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TradeDoubler

Quarterly Report May 5, 2015

3209_10-q_2015-05-05_06c75960-fc93-4eba-bd7f-246729d156df.pdf

Quarterly Report

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Tradedoubler interim report January – March 2015

Redefining our position in the complex digital marketplace

CEO Matthias Stadelmeyer's comments on the first quarter 2015

"We are making good progress with our strategy to become the leader in generating smarter performance marketing results for our clients through traffic, technology and expertise.

During the first quarter of 2015 we have continued to increase operational efficiency to improve profitability and stabilise revenue. We are expanding our offering through acquisitions and investments in our products and teams. The purchase of the independent German technology company, Adnologies, is a significant step forward in the realisation of our strategy and will provide us with further business opportunities. As a result of our investments in product development we launched Global Capabilities during the quarter with further launches planned throughout the rest of 2015.

During Q1 we have seen revenue growth in two major markets, in the UK for the third quarter in a row and for the first time in Sweden, although the underlying gross profit in our core business developed in line with the declining trend from recent quarters. Around half of the gross profit decline relates to non-core business and the two large pan-European companies that left Tradedoubler during 2014."

Stockholm – 5 May 2015 Matthias Stadelmeyer

Tradedoubler is making good progress in realising its strategy

THE FIRST QUARTER JANUARY-MARCH 2015

  • Net sales amounted to SEK 432 M (445). Excluding change related items, net sales were SEK 431 M (445), a decrease of 3% or 11% adjusted for changes in FX rates. More than half of the decline related to lower revenues from two pan-European customers and reductions in non-core business.
  • Gross profit excluding change related items was SEK 89 M (101), a decrease of 12% or 19% adjusted for changes in FX rates.
  • Gross margin excluding change related items was 20.7% (22.7%). The decrease is mainly due to price pressure within affiliate and also to a relatively large reduction of revenue within non-core business, with higher margins than the average for the Group.
  • Operating costs, excluding depreciation and change related items, were SEK 86 M (89), a decrease of 4% or 9% adjusted for changes in FX rates mainly related to fewer staff. Full time equivalents at end of Q1 were 345 (367).
  • EBITDA amounted to SEK -4 M (12). Excluding change related items EBITDA, were SEK 3 M (12).
  • Capitalised expenses were SEK 12 M (4), and the increase was mainly due to the recent hiring of more developers in line with strategy.
  • Earnings per share, before and after dilution, were SEK -0.23 (0.10).
  • Cash flow from operating activities was SEK 2 M (-75) and net cash decreased by SEK 7 M to SEK 119 M in the first quarter.
  • Bertil Lundell was appointed as CTO. He has a strong track record in senior product development roles and is a member of the executive management team.
  • Tradedoubler finalised its Nordic regional structure and closed its office in Norway with limited one off costs.
  • The German technology company Adnologies was acquired to support the new corporate strategy. Acquisition investments and expenditures as well as the impact upon the Q1 results were limited.
  • French media company Reworld Media S.A. acquired 19.1 per cent of Tradedoubler's share mainly from Monterro 1A AB and thus became the largest shareholder in the company.
  • As previously communicated, renegotiations with one major international client have a negative impact on revenue in 2015.
Jan-Mar Jan-Mar Full year
FINANCIAL OVERVIEW, SEK M 2015 2014 Change %1 2014
Net sales excluding change related items 431 445 -11% 1,743
Gross profit excluding change related items 89 101 -19% 379
Gross margin (%) 20.7% 22.7% 21.7%
Operating costs excl. depr. and change related costs -86 -89 -10% -339
EBITDA excluding change related items 3 12 -79% 39
EBITDA-margin (%) 0.7% 2.7% 2.3%
Change related items2 -7 0 -20
EBITDA -4 12 -124% 20
Impairment goodwill 0 0 -60
Operating profit (EBIT) -10 7 -63
Net investments in non-financial fixed assets (Capitalized
expense)
-12 -4 -17
Cash-flow from operating activities 2 -75 -110
Liquid assets incl financial investments, at period's end 365 429 372
Net cash3
, at period's end
119 184 126

1Per cent changes are adjusted for changes in exchange rates

2Change related items during Q1 2015 relates mainly to costs for closing down the Norwegian office, office move costs for Tradedoubler Ltd and costs related to the aquisition of Adnologies including a badwill of 0.8 M SEK that has increased net sales. For details about the change related items in the full year 2014, see information in the annual report 3Current investment and liquid assets less interest- bearing liabilities

TRADEDOUBLER'S BUSINESS STRATEGY

Tradedoubler operates within the dynamic environment of digital and mobile commerce, which is characterised by positive trends in both consumer and advertising expenditure. The digital marketing sector in Europe is changing rapidly. Channels such as social media, video and mobile are increasing their market share and advertising is increasingly traded on an automated, real-time basis. At the same time, growth within traditional affiliate marketing is declining.

