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TradeDoubler

Quarterly Report Oct 31, 2025

3209_10-q_2025-10-31_abf0c047-2e0f-45b6-a0aa-fc0fe80594c2.pdf

Quarterly Report

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Tradedoubler Quarterly Report

Financial Overview

The third quarter, July – September 2025

  • Total revenue amounted to SEK 525 M (489), an increase of 7% or 10% adjusted for changes in exchange rates compared to the same period last year.
  • Gross profit was SEK 115 M (107), an increase of 9% or 11% adjusted for changes in exchange rates. Gross margin was 21.9% (21.8).
  • Operating costs excluding depreciation were SEK 94 M (88), an increase of 7% or 9% adjusted for changes in exchange rates. Operating cost, excluding depreciation and change related items, were SEK 93 M (87).
  • EBITDA amounted to SEK 21 M (18). Adjusted for change related items, EBITDA was SEK 22 M (19).
  • Investments in immaterial assets, mainly related to product development, were SEK 8 M (8).
  • Cash flow from operating activities was SEK 74 M (31). The change in working capital was SEK 58 (16) M, where the timing of payments from customers had an exceptionally large positive impact this quarter.
  • Earnings per share, before and after dilution were SEK 0.05 (-0.06).

The interim period, January-September 2025

  • Total revenue amounted to SEK 1 589 M (1 494), which is an increase compared to the same period last year by 6% or 8% adjusted for changes in exchange rates.
  • Gross profit was SEK 351 M (322) an increase of 9% or 12% adjusted for changes in exchange rates. Gross margin excluding change related items was 22.1% (21.5).
  • Operating costs excluding depreciation were SEK 285 M (268), an increase of 6% or 8% adjusted for changes in exchange rates. Operating costs, excluding depreciation and change related items, were SEK 281 M (265).
  • EBITDA amounted to SEK 66 M (53). Adjusted for change related items, EBITDA was SEK 70 M (56).
  • Investments in intangible assets, mainly related to product development, were SEK 24 M (28).
  • Cash flow from operating activities was SEK 82 M (26). Changes in working capital was SEK 23 (-24) M.
  • Earnings per share, before and after dilution were SEK 0.31 (-0.02).

SEK M Jul-Sep
2025
Jul-Sep
2024
Jan-Sep
2025
Jan-Sep
2024
Total revenue 525 489 1 589 1 494
Gross profit 115 107 351 322
Gross margin 21,9% 21,8% 22,1% 21,5%
Operating costs excl. depreciation and
change related costs
-93 -87 -281 -265
EBITDA adjusted for change related items 22 19 70 56
EBITDA-margin adjusted for change related
items (%)
4,3% 3,9% 4,4% 3,7%
Change related items1 -2 -1 -4 -2
EBITDA 21 18 66 53
Operating profit (EBIT) 7 6 26 17
Net profit 3 -3 19 -1
Net investments in
non-financial fixed assets
-8 -8 -24 -30
Cash flow from operating
activities
74 31 82 26
Liquid assets including financial
investments, at period's end
104 40 104 40
Net cash2, at period's end 68 -30 68 -30

1 For more information regarding change related items see page 10

2 Liquid assets less interest-bearing liabilities

Letter from the CEO

Dear Fellow Shareholders,

Tradedoubler continued to deliver solid operational results in the third quarter of 2025, once again demonstrating the resilience of our business model and the strength of our diversified offering. Revenue grew by 7% to SEK 525 M, or 10% when adjusted for currency effects. Gross profit increased by 9% or 11% currency adjusted to SEK 115 M and adjusted EBITDA improved to SEK 22 M (19).

While revenue and gross profit developed in line with our expectations, EBITDA came in slightly lower, mainly due to one-time client-related effects and continued investments in Metapic as well as in building our new team setup in the United States.

Cash flow from operating activities reached an exceptionally strong SEK 74 M (31), to a large extent this is driven by large customer payments received at the end of the quarter. Corresponding publisher payments will be made in October. This performance highlights the healthy fundamentals of our business and our continued focus on cash generation.

Operational and Strategic Developments

Our diversified portfolio and strong regional performance continue to drive results. We are pleased to have won About You, Bosch and L'Oréal across several European markets as new major clients during the quarter - both representing significant and long-term opportunities for our business.

At the same time, one larger client has decided to stop its campaigns with us, which will have an impact on our results in the first half of 2026, in Q3 the client generated SEK 2 M in GP. While individual client dynamics are part of our business reality, our broad and growing partner base positions us well for continued resilience and sustainable growth.

Embracing an AI-Driven Future

The digital marketing landscape is undergoing a fundamental shift: AI will disrupt how traffic is generated, traded and optimized. We are fully aware of the magnitude of this change and have made a conscious decision not to simply add short-term AI features, but to rebuild our platform from the ground up to meet the demands of an AI-driven market.

Our vision is clear:

"To be the most automated and intelligent platform, built to work seamlessly with AI agents in an AI-driven market."

This transformation is the foundation of our long-term competitiveness and profitability. Our purpose is to become an AI-powered company operating in an AI-enabled market - increasing efficiency and profitability while leveraging new developments in traffic acquisition and trading.

To achieve this, we have rebuilt how we store and manage data, creating a central data lake that serves as the backbone of an AI-ready infrastructure. This allows us to

automate processes, build AI-driven features and prepare for new forms of interaction with AI systems and agents.

Equally important, we are empowering all our teams to integrate AI into their daily work, ensuring that the adoption of AI becomes part of our culture and daily operations, not just our technology.

