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TradeDoubler

Quarterly Report May 6, 2010

3209_10-q_2010-05-06_d4b4c26e-e219-49e6-a174-d5c148c5379a.pdf

Quarterly Report

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Improvement in the UK and stability in Southern Europe

January-March 2010

  • Net sales amounted to SEK 709 M (844).
  • Gross profit was SEK 164 M (187) and the gross margin amounted to 23.1 (22.1) percent. Gross profit was negatively impacted by changes in foreign exchange rates of SEK -14 M compared with the corresponding period of the previous year.
  • Operating profit (EBIT) totaled SEK 16 M (27) and the operating margin was 2.3 (3.2) percent. Operating profit was negatively impacted by changes in foreign exchange rates of SEK -5 M compared with the first quarter 2009. The remaining change was due to a lower gross profit, which was compensated to some extent by reduced costs.
  • Profit after tax totaled SEK 3 M (20).
  • Earnings per share amounted to SEK 0.07 (0.59).
  • The cash flow from operating activities was SEK -79 M (50) and the difference compared with the corresponding period of the previous year was mainly due to change in working capital. The fully subscribed rights issue has enabled repayment of all the Company's loans.
  • In February, Urban Gillström took over as new President and CEO of TradeDoubler. Urban replaced Örjan Frid who served an interim President since December 2008. Urban Gillström has long experience of leading international sales organizations.

After the end of the period

  • In April, a cooperation agreement was signed with Marin Software, which means that TradeDoubler's clients gain access to one of the most powerful and user-friendly search management platforms on the market today.
  • Two new board members have been proposed to the annual general meeting on May 6: Martina King and Simon Turner, both resident in the UK. In addition, the re-election of the other members will be proposed with the exception of Lars Stugemo who has declined re-election.
  • Erik Skånsberg has been appointed as new CFO of TradeDoubler and will take over on May 24, 2010.
Jan-Mar Jan-Mar Full year
MSEK 2010 2009 2009
Net sales 709 844 3,014
Gross profit 164 187 690
Total costs * -148 -160 -795
Operating profit 16 27 -105
Profit before tax 9 28 -127
Net profit 3 20 -178

*The costs for the full-year 2009 included non-recurring items of SEK180 M, including impairment of goodwill of SEK 150 M, among other items.

President's comments

"During the first quarter, we noticed an improvement of the advertising climate with an increasing number of customer inquiries. I am pleased that we saw a clear improvement in the UK with increasing gross profit within our core business Affiliate, while at the same time, Southern Europe showed continued stability in local currencies compared with the first quarter last year. Many markets improved measured in local currencies.

I have been in place for nearly three months and have started to get to know our business and industry. I am convinced that TradeDoubler has great potential on a growing market, but we need to increase our focus on profitable growth further. Therefore we have taken actions in order to boost sales, act faster and more powerful closer to our customers and partners. Furthermore we have clarified the importance of product development to ensure delivery of required functionality and innovation to our customers. We have also initiated an operational excellence program including strategy, structure and processes in order to clarify our long term direction and to improve efficiency. At the same time, the work to reduce costs and increase cash-flow will continue."

Urban Gillström, President and CEO

TradeDoubler in brief

TradeDoubler is active on the growing and rapidly changing European market for internet marketing. Digital marketing offers methods for advertisers to effectively market themselves and boost their sales, and has a greater reach than TV advertising in an increasing number of target groups and countries.

The company currently conducts operations in 18 European countries and reaches about 75 percent of Europe's internet users. Being the only player represented in principle on all relevant markets in Europe is a clear competitive advantage for TradeDoubler. The company's most important markets are the UK, France and Germany, which combined, account for two thirds of total internet marketing in Europe.

TradeDoubler operates as an independent third party and arranges adverts amongst advertisers and websites/publishers which supply space on their homepages. At the end of the first quarter, TradeDoubler had 1,622 advertisers and 134,871 active publishers. TradeDoubler also offers services which help advertisers to optimize their marketing via search engines.

TradeDoubler creates value for both advertisers and publishers with its solid knowledge of internet marketing, transaction tracking, advanced administrative systems and its continuously updated network of advertisers and publishers.

Consolidated net sales and earnings for the period January – March 2010

(Numerical data in brackets refers to the first quarter 2009 unless otherwise stated.)

Consolidated net sales during the period January-March 2010 amounted to SEK 709.2 M (844.2), which was a decrease of 16 percent compared with the corresponding period in 2009. The gross profit amounted to SEK 163.9 M (186.8) and the gross margin was 23.1 (22.1) percent. The increase in the gross margin was due to changes in the revenue mix. Gross profit was negatively impacted by changes in foreign exchange rates of SEK -14.0 M compared with the average exchange rates used in the consolidation of the results for the first quarter 2009. In local currencies, gross profit decreased by approximately 5 percent. This represents an improvement compared with the fourth quarter 2009, when the gross profit decreased by about 10 percent compared with the corresponding period of the previous year.

