect
2012-07-31	Class A Common Stock	S	198	$55.04	Disposed	4802	Indirect
2012-07-31	Class A Common Stock	S	4802	$54.43	Disposed	0	Indirect
2012-07-31	Class A Common Stock	S	4802	$54.43	Disposed	0	Indirect
2012-07-31	Class A Common Stock	S	76839	$54.43	Disposed	3361	Direct
2012-07-31	Class A Common Stock	S	3161	$55.04	Disposed	200	Direct
2012-08-01	Class A Common Stock	C	78960	—	Acquired	79160	Direct
2012-08-01	Class A Common Stock	C	1040	—	Acquired	80200	Direct
2012-08-01	Class A Common Stock	C	4935	—	Acquired	4935	Indirect
2012-08-01	Class A Common Stock	C	4935	—	Acquired	4935	Indirect
2012-08-01	Class A Common Stock	C	65	—	Acquired	5000	Indirect
2012-08-01	Class A Common Stock	C	65	—	Acquired	5000	Indirect
2012-08-01	Class A Common Stock	S	78960	$53.87	Disposed	1240	Direct
2012-08-01	Class A Common Stock	S	1040	$54.66	Disposed	200	Direct
2012-08-01	Class A Common Stock	S	4935	$53.87	Disposed	65	Indirect
2012-08-01	Class A Common Stock	S	4935	$53.87	Disposed	65	Indirect
2012-08-01	Class A Common Stock	S	65	$54.66	Disposed	0	Indirect
2012-08-01	Class A Common Stock	S	65	$54.66	Disposed	0	Indirect
2012-08-02	Class A Common Stock	C	46064	—	Acquired	46264	Direct
2012-08-02	Class A Common Stock	C	2879	—	Acquired	2879	Indirect
2012-08-02	Class A Common Stock	C	2879	—	Acquired	2879	Indirect
2012-08-02	Class A Common Stock	S	46064	$53.71	Disposed	200	Direct
2012-08-02	Class A Common Stock	S	2879	$53.71	Disposed	0	Indirect
2012-08-02	Class A Common Stock	S	2879	$53.71	Disposed	0	Indirect

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2012-07-31	Class B Common Stock	$	C	76839	Disposed		Class A Common Stock (76839)	Direct
2012-07-31	Class B Common Stock	$	C	3161	Disposed		Class A Common Stock (3161)	Direct
2012-07-31	Class B Common Stock	$	C	4802	Disposed		Class A Common Stock (4802)	Indirect
2012-07-31	Class B Common Stock	$	C	198	Disposed		Class A Common Stock (198)	Indirect
2012-07-31	Class B Common Stock	$	C	198	Disposed		Class A Common Stock (198)	Indirect
2012-07-31	Class B Common Stock	$	C	4802	Disposed		Class A Common Stock (4802)	Indirect
2012-08-01	Class B Common Stock	$	C	78960	Disposed		Class A Common Stock (78960)	Direct
2012-08-01	Class B Common Stock	$	C	4935	Disposed		Class A Common Stock (4935)	Indirect
2012-08-01	Class B Common Stock	$	C	4935	Disposed		Class A Common Stock (4935)	Indirect
2012-08-01	Class B Common Stock	$	C	1040	Disposed		Class A Common Stock (1040)	Direct
2012-08-01	Class B Common Stock	$	C	65	Disposed		Class A Common Stock (65)	Indirect
2012-08-01	Class B Common Stock	$	C	65	Disposed		Class A Common Stock (65)	Indirect
2012-08-02	Class B Common Stock	$	C	46064	Disposed		Class A Common Stock (46064)	Direct
2012-08-02	Class B Common Stock	$	C	2879	Disposed		Class A Common Stock (2879)	Indirect
2012-08-02	Class B Common Stock	$	C	2879	Disposed		Class A Common Stock (2879)	Indirect

Holdings (Derivative)

Security	Exercise Price	Expiration	Underlying	Shares	Ownership
Class B Common Stock	$		Class A Common Stock (1709412)	1709412	Indirect

Footnotes

F1: Class B Common Stock is convertible at any time at the option of the reporting person into shares of Class A Common Stock on a one-for-one basis, and has no expiration date.

F2: Shares of Class B Common Stock automatically convert to Shares of Class A Common Stock effective immediately upon the sale of the Class B shares by the reporting person.

F3: Shares sold pursuant to a 10b5-1 trading plan.

F4: This transaction was executed in multiple trades at prices ranging from $54.94 to $55.18. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F5: This transaction was executed in multiple trades at prices ranging from $53.94 to $54.93. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F6: This transaction was executed in multiple trades at prices ranging from $53.50 to $54.48. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F7: This transaction was executed in multiple trades at prices ranging from $54.49 to $54.97. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F8: This transaction was executed in multiple trades at prices ranging from $53.02 to $54.01. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.