Our work focuses on three core pillars:

    1. Automation-First Platform: Embedding automation and intelligence across our platform and internal processes to drive scalability, efficiency and performance.
    1. AI-Ready Data Infrastructure: Building a structured, privacy-compliant data foundation designed to integrate seamlessly with AI agents and ecosystems.
    1. AI-Friendly Interfaces (UI & APIs): Creating interfaces and connections that ensure our partners and publishers are visible and discoverable in AI-driven commerce.

Outlook

Our strong financial position, solid profitability and continued investment discipline give us confidence in our long-term direction. Our strategic trajectory remains clear: to strengthen our market position through innovation, automation and partnership excellence.

We thank our employees, clients, publishers and shareholders for their continued trust and collaboration. Together, we are building the next generation of performance marketing.

Sincerely yours,

Matthias Stadelmeyer President and CEO

Strategy& Positioning

Tradedoubler's Strategy & Positioning

Tradedoubler is a global leader in Digital Marketing Technology and Services.

The core of what we do and essential promise of the brand Tradedoubler is summarized in the term "boosting partnerships".

Tradedoubler empowers a thriving partner network where everyone wins. Brands and publishers, big and small, mainstream and niche, different industries and any digital marketing model can be part of our thriving partner network. We create win-win and opportunity for all. That is the beauty of partner marketing, and the thriving network we host.

Our role in the market is to be the committed growth companion. The role rests on three pillars: growth, commitment and companionship. Growth is about the positive change we bring. Reaching higher, broader, deeper, new – gaining a desired effect. Within Tradedoubler, people can always expect performance.

Tradedoubler's target groups are result-driven Brands, Publishers and Talents. Brand building decision makers and marketing professionals at present and potential brands and publishers, our employees and the talent market.

Tradedoubler's Business Areas:

    1. Partner Marketing: We offer Brands to partner up with the best from any given Digital Publishing Channel and offer Publishers to scale fast with getting access to thousands of brands. We constantly invest in the acquisition of new Partners, growth management of existing Partners, and network quality. We have established a global network of Partners that addresses any target audience within all digital marketing channels. In Partner Marketing our main products are:
  • o Partner programs with various packages of service levels
  • o Self-serve partner programs for SMEs with access to Tradedoubler's partner marketing network
  • o White label programs where we allow clients to manage their own partner marketing network, with custom solutions adapted to the client's need
  • o Lead Generation Campaigns designed to address the desired target audience and create the leads targeted
  • o App Marketing campaigns to generate app downloads and in-app sales.
  • o Content-to-Commerce Campaigns and Retail Media activities allow brands to expand their activities to media publishers.
    1. Influencer Marketing: We offer Brands to work with Influencers on performance basis through our Influencer Marketing platform Metapic.

The Group Result

If not explicitly stated, the disclosed financial information refers to reported numbers that are not adjusted for change related items nor changes in exchange rates. For more information regarding change related items see page 10.

Total revenue during the interim period amounted to SEK 1 589 M (1 494), which is an increase compared to the same period last year by 6% or 8% adjusted for changes in exchange rates.

Total revenue during the third quarter amounted to SEK 525 M (489), an increase of 7% or 10% adjusted for changes in exchange rates compared to the same period last year.

Gross profit for the interim period amounted to SEK 351 M (322), an increase of 9% and 12% adjusted for changes in exchange rates.

Gross profit during the third quarter was SEK 115 M (107), an increase of 9% or 11% adjusted for changes in exchange rates. Gross margin was 21.9% (21.8).

Total Revenue (SEK M) & Gross Margin (%)

Operating costs excluding depreciation during the interim period amounted to SEK 285 M (268), an increase of 6%.

Operating costs excluding depreciation during the third quarter were SEK 94 M (88), an increase of 7%. The cost increase is mainly related to higher costs within Influencer Marketing.

Operating profit before depreciation and amortization (EBITDA) during the interim period amounted to SEK 66 M (53). Adjusted for change related items, EBITDA was SEK 70 M (56). Depreciation and amortisation were SEK 40 M (36).

Operating profit thus amounted to SEK 26 (17) M during the interim period.

Operating profit before depreciation and amortisation (EBITDA) in the third quarter was SEK 21 M (18). Adjusted for change related items, EBITDA was SEK 22 M (19). Depreciation and amortisation were SEK 14 M (12). Operating profit amounted to SEK 7 (6) M in the third quarter.

EBITDA (SEK M) & EBITDA/GP (%), adjusted for change related items

Net financial items during the interim period were SEK -5 M (-13) where of exchange rates effects were SEK -2 M (-4). Financial income and expenses amounted to SEK -3 M (-10).

Net financial items in the third quarter were SEK -2 M (-7), where of exchange rates effects were SEK -1 M (-1). Financial income and expenses amounted to SEK -1 M (-7). During the third quarter in 2024 Tradedoubler divested all shares in Onbaz AB which resulted in a loss of SEK 5,5 M.

Profit after tax during the interim period amounted to SEK 19 M (-1), corporate income tax was SEK -3 M (-4).

Profit after tax during the third quarter amounted to SEK 3 M (-3), corporate income tax was SEK -2 M (-1).

Operational Segments

If not explicitly stated, the disclosed financial information refers to reported numbers that are adjusted for change related.

Tradedoubler's operational segments are presented at a regional level where Tradedoubler's segments consist of DACH (Germany and Switzerland), France & Benelux (France and the Netherlands), Nordics (Sweden, Norway, Denmark, Finland and Poland), South (Italy and Spain) and UK & Ireland (UK, Australia and USA).