Costs, including depreciation and amortization, amounted to SEK 147.8 M (160.1). Costs were impacted positively by changes in foreign exchange rates of SEK 8.7 M compared with the first quarter 2009. The costs were burdened by termination benefits related to changes in management carried out as well as consultant expenses for ongoing projects within the finance department aimed at strengthening the internal governance and control of TradeDoubler's operations. These costs amounted to approximately SEK 9 M in total. The equivalent type of costs was approximately SEK 4 M during the first quarter 2009. Consequently, adjusted for these items, costs decreased in local currencies by approximately SEK 9 M compared with the corresponding period of the previous year. The decrease was mainly due to the personnel reductions completed during 2009.

Operating profit was SEK 16.0 M (26.7) and the operating margin totaled 2.3 (3.2) percent. Operating profit was negatively impacted by changes in foreign exchange rates of SEK -5.3 M compared with the first quarter 2009. The remaining change was due to a lower gross profit, which was compensated to some extent by reduced costs. Adjusted for termination benefits and consultant

Europe's leading partner within performance-based digital marketing TradeDoubler AB (publ), Sveavägen 20, SE-111 57 Stockholm, Sweden Telephone +46 8 40 50 800, [email protected], www.tradedoubler.com, Corp. reg. no. 556575-7423. Registered offices in Stockholm Municipality. Interim Report January - March 2010 – 2(9) TradeDoubler Interim report January-March 2010

expenses in respect of ongoing projects within the finance department, operating profit in local currency was approximately one percent lower than the corresponding period of the previous year.

Consolidated net financial items amounted to SEK -7.4 (0.9) M and mainly included changes in foreign exchange rates attributable to receivables from foreign subsidiaries. Thus, profit before tax was SEK 8.7 M (27.6) and profit after tax totaled SEK 3.0 M (19.9), which gave a net margin of 0.4 (2.4) percent.

Consolidated cash flow and financing for the period January – March 2010

The cash flow from operating activities before changes in working capital was SEK -8.4 M (39.7) during the first quarter 2010. The decrease compared with the corresponding period of the preceding year was mainly due to a lower profit before tax and increased tax paid. The tax paid of SEK-26.9 M was primarily attributable to an adjustment in the tax return in respect of fiscal year 2008. The Company estimates that the Swedish Tax Agency will repay SEK 22.7 M within a couple of months and the adjustment will not impact the result.

The change in working capital amounted to SEK -71.0 M (10.3). The change was mainly due to a normalization of payment flows after the proceeds of the rights issue were received as well as unrealized changes in foreign exchange rates. The cash flow from operating activities thus amounted to SEK -79.3 M (50.1).

Net investments in non-current assets amounted to SEK -3.3 M (-3.2). The cash flow from financing activities amounted to SEK -199.2 M (-29.3) and consisted of amortization of loans of SEK -242.1 M and final payment of SEK 42.8 M in respect of the rights issue. The cash flow for the period January to March 2010 thus amounted to SEK -281.9 M (17.5). On March 31, 2010, cash and cash equivalents amounted to SEK 148.2 M (151.1) and the group's interest-bearing liabilities totaled SEK 0 M (257.5).

Earnings by region

MSEK Jan-Mar Jan-Mar Full year
Gross profit (GP) 2010 2009 2009
Central Europe 32 37 145
Northern and Easter Europe 23 26 95
UK and Ireland 36 45 160
Southern Europe 73 79 290
Total 164 187 690

Operating profit (EBIT)

Total 16 27 -105
Parent Company and eliminations -73 -88 -305
Southern Europe 47 55 186
UK and Ireland * 18 25 -109
Northern and Easter Europe 8 13 44
Central Europe 16 22 79

*Operating profit in the UK was negatively impacted during 2009 by non-recurring items of SEK 180 M, including an impairment of goodwill of SEK 150 M.

TradeDoubler's gross profit in Central Europe was approximately 5 percent lower in local currencies compared with the first quarter 2009. The gross profit in Germany declined by more than 10 percent. Among other things, this was due to the fact that some customers temporarily reduced their internet marketing investments and that a major advertiser was declared bankrupt at the end of 2009. Continued improvements in the gross profit in Denmark and Switzerland partly compensated for the development in Germany.

In Northern and Eastern Europe, the gross profit decreased by around 6 percent in local currencies compared with the first quarter 2009. This was due, among other reasons, to the slightly weaker development of Affiliate in Sweden and Norway, which was partly balanced by good growth in Russia. The Japanese operations, which are being wound up, have no significant impact upon comparisons with the previous year.