To address a larger part of the dynamic digital marketplace, Tradedoubler launched a new corporate strategy in November 2014 with the ultimate aim of taking a leadership position with a significantly expanded performance marketing offering. The new strategy will be achieved through the optimisation of multiple high quality traffic sources, the use of Tradedoubler's proprietary integrated performance marketing technology and deep, data-driven insights into online consumer behaviour.

Tradedoubler estimates that its addressable market, from a gross profit potential, will increase more than five-fold compared to today's total affiliate market of some 2 billion SEK per year. Tradedoubler handles significant amounts of data through its advanced technology platform and works closely with many leading advertisers and publishers in Europe.The company is well positioned to take a significantly larger share of existing customers' advertising expenditure.

PRODUCT DEVELOPMENT

The acquisition of the independent technology company, Adnologies, in January 2015, has advanced the progress of Tradedoubler's new corporate strategy. The Adnologies' technology stack, including a demand slide platform connected to over 80 different sources of traffic and fully functional tracking and retargeting capabilities, is being integrated into Tradedoubler's own technology. Test campaigns running on an integrated technology setup are live in several markets and are showing positive results. In parallel, the development team in Stockholm has grown significantly and Adnologies' developers are an integrated part of Tradedoubler's increased product development capabilities.

Tradedoubler is continuing to roll out its market-leading business intelligence tool, ADAPT, with initial client demand exceeding expectations. In Q1 Tradedoubler launched Global Capabilities, a significant tracking and payment solution that allows it to work with advertisers and publishers anywhere in the world. Further product launches are planned during the second quarter of 2015.

SUMMARY OF OUR CURRENT POSITION

During the last 12 months our senior management team has devised the new corporate strategy and is now responsible for its execution. The strategy extends our addressable market and we are well positioned to capitalise on the opportunities this presents. In summary we have the following:

  • A track record working with leading brands, providing them with digital marketing expertise
  • An advanced technology platform as a result of our heritage in affiliate marketing
  • Expertise in data analysis and a recently launched marketleading business intelligence tool that delivers data-driven insights for our clients
  • New major shareholders who have deep knowledge and experience in the digital and e-commerce marketplace

We are investing in development resources and targeted acquisitions and making significant advances in product development. The realisation of our strategy is progressing well and initial positive results are expected during 2016.

THE GROUP'S RESULTS

If not explicitly stated, the disclosed financial information refers to reported numbers that are not adjusted for change related items nor changes in exchange rates.

Consolidated net sales during the first quarter 2015 were SEK 432 M (445) and were affected by badwill related to the acquisition of Adnologies GmbH of SEK 0.8 M. Badwill is referred to the difference between the purchase price and the estimated fair value of Adnologies GmbH assets at the acquisition. This is recorded as a gain in the income statment since the purchase price was lower than the estimated fair value of Adnologies GmbH assets. Excluding this change related item net sales amounted to SEK 431 M (445), which was a decline of 3 per cent or 11 per cent adjusted for changes in exchange rates. More than half of the decline was due to lower revenues from two large pan-European customers that left Tradedoubler in 2014 and reductions in non-core business.

Gross profit was SEK 90 M (101) during the first quarter 2015. Gross profit, excluding the change related item mentioned above, amounted to SEK 89 M (101) which was a decline of 12 per cent or 19 per cent adjusted for changes in exchange rates.

Gross margin, excluding change related items, was 20.7 per cent (22.7). The decrease is mainly due to price pressure within affiliate and also to some extent by a relatively large reduction of revenue within non-core business, with higher margins than average.

NET SALES (SEK M) / GROSS MARGIN (%), EXCLUDING CHANGE RELATED ITEMS

Operating costs, excluding depreciation, amounted to SEK 94 M (89). Change related costs were SEK 8 M (0), primarily attributed to costs for closing down the Norwegian office, costs associated with aquisition of Adnologies GmbH and costs for moving the office of Tradedoubler Ltd. Excluding change related items, operating costs excluding depreciation were SEK 86 M (89), which was a decrease of 4 per cent or a decrease of 10 per cent adjusted for changes in exchange rates. The reduction can mainly be explained by lower headcount.

Operating profit before depreciation and amortisation (EBITDA) in the first quarter 2015 was SEK -4 M (12). Adjusted for change related items, EBITDA was SEK 3 M (12), a decrease of 74 per cent or 79 per cent adjusted for changes in exchange rates.

EBITDA (SEK M) / EBITDA/GP (%), EXCLUDING CHANGERELATED ITEMS

Depreciation and amortisation was SEK 6 M (5) and operating profit (EBIT) amounted to SEK -10 M (7).

