Trident Ltd — Regulatory Filings 2022

Oct 21, 2022

TRIDENT/CS/2022 October 21, 2022

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Na�onal Stock Exchange of India Limited

Exchange Plaza, Plot No. C/1, G Block Bandra Kurla Complex, Bandra (E), Mumbai – 400 051 Scrip Code: TRIDENT

BSE Limited

Phiroze Jeejeebhoy Towers Dalal Street, Mumbai – 400 001 Scrip Code: 521064 |NCD: 960173

Sub: Press Release on “30% Mega Discount announced by TRIDENT exclusively for its Shareholders this Diwali”

Dear Sir/ Madam,

Pursuant to the Regula�on 30 and other applicable provisions of SEBI (Lis�ng Obliga�ons and Disclosure Requirements) Regula�ons, 2015, we are pleased to inform you that, on this fes�ve season, as a token of love, the Company is sending the Fes�ve Gi� Vouchers to Over 19 Lakh Shareholders.

The Press release issued by the Company in this regard is also enclosed herewith. Thanking you

Yours faithfully

For Trident Limited HARI Digitally signed by HARI KRISHAN KRISHAN Date: 2022.10.21 13:44:57 +05'30' (Hari Krishan) Company Secretary

Encl: As above

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21/10/2022

TL/2022/027355

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Press Release

30% Mega Discount announced by TRIDENT exclusively for its Shareholders this Diwali

Lighting up the joy of Diwali celebrations among its family members, a leading home furnishing brand, mytrident announces to send ‘discount vouchers’ to the shareholders as a Diwali gift. The voucher shall entitle each shareholder to a discount of 30% on products of the company.

The company is sending a “Discount Voucher" to all its shareholders as a small token of their love and tremendous support. Shareholders can avail themselves of this special Diwali Gift over and above the existing site-wide deals and discounts on all trident products listed on their commerce platform -mytrident.com. The details of the voucher have been sent on the registered email-id of the shareholders and this special offer will last till 31st October 2022," the company informed.

Recently, the brand launched its fresh festive collection with a multimedia campaign, ‘Rishtey Ho Ya Ghar Sajao Mytrident Se’ with a high celebrity vibe, featuring a very popular mother and daughter pair, Neena Gupta & Masaba Gupta. The campaign outlines the cherishing moments of motherdaughter and adds to the zeal of sprucing up the home’s interiors during the festive season. The campaign aims to inspire people to make their home festive-ready and revel in mytrident. Here is the video launched.

This festive season Rishtey ho ya ghar, sajao myTrident se | Jao now, sajao now! - YouTube.

Since its inception, the brand has been an exceptional leader when it comes to bringing world-class home furnishing products and affordable luxury to every doorstep. Its success can be attributed to its uncompromising stance on customer satisfaction, world-class quality, and a huge product portfolio. In a very short time, the brand has established its prominence across India with a vast network of multi-brand outlets, and exclusive brand outlets, as well as the establishment of a strong online presence through its thriving e-commerce platform and leading marketplaces. It offers a diverse line of products and services, including bedsheets, towels, rugs, bathmats, curtains, mink blankets, pillows, hard goods and much more.

MyTrident’s collection of products can be explored here: https://www.mytrident.com/

About Trident Limited:

Trident Limited (NSE: TRIDENT; BSE: 521064) is the flagship Company of Trident Group, a USD 3+ billion Indian Business Conglomerate, and a Global Player. Headquartered in Ludhiana, Punjab, Trident Limited is vertically integrated textile (Yarn, Bath & Bed Linen) and Paper (Wheat Strawbased) manufacturer and is one of the largest players in Home Textile Space in India. Supplying national, captive and retailer owned brands, the organization is highly decorated with awards from its customers, vendors, and various government entities in recognition of advancing the highest standards in product quality, social responsibility, and environmental stewardship.

The Company operates in two major business segments: Textiles and Paper with its manufacturing facilities located in Punjab and Madhya Pradesh

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