SEK M Jul-Sep Jul-Sep Jan-Sep Jan-Sep
2025 2024 2025 2024
Revenue
DACH 115 91 334 268
France & Benelux 87 72 260 220
Nordics
South
163
68
170
66
503
214
546
197
UK & Ireland 91 91 279 264
Total Revenue 525 489 1 589 1 494
EBITDA
DACH 14,9 9,1 48,0 23,9
France & Benelux 2,6 1,3 11,3 3,2
Nordics 8,9 9,7 25,1 32,5
South 8,7 6,6 22,4 19,0
UK & Ireland 4,8 4,9 15,2 13,5
Total 39,8 31,6 122,0 92,1
Group mgmt. & support functions -17,4 -12,5 -51,8 -36,6
EBITDA adjusted for change related
items 22,4 19,0 70,1 55,5
Depreciation and impairment -13,6 -12,5 -39,6 -36,4
Change related items -1,6 -0,6 -4,1 -2,3
Operating profit as in consolidated
income statement 7,3 5,9 26,5 16,8
EBITDA adjusted for change related
ítems / Total revenue, %
DACH 13,0 10,0 14,4 8,9
France & Benelux 2,9 1,7 4,7 1,6
Nordics 5,5 5,7 5,0 5,9
South 12,7 10,0 11,7 10,5
UK & Ireland 5,2 5,4 5,4 5,1
Total EBITDA Margin 4,3 3,9 4,4 3,7

Total revenue – operational segments

Total revenue during the interim period amounted to SEK 1 589 M (1 494), which is an increase by 6% compared to the same period last year. All regions increased their revenues compared to last year except for the Nordics. This decline in the Nordics region is related to weaker market sentiment.

Total revenue during the third quarter amounted to SEK 525 M (489), which was an increase of 7%. All segments except for the Nordics saw an increase in revenue compared to the same period last year. The decline in the Nordics is again mainly related to challenging market circumstances.

EBITDA – operational segments

EBITDA during the interim period in the operational segments, excluding group management and support functions, increased to SEK M 123 (92). The increase is mainly related to exceptional results from the DACH region. Group mgmt. & support functions amounted to -52 (-37).

EBITDA during the third quarter in the operational segments, excluding group management and support functions, increased to SEK M 40 (32). The increase is mainly related to exceptional results from the DACH region. Group mgmt. & support functions amounted to -17 (-13).

Business Areas

Tradedoubler group is a leading global digital marketing technology and services provider with numerous different offerings. As highlighted on page two, the company is currently operating within two different business areas: Partner Marketing and Influencer Marketing.

Note that these are not considered segments reported earlier in the report. The revenues from these business areas are part of the various segments reported under segment reporting.

MSEK Jul-Sep
2025
Jul-Sep
2024
Jan-Sep
2025
Jan-Sep
2024
Revenue
Partner Marketing 471 447 1 436 1 337
Influencer Marketing 54 42 153 117
Total Revenue 525 489 1 589 1 494
EBITDA
Partner Marketing 34,9 26,7 107,1 78,6
Influencer Marketing 4,8 4,9 14,5 13,5
Group -17,3 -12,5 -51,5 -36,6
EBITDA adjusted for change related
items
22,4 19,0 70,1 55,5
Depreciation and write-offs -13,6 -12,5 -39,6 -36,4
Change related items -1,6 -0,6 -4,1 -2,3
Operating profit (EBIT) 7,3 5,9 26,5 16,8

Total Revenue – Business Areas

Total revenue during the interim period amounted to SEK 1 589 M (1 494), which is an increase of 6% compared to the same period last year. Partner Marketing grew by 4% while Influencer Marketing grew by 31%.

Total revenue during the quarter amounted to SEK 525 M (489), which is an increase of 7% compared to the same period last year. Partner Marketing increased by 5% from the same period last year while Influencer Marketing increased by 28% from the same period last year.

Partner Marketing - Revenue (M SEK)

Influencer Marketing - Revenue (M SEK)

EBITDA – Business Areas

Adjusted EBITDA during the interim period amounted to SEK 70 M (56), the increase primarily relates to better results within Partner Marketing business which has increased its gross profit and at the same time kept the costs at the same level as last year.

Adjusted EBITDA during the quarter amounted to SEK 22 M (19). The increase is mainly related to the Partner Marketing business which has increased its gross profit and at the same time kept the costs on a slightly lower level than last year. For the third quarter Adjusted EBITDA for Influencer Marketing is on the same level as last year, the decreased margin is related to investments within sales and product development for this business area.

Partner marketing - EBITDA (MSEK), adjusted for change related items

Influencer marketing - EBITDA (MSEK), adjusted for change related items

Additional Information

Cash Flow

Cash flow from operating activities before changes in working capital, referring to EBITDA reduced by paid taxes, paid interest and non-cash items amounted to SEK 58 M (49) during the interim period. Changes in working capital were SEK 23 M (-24).

Net investments in tangible and intangible assets during the interim period mainly related to product development amounted to SEK -25 M (-30). Net investments in financial assets amounted to SEK 0 M (0). During the first quarter, an additional purchase price of SEK 26 M was paid to the former owners of Kaha GmbH, that was acquired in 2023. The payment is split between 19 MSEK in changes in working capital and 7 MSEK in the investment of subsidiaries. Cash flow for the interim period amounted to SEK 34 M (-30).

Cash flow from operating activities before changes in working capital was SEK 17 M (15) in the third quarter. Changes in working capital were SEK 58 M (16). The increase is exceptionally large and is largely due to significant payments from customers at the end of September, where publisher payments will be settled next month and will have a negative impact on fourth-quarter cash flow..

Net investments in tangible and intangible assets during the third quarter mainly related to product development amounted to SEK -9 M (-8). Investments in financial assets amounted to SEK 0 (0) M during the third quarter. Cash flow for the quarter amounted to SEK 61 M (18).