Net financial items in the first quarter 2015 were SEK -2.1 M (- 0.3). Financial income and expenses amounted to SEK -1.1 M

(0.5). Financial income and expenses were mainly affected by interest income and revaluations of the short term investments and interest expense related to the bond issue. Exchange rate effects in the first quarter 2015 were SEK -0.9 M (-0.7).

Corporate income tax was SEK 2 M (-2) and profit after tax for the first quarter 2015 was SEK -10 M (4).

OPERATIONAL SEGMENTS

Performance Marketing

Net sales in Tradedoubler's core business, Performance Marketing, were SEK 426 M (431) in the first quarter. This was a decline of 1 per cent or 9 per cent adjusted for changes in exchange rates. Net sales for Affiliate, declined 2 per cent or 10 per cent adjusted for exchange rates while net sales within Technology increased 19 per cent or 10 per cent adjusted for exchange rates. Revenues for Technology was positively impacted by the purchase of Adnologies GmbH.

EBITDA for Performance Marketing during the first quarter 2015 was SEK 28 M (45). Affiliate was negatively affected by decreasing gross margin relating to price pressure. Technology is negatively impacted by the acquisition of Adnologies and the increased staffing cost related to the new strategy.

Other

During the first quarter net sales within Tradedoubler's noncore business, "Other" amounted to SEK 6 M (15), which was a decline of 60 per cent. Adjusted for changes in exchange rates the decline was 64 per cent. "Other" is primarily constituted of the non-strategic campaigns business, which is continuing to decline rapidly.

EBITDA was SEK 0.6 M (1.2) during the first quarter 2015. The EBITDA-level was maintained through a reduction of costs.

Group management and support functions

Costs for group management and support functions in the first quarter 2015 were SEK 32 M (34), a reduction of 8 per cent or 10 per cent adjusted for changes in exchange rates.

NET SALES PERFORMANCE MARKETING (SEK M) EBITDA MARGIN (%)

Segments and market units

SEK M Jan-Mar Jan-Mar Full year
Net Sales 2015 2014 2014
DACH 50 60 201
France & Benelux 102 117 416
North 79 81 330
South 44 51 194
UK & Ireland 134 108 509
Affiliate 409 417 1,650
Technology 17 14 51
Total Performance Marketing 426 431 1,701
Other 6 15 32
Total Net Sales 432 445 1,733

EBITDA

DACH
3
6 17
France & Benelux
4
9 25
North
5
8 37
South
1
4 13
UK & Ireland
7
7 31
Affiliate
2
1
3
4
124
Technology
7
11 35
Total Performance Marketing
2
8
4
5
159
Other
1
1 -8
Group mgmt & support functions
-32
-34 -132
Total EBITDA
-4
1
2
2
0
Depreciation and impairment
-6
-5 -83
Operating profit as in consolidated income statement
-10
7 -63

EBITDA/Net sales, %

DACH 7 10 8
France & Benelux 4 8 6
North 7 10 11
South 3 8 7
UK & Ireland 5 7 6
Affiliate 5 8 7
Technology 41 76 70
Total Performance Marketing 6 1
0
9
Other 10 8 -24
Total EBITDA Margin -1 3 1

CASH FLOW

Cash flow from operating activities before changes in working capital was SEK -8 M (7) in the first quarter 2015 and referred to EBITDA reduced with paid taxes, paid interest and non-cash items. Changes in working capital was SEK 9 M (-83).

Cash flow from operating activities, before changes in working capital, during the last twelve months was SEK -10 M. Cash flow from working capital during this period was SEK -24 M. Main factors explaining the working capital developments during the last twelve months include restructuring payments of SEK -12 M and a decrease of unallocated customer payments of SEK -10 M thanks to improved administrative routines. Customer payments must be fully matched against account receivables before publishers are paid.

Net investments in tangible and intangible assets (capitalized expenses) during the first quarter amounted to SEK -12 M (-4). These investments include a remodeling of the new office in London of SEK 3 M, the remaining part referred to increased investments in product development in relation to the new

strategy. Total number of developers have increased by some 25 since the launch of the strategy. Cashflow from net investments in stocks and subsidiaries amounted to SEK -3 M and referred to the acquisition of Adnologies GmbH.

Net cash during the last twelve months has decreased with SEK 65 M to SEK 119 M. This is mainly referred to negative cashflow from working capital of SEK -24 M, investments in tangible and intangible assets (capitalised expense) of SEK -25 M and dividend payment of SEK -11 M.

Tradedoubler has invested large parts of the proceeds from the bond issue finalized in December 2013 in interest bearing financial instruments. At end of the first quarter 2015, a total of SEK 200 M (256) was placed in interest bearing financial instruments. Net short term financial investments amounted to SEK 61 M (-52) during the first quarter and affected cash positively with the same amount. Cashflow amounted to SEK 47 M (-131).

FINANCIAL POSITION

Cash and cash equivalents at the end of the first quarter 2015 amounted to SEK 165 (173) M and was affected by translation differences of SEK 0 M (0). In addition, SEK 200 M (256) was invested in interest-bearing financial instruments. The sum of cash and cash equivalents and interest-bearing financial instruments was therefore SEK 365 M (429). Interest-bearing liabilities amounted to SEK 246 M (245) and referred to the full five-year unsecured bond issue raised in the fourth quarter in 2013 with maturity date in the fourth quarter 2018. Net cash hence amounted to SEK 119 M (184) at the end of the first quarter 2015.

Consolidated shareholders' equity amounted to SEK 434 M (512) at the end of the first quarter 2015. The return on equity during the quarter was -20.4 per cent (0.7) and the equity/asset ratio was 35.3 per cent (37.5).

SEASONAL VARIATIONS

Tradedoubler's operations, particularly within Performance Marketing, fluctuate with the development of e-commerce and online advertising. There are seasonal variations particularly within e-commerce. The highest level of activity is before Christmas, which implies that the fourth quarter is normally the strongest for Tradedoubler.

THE PARENT COMPANY

The parent company's net sales was SEK 18 M (30) during the first quarter 2015. Revenue primarily consisted of licensing revenue. Operating profit (EBIT) amounted to SEK -14 M (-4).

Financial income and expenses amounted to SEK -2 M (-1). Changes in exchange rates was SEK –1 M (-1) and profit after tax amounted to SEK -13 M (-4) during the first quarter of 2015.

The parent company's receivables from group companies amounted to SEK 141 M (106) at the end of the first quarter, of which none (0) were non-current. The parent company's liabilities to group companies were SEK 210 M (151), of which none (0) were non-current. Cash and cash equivalents amounted to SEK 97 M (84) at the end of the first quarter 2015.

During the fourth quarter 2013 the parent company issued a bond loan with the nominal value of SEK 250 M. The proceeds from the bond loan and excess cash have to a large extent been invested in short term investments and commercial paper. Short term commercial papers are disclosed in cash and cash equivalents.

Deferred tax assets amounted to SEK 42 M (29) at the end of the first quarter. The deferred tax assets are mainly related to carry-forwards of SEK 23 M and deferred tax receivables related to previous Group loans of SEK 14 M. For more information, see notes to the consolidated financial statements, note C2 Critical estimates and judgments in the Annual Report 2014.

EMPLOYEES

At the end of the first quarter Tradedoubler's staff corresponded to 345 (367) full-time equivalents and includes permanent and temporary employees as well as consultants. Expenditures for employees and consultants classified as capitalised expenses are not included in the reported head count.

IMPORTANT EVENTS DURING THE QUARTER

Bertil Lundell was appointed Chief Technical Officer (CTO). He has a wealth of experience both as a developer and in managing and improving the product development process. Bertil most recently held the position of VP Engineering with overall responsibility for product development at Orc Group in Stockholm. With the recruitment of Bertil, all positions in Tradedoubler's top management team are filled.

Tradedoubler finalised its Nordic regional structure and closed its office in Norway with limited one off costs. The number of Norwegian employees amounted to seven. Large Norwegian clients will be managed by the team of performance marketing specialists in Stockholm.

In January 2015 Tradedoubler acquired Adnologies, a German technology company. This acquisition gives Tradedoubler access to a range of technologies that complement and extend its current offering in line with the new corporate strategy. The company had 15 employees. In 2014 annual revenues amounted to EUR 2.25 M. Adnologies was founded in 2006 and is headquartered in Hamburg. Acquisition investments and expenditures as well as the impact upon the Q1 results were limited.

French media company Reworld Media S.A., who have deep knowledge and experience in the digital and e-commerce marketplace acquired 19.1 per cent of Tradedoublers share mainly from Monterro 1A AB and thus became the largest shareholder in the company.

RISKS AND UNCERTAINTY FACTORS

Tradedoubler divides risks into market-related risks, operational risks, financial risks and legal risks. These risks are described on page 9 in the 2014 Annual Report.

CRITICAL ESTIMATES AND JUDGEMENTS

For information regarding critical estimates and judgements in the financial statements see note c2 in the 2014 annual report. No critical estimates or judgements are considered to have arisen since the latest submitted annual report.

ACCOUNTING POLICIES

This interim report is prepared in accordance with ias 34, interim financial reporting and the swedish annual accounts act.the nature of financial assets and liabilities are essentially the same as at december 31, 2014 and the carrying values are the same as the fair values. No new or amended standards have been applied in 2015. For information on the accounting policies applied, see the 2014 annual report.

THE SHARE

The total number of shares at the end first quarter 2015 was 42,332,449 of which 475,000 were in own custody. The average number of outstanding shares during 2015 was 42,332,449.