Financial Position

Cash and cash equivalents at the end of the quarter amounted to SEK 105 M (40). Interest-bearing liabilities amounted to SEK 36 M (70) and relates to the loan agreements with Reworld Media S.A. Net cash hence amounted to SEK 68 M (-30) at the end of the third quarter.

In connection with the 2023 acquisition of Kaha GmbH, a conditional earn-out based on future performance targets was agreed. A provision has been recognized in the balance sheet and is measured at fair value. The assessment of the likely outcome remains unchanged compared to the 2024 year-end.

Consolidated shareholders' equity amounted to SEK 402 M (343) at the end of the quarter and the equity/asset ratio was 35.8 per cent (32.7). The return on equity during the rolling 12 months ending September 2025 was 4.3 per cent (3.7).

Change Related Items

For comparability reasons and to indicate the underlying performance, Tradedoubler adjusts for change related items. The following items affect the comparability in this report.

The company's change related items during the interim period amounted to SEK 4.1 M in costs and relates to SEK 0.6 M in severance payments, SEK 2.5 M relates to Reworld Media's share program for management, and SEK 1.0 M relates to Tradedoublers new share program for management.

Seasonal Variations

Tradedoubler's operations fluctuate with the development of e-commerce and online advertising. There are seasonal variations particularly within e-commerce. The highest level of activity is on "Black Friday" and before Christmas, which implies that the first and the fourth quarter of a year are normally the strongest for Tradedoubler.

The Parent Company

The parent company's total revenue amounted to SEK 145 M (122) during the interim period and SEK 46 M (42) during the third quarter. Revenue primarily consisted of internal licensing revenue to subsidiaries.

Operating profit (EBIT) was SEK 16 M (-2) during the interim period and SEK 5 M (0) during third quarter.

Net financial items amounted to SEK 16 M (-6) during the interim period and SEK 6 M (0) during the third quarter. Dividends from group companies during the interim period was SEK 14 M (5). Changes in exchange rates impacted with SEK 3 M (-1).

Corporate taxes were SEK 0 M (0) during the interim period. Profit after tax was SEK 32 M (-8).

The parent company's receivables from group companies amounted to SEK 247 M (190) at the end of the quarter, of which none (0) were non-current. The parent company's liabilities to group companies were SEK 161 M (141), of which none (0) were non-current. Cash and cash equivalents amounted to SEK 39 M (15) at the end of the quarter.

No capitalisation of deferred tax on loss has been made since the assessment of the possibility of using deferred tax on loss carry forwards is unchanged compared to previous period.

Employees

On September 30th, 2025 Tradedoubler's staff corresponded to 366 (359) full-time equivalents (FTE) and included permanent and temporary employees as well as consultants.

Risks and Uncertainty Factors

Tradedoubler divides risks into market-related risks, operational risks, financial risks and legal risks. These risks are described on page 36 in the 2024 Annual Report. No significant risks and uncertainty factors have arisen in addition to those described in the 2024 annual report.

Critical Estimates and Judgements

Tradedoubler divides risks into market-related risks, operational risks, financial risks and legal risks. These risks are described in note C2 in the 2024 Annual Report. No significant risks and uncertainty factors have arisen in addition to those described in the 2024 annual report.

Transactions with Related Parties

Transactions with the company's principal owner

The company's principal owner, Reworld Media, has as a publisher in France received remuneration of EUR 31 K and EUR 36 K for provided HR support related to Tradedoubler's French subsidiary. Reworld Media has during 2025 been invoiced for purchased services from Tradedoubler France of EUR 78 K in total. Other subsidiaries invoiced Reworld Media for purchased services with a total of EUR 0 K.

A subsidiary of Reworld Media, Leadslab, has been invoiced from Tradedoubler France for purchased services with a total of EUR 721 K.

On the balance sheet day the loan from Reworld Media amounted to SEK 36 M. The loan was renegotiated in conjunction with the rights issue and has an amortization structure and matures in 2028. The loan is subscribed on market terms and the interest expense during the year has amounted to SEK 1.6 M. Amortizations of the loan have during the year amounted to SEK 3.9 M.

The arm's length principle has been applied on all these transactions.

Transactions with management and the board of directors

Aside from transactions in the normal course of business or to the board and senior executives, the following first-party transactions have occurred during 2025.

Tradedoubler's CEO Matthias Stadelmeyer has during the year received payment of EUR 18 K related to other services through his partly owned companies tryforyou GmbH and MY5 GmbH.

During Q4 2020 Tradedoubler's German subsidiary signed a lease agreement regarding an office in Munich with a German company owned by multiple members of the board and group management. Rent is paid at market rates and the expenses during the interim period amounted to EUR 130 K. During 2022 a similar lease agreement for premises in Berlin has been signed. Contracting parties are Tradedoubler's German subsidiary and a German company owned by multiple members of the board and group management. Rent is paid at market rates and the expenses during the interim period amounted to EUR 62 K. During the fourth quarter of 2024, Tradedoubler's French subsidiary signed a lease agreement for an office in Boulogne-Billancourt owned by several members of the board. Rent is paid at market rates and the expenses during the interim period amounted to EUR 328 K.

Board member, Erik Siekmann is a company director and owner of the company TLDR Studios GmbH, which has received EUR 14.5 K in compensation for the production of podcasts for the company.

The arm's length principle has been applied on all these transactions.