Earnings per share, before and after dilution, amounted to SEK - 0.23 (0.10) during the first quarter. Equity per share amounted to SEK 10.3 (12.1) at the end of the quarter.

The share price closed at SEK 7.55 on the final trading day of of the first quarter 2015, which was lower than at year-end 2014 when the share price closed at SEK 10.25

LONG TERM FINANCIAL TARGETS

The Board's long term financial targets are to grow net sales in excess of 5 per cent annually in local currency and deliver an EBITDA/Gross profit-ratio in excess of 20 per cent over a business cycle.

PRESENTATION OF THE INTERIM REPORT

This interim report will be presented at a teleconference on the 5 th of May 2015 at 10.00 a.m. CET. The presentation will be held in English and may be followed via webcast on the website:

http://financials.tradedoubler.com/en-gb/investorrelations

and by telephone: Sweden: +46 8 566 427 01 UK: +44 203 428 1406 US: +1 855 753 22 36

The presentation material will be published concurrently with the interim report.

ANNUAL REPORT

The annual report 2014 is available on Tradedoubler's website. Shareholders who would like to receive the annual report by post are requested to contact Tradedoubler at [email protected] or Sonia Rosén by telephone on: +46 8 405 08 00.

FINANCIAL INFORMATION

Interim report Jan – Jun 2015 23 July 2015 Interim report Jan – Sep 2015 12 November 2015 Year-end report 2015 5 February 2016

CONTACT INFORMATION

Matthias Stadelmeyer, President and CEO, telephone +46 8 405 08 00 Tomas Ljunglöf, CFO, telephone +46 8 405 08 00 E-mail: [email protected]

English version

Both an English version and a Swedish version of this report have been prepared. In the event of a difference between the two reports, the Swedish version shall prevail.

OTHER

Tradedoubler discloses the information provided herein pursuant to the Swedish Securities Markets Act. The information was released for publication on 5th of May 2015 at 08.00 a.m. CET. Numerical data in brackets refers to the corresponding periods in 2014 unless otherwise stated. Rounding off differences may arise.

REVIEW

This year-end report has not been reviewed by the company's auditor Ernst & Young AB.

Stockholm, 5 th of May 2015

Matthias Stadelmeyer President and CEO

Consolidated income statement

Jan-Mar Jan-Mar Full year
SEK 000s 2015 2014 2014
Net Sales 432,025 445,267 1,732,649
Cost of goods sold -342,025 -344,005 -1,355,589
Gross profit 90,000 101,262 377,060
Selling expenses -52,605 -55,550 -217,119
Administrative expenses -37,291 -29,628 -119,221
Development expenses -9,896 -9,230 -44,075
Writedown goodwill - - -59,993
Operating profit -9,793 6,854 -63,347
Net financial items -2,086 -291 -19,332
Profit before tax -11,879 6,563 -82,679
Tax 1,950 -2,431 335
Net Profit -9,929 4,132 -82,344

All earnings accrue to the parent company's shareholders.

Consolidated statement of comprehensive income

Jan-Mar Jan-Mar Full year
SEK 000s 2015 2014 2014
Profit for the period, after tax -9,929 4,132 -82,344
Other comprehensive income
Items that subsequently will be reversed in the income statement
Translation difference, net after tax 2,680 1,178 26,992
Total comprehensive income for the period, after tax -7,249 5,310 -55,352
Comprehensive income attributable to:
Parent company shareholders -7,249 5,310 -55,352

Earnings per share

Jan-Mar Jan-Mar Full year
SEK 2015 2014 2014
Earnings per share -0.23 0.10 -1.95
Number of Shares
Weighted average 42,332,449 42,332,449 42,332,449

The earnings per share above apply before and after dilution.

Key ratios - Group

Jan-Mar Jan-Mar Full year
2015 2014 2014
Gross profit (GP) / revenue (%) 20.8 22.7 21.8
EBITDA / revenue (%) -0.8 2.7 1.1
EBITDA / gross profit (GP) (%) -3.9 11.9 5.2
Equity/assets ratio (%) 35.3 37.5 34.5
Return on equity (12 months) (%) -20.4 0.7 -17.4
Average number of employees 346 389 371
Return on Capital Employed (12 months) (%) -10.3 3.3 -7.8
Working Capital end of period (SEK M) -144 -143 -131
Cash-flow from operating activities per share, SEK 0.0 -1.8 -2.6
Equity per share, SEK 10.3 12.1 10.4
Stock price at the end of the period, SEK 7.6 16.9 10.3

Consolidated statement of financial position

31 Mar 31 Mar 31 Dec
SEK 000s 2015 2014 2014
Assets
Non-current assets
Goodwill 324,786 363,604 323,682
Intangible fixed assets 63,448 60,676 57,603
Tangible fixed assets 7,839 5,060 3,667
Other non-current receivables 5,691 4,207 5,510
Deferred tax assets 51,805 40,607 48,186
Total non-current assets 453,570 474,154 438,647
Accounts receivable 365,279 420,971 421,753
Tax assets 15,274 13,345 19,030
Other current receivables 35,642 27,386 33,821
Short term investments 200,357 255,820 255,259
Cash & cash equivalents 165,078 173,366 116,747
Total current assets 781,630 890,888 846,610
Total assets 1,235,199 1,365,042 1,285,257
Shareholders' equity and liabilities
Shareholders' equity 434,092 511,917 441,341
Deferred tax liabilities 7,069 4,597 6,974
Other provisions 1,362 1,137 1,138
Bond loan 245,949 244,859 245,676
Total long-term liabilities 254,380 250,593 253,788
Accounts payable 14,387 14,620 12,142
Current liabilities to publishers 343,381 399,448 371,925
Tax liabilities 1,570 10,700 3,727
Other current liabilities 187,388 177,764 202,334
Total current liabilities 546,727 602,532 590,128
Total shareholder´s equity and liabilities 1,235,199 1,365,042 1,285,257

Consolidated statement of changes in equity

Jan-Mar Jan-Mar Full year
SEK 000s 2015 2014 2014
Opening balance 441,341 506,535 506,535
Total comprehensive income for the period -7,249 5,310 -55,352
Equity-settled share-based payments - 71 741
Repurchase of shares - - -
Dividend - - -10,583
Closing balance 434,092 511,917 441,341

All capital accrues to the parent company's shareholders.

Consolidated statement of cash flows

Jan-Mar Jan-Mar Full year
SEK 000s 2015 2014 2014
Operating activities
Profit before tax -11,879 6,563 -82,679
Adjustments for items not included in cash flow 4,310 2,997 99,637
Income taxes paid 8 -2,239 -11,851
Cash flow from operating activities before changes in working
capital -7,561 7,321 5,107
Changes in working capital 9,150 -82,577 -115,404
Cash flow from operating activities 1,589 -75,256 -110,297
Investing activities
Net investments in intangible assets -8,542 -4,120 -16,642
Net investments in tangible assets -3,383 -53 -692
Net investments in financial assets 0 25 -899
Net investments in stocks and subsidiaries -2,842 0 -1,521
Net investments in short term investments 60,539 -51,965 -53,205
Cash flow from investing activities 45,772 -56,113 -72,959
Financing activities
External loans 0 0 0
Repurchase of own shares 0 0 0
Dividend paid to parent company's shareholders 0 0 -10,583
Cash flow from financing activities 0 0 -10,583
Cash flow for the period 47,360 -131,369 -193,839
Cash and cash equivalents
On the opening date 116,747 304,662 304,662
Translation difference in cash and cash equivalents 971 73 5,924
Cash and cash equivalens on the closing date 165,078 173,366 116,747
Adjustments for non-cash items
Depreciation and impairment 5,801 5,215 83,039
Other -1,491 -2,218 16,598
Total non-cash items 4,310 2,997 99,637

Income statement – Parent company

Jan-Mar Jan-Mar Full year
SEK 000s 2015 2014 2014
Net Sales 17,876 29,832 113,141
Cost of goods sold -1,453 -1,987 -6,779
Gross profit 16,423 27,845 106,361
Selling expenses -5 -1,104 -2,619
Administrative expenses -24,910 -24,875 -104,292
Development expenses -5,630 -6,136 -28,935
Operating profit -14,122 -4,270 -29,484
Net financial items -2,377 -642 -532
Profit before tax -16,499 -4,912 -30,017
Tax 3,743 1,048 9,789
Net profit -12,756 -3,863 -20,228

Balance sheet – Parent company

31 Mar 31 Mar 31 Dec
SEK 000s 2015 2014 2014
Assets
Intangible assets 60,699 60,525 57,592
Equipment, tools, fixtures and fittings 488 795 540
Participation in group companues 161,888 160,881 158,700
Deffered tax assets 41,853 29,369 38,110
Total non-current assets 264,929 251,571 254,942
Accounts receivable 7,729 4,581 5,615
Receivables from Group companies 141,383 105,550 86,646
Tax assets 559 990 1,067
Other current receivables 14,092 11,900 9,451
Short term investments 200,357 255,820 255,259
Cash & cash equivalents 96,622 83,980 58,980
Total current assets 460,743 462,820 417,018
Total assets 725,672 714,390 671,960
Shareholders' equity and liabilities
Shareholders equity 173,604 212,597 186,360
Bond loan 245,949 244,859 245,676
Accounts payable 7,825 9,199 8,163
Liabilities to Group companies 209,764 150,799 130,391
Other liabilities 88,530 96,936 101,369
Total current liabilities 552,067 501,793 485,599
Total shareholder´s equity and liabilities 725,672 714,390 671,960