Foreign Exchange Risk

Foreign exchange risk refers to the risk that changes in exchange rates may affect the consolidated income statement, balance sheet and cash flow statement. Foreign exchange risk exists in the form of transaction risk and translation risk. Tradedoubler is exposed to foreign exchange risk in 15 countries involving eleven different currencies, with Euro (EUR), Polish Zloty (PLN) and British pounds (GBP) representing the majority share. During the interim period approximately 47 (43) per cent of group sales were made in EUR, approximately 18 (22) in PLN and approximately 15 (17) per cent in GBP. Approximately 42 (42) per cent of the group's operational costs were in EUR, approximately 13 (14) per cent in PLN, and approximately 10 (11) per cent in GBP. Net investments in foreign currency or transaction risks are not currently hedged. Exposure attributable to exchange rate fluctuation in client and supplier invoices is limited since invoicing to customers and from suppliers largely occurs in local currency for all companies in the group.

Tradedoubler has an outstanding loan with its principal owner Reworld Media S.A. This facility is denominated in EUR and currently not hedged.

Significant events after the balance sheet date

No significant events took place after the balance sheet date.

Accounting policies

Tradedoubler applies International Financial Reporting Standards (IFRS) as adopted by the European Union. Tradedoubler's report for the Group is prepared in accordance with IAS 34, Interim Financial reporting and the Annual Accounts Act. Parent company accounts are prepared in accordance with the Annual Accounts Act. For the group and the parent company the same accounting principles and calculation basis's have been applied as in the latest annual report.

For financial instruments reported at amortised cost; accounts receivables, other current receivables and cash and cash equivalents, accounts payables and other current liabilities are deemed to correspond to carrying amount. Long term loans are measured at amortized cost, where accrued cost is determined based on the effective interest rate measured when the liability was carried. The fair value of other liabilities is not deemed to deviate materially from the carrying amount.

No new or amended standards have been applied in 2025. For information on the accounting policies applied, see the 2024 annual report.

The share

The total number of shares at the end of the quarter was 61,236,598 (45,927,449), of which 790,760 (790,760) were in own custody. The average number of outstanding shares during the quarter was 60,445,838 (45,136,689).

Earnings per share, before and after dilution, amounted to SEK 0.31 (-0.02) during the interim period. Equity per share amounted to SEK 6.57 (7.47) at the closing date.

The share price closed at SEK 7.6 on the final trading day of the quarter, which was higher than at year-end 2024 when the share price closed at SEK 3,62.

Share price related incentive program

The Annual General Meeting 2025 resolved to adopt two share price related incentive programs (the "Programs") for six senior executives and the Board of Directors. For more information see Report from Tradedoubler's Annual General Meeting

During the interim period, the cost of the incentive program amounted to SEK 1,043 K, of which SEK 753 K has been recognized as personnel expenses with a corresponding increase in equity, and SEK 290 K relates to the provision for social costs for the program.

Long term financial targets

Tradedoubler's long-term financial targets are to grow total revenue in excess of 10 percent annually in local currency and deliver an EBITDA/Gross profit ratio in excess of 25 percent over a business cycle.

Annual report

The annual report 2024 is available on Tradedoubler's website. Shareholders who would like to receive the annual report by post are requested to contact Tradedoubler at [email protected] or by telephone +46 8 405 08 00

Contact information

Matthias Stadelmeyer, President and CEO, telephone +46 8 405 08 00 Viktor Wågström, CFO, telephone +46 8 405 08 00. E-mail: [email protected]

Financial information

Year-end report 2025 12 February 2026

English version

Both an English version and a Swedish version of this report have been prepared. In the event of a difference between the two reports, the Swedish version shall prevail.

Other

Tradedoubler discloses the information provided herein pursuant to the EU Market Abuse Regulation and the Swedish Securities Markets Act. The information was released for publication on 31st of October 2025 at 08.00 a.m. CET. Numerical data in brackets refers to the corresponding periods in 2024 unless otherwise stated. Rounding off differences may arise.

Review

This interim report has not been reviewed by the company's auditor Ernst & Young AB.

The Board of Directors' declaration The Board of Directors and the CEO declare that the interim report provides a true and fair overview of the Parent Company's and the Group's operations, financial position and results of operations as well as describing the material risks and uncertainties facing the Parent Company and other companies in the Group.

Stockholm, 31 October 2025

Pascal Chevalier Gautier Normand Erik Siekmann
Chairman Board member Board member
Jérémy Parola Xavier Pénat Matthias Stadelmeyer
Board member Board member President and CEO

Financial Reporting

Consolidated income statement

SEK 000's Jul-Sep
2025
Jul-Sep
2024
Jan-Sep
2025
Jan-Sep
2024
Net Sales 524 072 488 126 1 586 935 1 488 428
Other revenue 779 1 162 2 226 5 981
Total revenue 524 851 489 287 1 589 162 1 494 409
Cost of goods sold -409 788 -382 717 -1 237 905 -1 172 823
Gross profit 115 064 106 571 351 257 321 586
Selling expenses -75 267 -74 841 -228 392 -225 680
Administrative expenses -21 248 -14 814 -61 065 -46 536
Development expenses -11 297 -10 970 -35 338 -32 591
Operating profit 7 252 5 946 26 462 16 780
Net financial items -2 420 -7 477 -4 741 -13 238
Profit before tax 4 831 -1 531 21 720 3 541
Tax -1 825 -1 295 -3 146 -4 343
Net Profit 3 006 -2 826 18 574 -801

Consolidated statement of comprehensive income

SEK 000's Jul-Sep
2025
Jul-Sep
2024
Jan-Sep
2025
Jan-Sep
2024
Profit for the period, after tax 3 006 -2 826 18 574 -801
Other comprehensive income
Items that subsequently will be reversed
in the income statement
Translation difference, net after tax -4 781 -1 057 -18 012 9 295
Total comprehensive income for the
period, after tax
-1 774 -3 884 561 8 494
Comprehensive income attributable
to: Parent company shareholders
-1 774 -3 884 561 8 494