Pledged assets and contingent liabilities

31 Mar 31 Mar 31 Dec
SEK 000s 2015 2014 2014
Group
Pledged assets
Rent deposits 7,485 5,737 7,569
Contingent liabilities none none none
Parent company
Pledged assets
Rent deposits 1,530 1,530 1,530
Contingent liabilities 1,002 2,970 1,048

Quarterly summary

Consolidated income statement

Jan-Mar Oct-Dec Jul-Sep Apr-Jun Jan-Mar Oct-Dec Jul-Sep Apr-Jun
SEK 000s 2015 2014 2014 2014 2014 2013 2013 2013
Net Sales 432,025 452,488 424,096 410,798 445,267 504,323 478,835 490,318
Cost of goods sold -342,025 -366,289 -325,147 -320,147 -344,005 -389,640 -371,637 -376,367
Gross profit 90,000 86,199 98,949 90,651 101,262 114,683 107,198 113,951
Total costs -99,793 -154,900 -86,348 -104,752 -94,407 -136,830 -91,735 -98,674
Operating profit -9,793 -68,701 12,601 -14,102 6,854 -22,147 15,463 15,277
Net financial items -2,086 -9,653 -4,950 -4,437 -291 -3,474 1,074 -3,700
Profit before tax -11,879 -78,354 7,651 -18,539 6,563 -25,620 16,537 11,577
Tax 1,950 2,451 -2,415 2,730 -2,431 5,229 -4,011 -4,348
Net profit -9,929 -75,903 5,236 -15,809 4,132 -20,392 12,525 7,229

Consolidated statement of financial position

31 Mar 31 Dec 30 Sep 30 Jun 31 Mar 31 Dec 30 Sep 30 Jun
SEK 000s 2015 2014 2014 2014 2014 2013 2013 2013
Assets
Intangible fixed assets 388,234 381,284 432,998 433,514 424,280 423,569 420,936 420,267
Other fixed assets 65,335 57,362 53,793 53,366 49,875 50,263 42,673 45,682
Current receivables 411,370 474,604 402,006 422,903 461,703 488,630 517,463 503,181
Short term investments 200,357 255,259 250,203 252,768 255,820 201,794 0 0
Cash & cash equivalents 165,078 116,747 159,870 127,651 173,366 304,662 186,303 166,592
Total assets 1,230,374 1,285,257 1,298,870 1,290,202 1,365,042 1,468,917 1,167,375 1,135,723
Shareholders' equity and liabilities
Shareholders' equity 434,092 441,341 507,181 499,570 511,917 506,535 513,107 503,439
Long-term non-interest bearing debt 8,431 8,112 7,423 5,620 5,734 5,542 5,441 5,605
Long-term interest bearing debt 245,949 245,676 245,404 245,131 244,859 244,586 0 0
Current non-interest bearing debt 541,902 590,128 538,863 539,881 602,532 712,254 648,826 626,680
Total shareholder´s equity and
liabilities 1,230,374 1,285,257 1,298,870 1,290,202 1,365,042 1,468,917 1,167,375 1,135,723

Consolidated statement of cash flows

Jan-Mar Oct-Dec Jul-Sep Apr-Jun Jan-Mar Oct-Dec Jul-Sep Apr-Jun
SEK 000s 2015 2014 2014 2014 2014 2013 2013 2013
Operating activities
Profit before tax -11,879 -78,354 7,651 -18,539 6,563 -25,620 16,537 11,577
Adjustments for items not included in
cash flow
4,310 82,849 -2,003 15,794 2,997 39,648 4,861 7,145
Tax paid 8 -3,988 -1,857 -3,767 -2,239 -4,694 -3,563 2,612
Cash flow from changes in working
capital
9,150 -22,416 26,475 -36,886 -82,577 64,894 11,571 -4,180
Cash flow from operating activities 1,589 -21,909 30,266 -43,398 -75,256 74,228 29,406 17,154
Cash flow from investing activities 45,772 -15,085 -2,346 585 -56,113 -210,651 -6,765 -8,617
Cash flow from financing activities 0 0 0 -10,583 0 244,586 0 -6,071
Cash flow for the period 47,360 -36,994 27,920 -53,396 -131,369 108,163 22,641 2,466
Cash and cash equivalents
On the opening date 116,747 159,870 127,651 173,366 304,662 186,303 166,592 150,302
Translation difference 971 -6,129 4,299 7,682 73 10,196 -2,930 13,825
Cash and cash equivalents on the
closing date
165,078 116,747 159,870 127,651 173,366 304,662 186,303 166,592