SEK Jul-Sep
2025
Jul-Sep
2024
Jan-Sep
2025
Jan-Sep
2024
Earnings per share, before and after
dilution
0,05 -0,06 0,31 -0,02
Number of Shares - Weighted average 60 445 838 45 136 689 60 445 838 45 136 689

Key ratios Group

SEK M Jul-Sep
2025
Jul-Sep
2024
Jan-Sep
2025
Jan-Sep
2024
Gross profit (GP) / revenue (%) 21,9 21,8 22,1 21,5
EBITDA / revenue (%) 4,0 3,8 4,2 3,6
EBITDA / gross profit (GP) (%) 18,1 17,3 18,8 16,5
Equity/assets ratio (%) 35,8 32,7 35,8 32,7
Return on equity (12 months) (%) 4,3 3,7 4,3 3,7
Average number of employees 358 362 360 357
Return on Capital Employed
(12 months) (%)
6,8 6,4 6,8 6,4
Working Capital end of period (SEK M) -140 -106 -140 -106
Cash flow from operating activities per
share, SEK
1,23 0,69 1,35 0,57
Equity per share, SEK 6,57 7,47 6,57 7,47
Stock price at the end of the period, SEK 7,60 3,39 7,60 3,39

Consolidated statement of changes in equity

SEK 000's Jul-Sep
2025
Jul-Sep
2024
Jan-Sep
2025
Jan-Sep
2024
Opening balance 402 695 346 376 398 554 333 247
Total comprehensive income for the
period
-1 774 -3 884 561 8 494
Equity-settled share-based
compensation
1 204 752 3 009 1 504
Closing balance 402 124 343 244 402 124 343 244

Consolidated statement of financial position

SEK 000's 30 Sep
2025
30 Sep
2024
31 Dec
2024
Assets
Goodwill 373 188 382 528 388 344
Intangible fixed assets 78 683 81 043 80 347
Tangible fixed assets 3 969 4 629 4 414
Right-of-use assets 44 455 48 324 56 760
Other non-current receivables 10 147 9 510 10 565
Shares and participation in associated companies 0 0 0
Deferred tax assets 18 394 17 499 18 701
Total non-current assets 528 836 543 534 559 131
Accounts receivable 411 636 395 345 513 756
Tax assets 9 216 8 091 7 403
Other current receivables 12 623 15 271 18 162
Prepaid expenses and accrued income 55 853 47 860 69 311
Cash & cash equivalents 104 455 40 492 78 415
Total current assets 593 783 507 058 687 047
Total assets 1 122 619 1 050 593 1 246 178
Equity and liabilities
Shareholders' equity 402 124 343 244 398 554
Deferred tax liabilities 1 560 1 875 1 560
Other provisions 2 087 3 118 2 353
Lease liabilities long-term 28 978 33 816 38 273
Other interest-bearing debts 28 659 42 371 33 055
Other long-term debts 5 909 10 283 23 265
Total non-current liabilities 67 192 91 462 98 506
Current interest-bearing debts 7 740 27 911 8 041
Accounts payable 25 207 15 889 22 214
Current liabilities to publishers 423 686 376 315 494 371
Tax liabilities 10 000 9 024 9 760
Lease liabilities short-term 15 152 14 310 18 325
Other current liabilities 171 518 172 437 196 406
Total current liabilities 653 302 615 886 749 117
Total shareholder´s equity and liabilities 1 122 619 1 050 593 1 246 178

Consolidated statement of cash flows

SEK 000's Jul-Sep
2025
Jul-Sep
2024
Jan-Sep
2025
Jan-Sep
2024
Operating activities
Profit before tax 4 831 -1 531 21 720 3 541
Adjustments for items not included in
cashflow
9 656 20 143 41 329 50 863
Income taxes paid/received 2 406 -3 161 -4 871 -5 033
Cashflow from operating activities
before changes in working capital
16 894 15 450 58 178 49 371
Changes in working capital 57 566 15 649 23 479 -23 829
Cashflow from operating activities 74 460 31 099 81 657 25 542
Investing activities
Investments in intangible assets -8 479 -8 167 -24 084 -27 892
Investments in tangible assets -1 134 -40 -1 068 -1 680
Investments in financial assets -66 0 38 71
Acquisition of subsidiaries* -129 0 -7 301
Sale of fixed assets 401 2 404 15
Cashflow from investing activities -9 408 -8 204 -32 011 -35 372
Financing activities
New external loan 362 0 362 0
Repayment of external loans 0 0 -3 901 -6 944
Payment of finance lease liability -4 146 -4 422 -12 098 -13 055
Cashflow from financing activities -3 784 -4 422 -15 637 -19 999
Cashflow for the period 61 268 18 472 34 009 -29 829
Cash and cash equivalents
On the opening date 45 053 21 558 78 415 70 203
Translation difference in cash and cash
equivalents
-1 865 462 -7 969 118
Cash and cash equivalents on the
closing date
104 455 40 493 104 455 40 492
Adjustments for non-cash items
Depreciation and impairment 13 566 12 498 39 565 36 428
Other -3 910 7 645 1 764 14 435
Total non-cash items 9 656 20 143 41 329 50 863

tradedoubler.com 23 *Part of the Additional Purchase Price paid in the first quarter of 2025 from 19,058 thousand SEK has been moved to change in working capital.