Key ratios - Group

Jan-Mar Oct-Dec Jul-Sep Apr-Jun Jan-Mar Oct-Dec Jul-Sep Apr-Jun
2015 2014 2014 2014 2014 2013 2013 2013
Gross profit (GP) / revenue (%) 20.8 19.1 23.3 22.1 22.7 22.7 22.4 23.2
EBITDA / revenue (%) -0.8 -0.4 4.3 -2.1 2.7 -1.2 4.3 4.0
EBITDA / gross profit (GP) (%) -3.9 -2.1 18.4 -9.7 11.9 -5.2 19.2 17.4
Equity/assets ratio (%) 35.3 34.5 39.0 38.7 37.5 34.5 44.0 44.3
Return on equity last 12 months (%) -20.4 -17.4 -5.3 -3.9 0.7 2.3 6.5 1.9
Average number of employees 346 358 362 374 389 454 455 470
Return on Capital Employed last 12
months (%)
-10.3 -7.8 -1.2 -1.0 3.3 3.8 8.8 4.1
Working capital at periods end (SEK M) -144 -131 -142 -123 -143 -227 -133 -123
Cash-flow from operating activities
per share, SEK
0.0 -0.5 0.7 -1.0 -1.8 1.8 0.7 0.4
Equity per share, SEK 10.3 10.4 12.0 11.8 12.1 12.0 12.1 11.9
Stock price at the end of the period,
SEK
7.6 10.3 8.8 11.9 16.9 18.7 21.0 17.1

Segments

Jan-Mar Oct-Dec Jul-Sep Apr-Jun Jan-Mar Okt-Dec Jul-Sep Apr-Jun
SEK M 2015 2014 2014 2014 2014 2013 2013 2013
DACH
Net sales 50.5 48.8 46.5 45.3 60.3 62.7 61.7 66.2
EBITDA 3.3 3.4 4.4 3.0 6.2 4.1 6.9 8.0
France & Benelux
Net sales 101.8 104.7 93.4 101.5 116.6 124.0 109.0 119.9
EBITDA 4.0 3.2 6.9 6.3 9.0 8.2 8.7 11.5
North
Net sales 79.1 94.9 79.9 74.5 80.9 94.4 83.5 81.8
EBITDA 5.3 13.5 8.7 6.9 7.9 3.3 9.3 8.0
South
Net sales 44.1 46.9 51.8 44.2 50.6 56.2 64.1 60.0
EBITDA 1.2 1.6 5.0 2.5 3.9 2.3 6.6 6.3
UK & Ireland
Net sales 134.0 147.1 133.5 120.8 108.0 127.5 123.8 120.0
EBITDA 6.9 9.6 7.9 6.3 7.3 8.9 9.1 9.0
Technology
Net sales 16.8 11.2 12.3 12.9 14.1 15.1 14.9 14.9
EBITDA 6.8 6.8 8.7 9.2 10.8 8.4 11.5 11.4
Other
Net sales 5.8 -1.1 6.7 11.5 14.7 24.5 21.9 27.5
EBITDA 0.6 -9.6 0.2 0.6 1.2 1.8 0.8 2.3
Group management & support functions
Net sales - - - - - - - -
EBITDA -31.6 -30.3 -23.6 -43.5 -34.2 -43.0 -32.3 -36.9
Total
Net sales 432.0 452.5 424.1 410.8 445.3 504.3 478.8 490.3
EBITDA -3.5 -1.8 18.2 -8.8 12.1 -6.0 20.6 19.8

DEFINITIONS

Active publisher

A publisher that has, during the last month, generated a recordable transaction in the Tradedoubler network.

Capital employed

Total assets less current and long-term noninterest-bearing liabilities, including deferred tax liabilities.

EBITDA

EBITDA is revenue before tax, net financial items and depreciation/amortization and impairment.

EBITDA-margin

EBITDA as a percentage of revenue. Equity/assets ratio - Shareholders' equity as a percentage of total assets.

Net margin Profit after tax as a percentage of sales.

Operating margin Operating profit as a percentage of revenue.

Percentage of risk-bearing capital

Total of shareholders' equity, minority interests, shareholder loans and deferred tax liabilities divided by total assets.

Price/equity ratio

Price of the share divided by shareholders' equity per share.

P/E ratio

Share price divided by revenue for the year per share.

Return on shareholders' equity

Revenue for the period as a percentage of the average shareholders' equity, calculated as open and closing shareholders' equity divided by two.

Return on capital employed

Operating profit plus interest income as a percentage of average capital employed, calculated- as opening and closing capital employed divided by two.

Revenue per share Revenue of the year divided by the average number of shares.

Revenue per share after full dilution

Revenue of the year divided by the average number of shares after full dilution.

Solidity

Total equity as a percentage of total assets.

Working capital

Total current assets less cash and cash equivalents, short term investments and total current liabilities.

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Digital Advertising 1.0

untargeted creative treatments based on delivery/budget goals

Digital Advertising 2.0 targeted creative treatments based on contextual data

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Digital Advertising 4.0

will be a combination of all this optimised by artificial intelligence to achieve definable marketing goals

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