Income statement Parent company

SEK 000's Jul-Sep
2025
Jul-Sep
2024
Jan-Sep
2025
Jan-Sep
2024
Net Sales 46 133 41 358 144 041 120 538
Other revenue 252 437 1 019 1 331
Total revenue 46 385 41 796 145 061 121 869
Cost of goods sold -12 721 -13 882 -43 107 -41 046
Gross profit 33 664 27 914 101 953 80 823
Selling expenses -290 -601 -942 -1 197
Administrative expenses - -17 956 -18 528 -55 481 -55 147
Development expenses -9 986 -8 980 -26 200
Operating profit 5 431 -196 16 016 -1 721
Net financial items 5 648 -89 16 248 -6 029
Profit before tax 11 079 -285 32 264 -7 750
Tax - - - -
Net profit 11 079 -285 32 264 -7 750

Balance sheet Parent company

30 Sep
2025
30 Sep
2024
30 Dec
2024
78 413 80 665 80 020
1 050 1 303 1 275
217 844 217 844 217 844
14 24 14
297 321 299 837 299 153
4 377 6 018 10 429
247 346 189 993 288 631
1 844 1 844 1 014
6 664 5 040 4 027
38 923
14 711
34 319
299 154 217 606 338 420
596 476 517 443 637 574
193 275 116 607 161 011
28 298 42 371 33 055
5 909 10 283 23 265
34 207 52 654 56 320
7 740 27 911 8 041
9 540 527 6 204
160 930 140 748 161 307
190 785 178 996 244 691
368 995 348 182 420 243
596 476 517 443 637 574

Consolidated income statement

SEK 000's Jul
Sep
2025
Apr
Jun
2025
Jan
Mar
2025
Oct
Dec
2024
Jul
Sep
2024
Apr
Jun
2024
Jan
Mar
2024
Oct
Dec
2023
Net Sales 524 072 531 362 531 502 612 746 488 126 476 712 523 590 573 649
Other
revenue
779 569 878 6 246 1 162 4 742 78 1 745
Total
revenue
524 851 531 931 532 380 618 991 489 287 481 454 523 668 575 393
Cost of
goods sold
-409 788 -413 991 -414 126 -482 466 -382 717 -373 184 -416 922 -457 470
Gross profit 115 064 117 940 118 253 136 526 106 571 108 270 106 746 117 924
Total costs -107 812 -111 027 -105 956 -133 507 -100 625 -106 484 -97 698 -101 931
Operating
profit
7 252 6 912 12 297 3 018 5 946 1 786 9 048 15 992
Net financial
items
-2 420 -5 351 3 030 -376 -7 477 136 -5 897 1 476
Profit
before tax
4 831 1 562 15 327 2 643 -1 531 1 922 3 151 17 468
Tax -1 825 1 949 -3 270 -5 026 -1 295 -1 271 -1 777 -4 158
Net Profit 3 006 3 510 12 057 -2 384 -2 826 651 1 374 13 310

Consolidated statement of financial position

SEK 000's 30 Sep
2025
30 Jun
2025
31 Mar
2025
31 Dec
2024
30 Sep
2024
30 Jun
2024
31 Mar
2024
31 Dec
2023
Assets
Intangible
fixed assets
451 871 456 104 449 629 468 691 463 572 463 915 462 813 446 556
Other fixed
assets
76 965 80 180 81 684 90 440 79 963 90 891 95 899 95 257
Current
receivables
489 328 501 569 500 256 608 632 466 566 485 426 513 026 540 152
Cash & cash
equivalents
104 455 45 053 48 330 78 415 40 492 21 558 47 648 70 203
Total assets 1 122 619 1 082 906 1 079 899 1 246 178 1 050 593 1 061 789 1 119 386 1 152 168
Shareholders'
equity and
liabilities
Shareholders'
equity
402 124 402 695 390 001 398 554 343 244 346 376 349 728 333 247
Long-term
non-interest
bearing debt
38 533 41 718 58 923 65 451 49 091 52 272 71 137 72 002
Long-term
interest
bearing debt
28 659 28 411 31 335 33 055 42 371 42 339 71 162 68 263
Current non
interest
bearing debt
645 562 602 280 592 046 741 076 587 976 592 745 620 352 671 909
Current
interest
bearing debt
7 740 7 803 7 594 8 041 27 911 28 058 7 007 6 746
Total 1 122 619 1 082 906 1 079 899 1 246 178 1 050 593 1 061 789 1 119 386 1 152 168

Consolidated cash flow statement

SEK 000's Jul
Sep
2025
Apr
Jun
2025
Jan
Mar
2025
Oct
Dec
2024
Jul
Sep
2024
Apr
Jun
2024
Jan
Mar
2024
Oct
Dec
2023
Operating
activities
Profit before
tax
4 831 1 562 15 327 2 643 -1 531 1 922 3 151 17 468
Adjustments
for items not
included in
cash flow
9 656 30 947 726 62 879 20 143 10 419 20 300 14 498
Tax paid 2 406 -3 384 -3 894 -4 825 -3 161 1 095 -2 967 -1 609
Cash flow
from changes
in working
capital
57 566 -12 551 -21 536 -30 345 15 649 -16 761 -22 717 12 690
Cash flow
from
operating
activities
74 460 16 574 -9 377 30 352 31 099 -3 324 -2 233 43 047
Cash flow
from investing
activities
-9 408 -8 498 -14 105 -9 380 -8 204 -11 567 -15 601 -8 939
Cash flow
from
financing
activities
-3 784 -7 991 -3 863 14 999 -4 422 -11 318 -4 258 -12 827
Cash flow for
the period
61 268 86 -27 345 35 971 18 472 -26 209 -22 092 21 281
Cash and
cash
equivalents
On the
opening date
45 053 48 327 78 416 40 493 21 558 47 649 70 204 48 450
Translation
difference
-1 865 -3 360 -2 743 1 952 462 119 -463 472
Cash and
cash
equivalents
on the
closing date
104 455 45 053 48 327 78 416 40 493 21 558 47 649 70 204

Key ratios Group

SEK 000's Jul
Sep
2025
Apr
Jun
2025
Jan
Mar
2025
Oct
Dec
2024
Jul
Sep
2024
Apr
Jun
2024
Jan
Mar
2024
Oct
Dec
2023
Gross profit (GP) / revenue (%) 21,9 22,2 22,2 22,1 21,8 22,5 20,4 20,5
EBITDA / revenue (%) 4,0 3,8 4,6 2,6 3,8 2,9 4,0 5,0
EBITDA / gross profit (GP) (%) 18,1 17,4 20,9 12,0 17,3 12,9 19,5 24,5
Equity/assets ratio (%) 35,8 37,2 36,1 32,0 32,7 32,6 31,2 28,9
Return on equity last 12 months
(%)
4,3 6,0 3,1 -0,9 3,7 6,2 5,8 7,9
Average number of employees 358 359 363 362 362 356 353 334
Return on Capital Employed
last 12 months (%)
6,8 5,3 4,2 3,6 6,4 7,7 8,6 9,7
Working capital at the end of
the period (SEK M)
-140 -89 -74 -112 -106 -89 -90 -113
Cash flow from operating
activities per share, SEK
1,23 0,27 -0,16 0,51 0,69 -0,07 -0,05 0,07
Equity per share, SEK 6,6 6,6 6,4 6,5 7,5 7,5 7,6 7,3
Stock price at the end of the
period, SEK
7,60 6,00 5,60 3,62 3,39 4,18 4,57 4,37

Segments

SEK M Jul
Sep
2025
Apr
Jun
2025
Jan
Mar
2025
Oct
Dec
2024
Jul
Sep
2024
Apr
Jun
2024
Jan
Mar
2024
Oct
Dec
2023
DACH
Total revenue 114,7 113,9 105,5 116,9 90,7 83,3 93,9 85,1
EBITDA, adjusted for change
related items
14,9 18,1 15,1 13,8 9,1 6,5 8,4 4,9
France & Benelux
Total revenue 87,4 87,9 84,3 92,4 72,1 73,4 74,5 98,3
EBITDA, adjusted for change
related items
2,6 1,8 6,9 3,8 1,3 1,5 0,5 6,3
Nordics
Total revenue 163,4 164,7 175,0 200,2 169,6 178,0 198,0 237,3
EBITDA, adjusted for change
related items
8,9 7,1 9,0 15,1 9,7 9,1 13,7 16,6
South
Total revenue 68,5 74,8 70,3 94,5 66,0 65,1 66,0 77,8
EBITDA, adjusted for change
related items
8,7 6,5 7,3 11,2 6,6 4,5 7,8 9,9
UK & Ireland
Total revenue 91,0 90,7 97,2 115,1 90,9 81,7 91,1 77,0
EBITDA, adjusted for change
related items
4,8 4,0 6,4 7,8 4,9 3,9 4,7 3,5
Group management & support
functions
Total revenue - - - - - - - -
EBITDA, adjusted for change
related items
-17,4 -15,9 -18,5 -11,3 -12,5 -10,7 -13,4 -11,6
Total
Total revenue 524,9 531,9 532,4 619,0 489,3 481,5 523,7 575,4
EBITDA, adjusted for change
related items
22,4 21,6 26,1 40,5 19,0 14,7 21,8 29,6

Key Ratios & Definitions

Tradedoubler uses the key ratios of capital employed and equity to enable the reader to assess the possibility of dividend, implementation of strategic investments and the group's ability to meet financial commitments. Further, Tradedoubler use the key ratio EBITDA excluding change related items for investors to be able to understand the underlying business performance.

Capital employed

Total assets less current and long-term noninterest-bearing liabilities, including deferred tax liabilities.

Cash flow from operating activities per share

Cash flow from operating activities divided by average number of outstanding shares.

Change related items

Change related items refer to non-recurring items that are disclosed separately to make it easier for the reader to understand the underlying change in revenue and expenses in the comparison between periods.

EBITDA

EBITDA is revenue before tax, net financial items and depreciation/amortization and impairment.

EBITDA-margin or EBITDA/Revenue

EBITDA as a percentage of revenue.

Equity/assets ratio

Shareholders' equity as a percentage of total assets.

Equity per share

Shareholders' equity divided by the number of outstanding shares.

Gross profit (GP) / Revenue

Gross profit divided by net sales.

Net margin

Profit after tax as a percentage of sales.

Operating margin

Operating profit as a percentage of revenue.

Return on shareholders' equity

Revenue for the period as a percentage of the average shareholders' equity, calculated as open and closing shareholders' equity divided by two.

Return on capital employed

Operating profit plus interest income as a percentage of average capital employed, calculated as opening and closing capital employed divided by two.

Revenue per share

Revenue of the year divided by the average number of shares.

Revenue per share before and after dilution

Revenue of the year divided by the average number of shares after full dilution.

Share price / equity

Share price divided by shareholders' equity per share.

Stock price at the end of the period

Tradedoubler's share price last trading day for the period.

Working capital

Total current assets (excluding tax assets) less cash and cash equivalents, and total current non-interest-bearing liabilities (Excluding short-term lease liabilities and tax liabilities).

Tradedoubler AB

Centralplan 15, 3tr SE-111 20 Stockholm

Phone: +46 8 40 50 800

E-mail: [email protected]

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