The gross profit in the UK and Ireland decreased by about 12 percent in local currencies compared with the corresponding period of the previous year. The change was mainly due to weakening within the search operations, which developed positively, however, compared with the fourth quarter 2009. Affiliate in the UK, which accounts for most of the gross profit in the region, reversed the negative trend during the first quarter 2010 and the gross profit in local currencies increased slightly compared with the first quarter 2009.

The group's largest region, Southern Europe, delivered a gross profit in local currencies which was in line with the first quarter 2009. Improvements in Spain, Portugal and Belgium were counterbalanced by lower gross profit in France. Gross profit in respect of campaign and search operations increased in most countries in the Southern region.

Central functions include the finance, HR and legal departments, product development and product

Europe's leading partner within performance-based digital marketing TradeDoubler AB (publ), Sveavägen 20, SE-111 57 Stockholm, Sweden Telephone +46 8 40 50 800, [email protected], www.tradedoubler.com, Corp. reg. no. 556575-7423. Registered offices in Stockholm Municipality. Interim Report January - March 2010 – 3(9) TradeDoubler Interim report January-March 2010

management, IT support, operations and development as well as TradeDoubler's international sales organization. Overhead costs in the marketing companies only include costs for the local sales organizations. Costs for central functions and eliminations were reduced compared with the corresponding period of the previous year, primarily on account of changes in foreign exchange rates and a lower number of employees.

Significant events after the end of the period

In April 2010 a cooperation agreement was signed with Marin Software, a leading supplier of software for search engine marketing. The collaboration means that parts of the Companies' platforms will be integrated. TradeDoubler's customer will thus gain access to one of the most powerful and user-friendly search management platforms on the market today.

Two new board members have been proposed to the annual general meeting on May 6, 2010: Martina King and Simon Turner, both resident in the UK. The focus of the nomination committee's work has included broadening the board's international competence and injecting more specific industry experience within media and internet marketing. Furthermore, the nomination committee has proposed the re-election of Mats Sundström as chairman of the board and the re-election of Kristofer Arwin, Heléne Bergquist, Martin Henricson and Caroline Sundewall. Lars Stugemo has declined re-election.

Erik Skånsberg, 45, has been appointed as new CFO of TradeDoubler and will take over on May 24, 2010. Erik Skånsberg has long experience from both international and transaction-intensive companies. He has served as CFO of COOP Norden as well as CFO at Carlsberg Sweden and other independent companies within the Orkla Group. Most recently Erik Skånsberg has been running his own consulting business where he held assignments at Vårdapoteket, Capio and SATS.

The Parent Company TradeDoubler AB's (publ) net sales and earnings for the period January-March 2010

(Numerical data in brackets refers to the first quarter 2009 unless otherwise stated.)

The parent company's net sales amounted to SEK 44.2 M (70.8) during the first quarter 2010. Sales were primarily composed of licensing revenue and remuneration for services performed centrally for subsidiaries. Profit after tax amounted to SEK 22.8 M (25.2). The average number of employees in the parent company was 86 (93). The parent company's receivables from subsidiaries amounted to SEK 653.9 M (959.6) at the end of the first quarter and include financing in connection with the acquisition of IMW Group. The parent company's liabilities to subsidiaries amounted to SEK 119.3 M (514.3).

Other information

Employees

TradeDoubler had 603 (602) employees at the end of the first quarter 2010, which was an increase of 38 compared with December 31, 2009. This was due to recruitment in order to replace personnel who left the company during 2009 as well as new recruitment. The increase primarily related to sales and support personnel for marketing companies. The average number of employees during the first quarter was 588 (618).

Risks and uncertainties

TradeDoubler divides risks into market-related risks, operational risks, financial risks and legal risks. These risks are described in the annual report for 2009 pages 22-23 and pages 66-67. It is assessed that no significant risks or uncertainties have arisen.

Accounting policies

This interim report is prepared in accordance with the Swedish Annual Accounts Act and IAS 34, Interim Financial Reporting. For information on the accounting policies applied, see the 2009 Annual Report. The accounting policies and methods of calculation are unchanged, compared with the 2009 Annual Report apart from that the assessment has been made that reduced net investments no longer exist in respect of certain loans from subsidiaries to the parent company. This means that foreign exchange differences in respect of these loans are reported in the income statement instead of via other comprehensive income as previously, from the first quarter 2010. The new accounting standards that are effective from the first quarter 2010 have had no impact on TradeDoubler.

The TradeDoubler share

TradeDoubler AB had a share capital of SEK 17.1 M on March 31, 2010, distributed among 42,807,449 shares with a quota value of SEK 0.40. The average number of shares

during the first quarter was 42,610,343. Earnings per share totaled SEK 0.07 (0.59).

English version of this report

Both English and Swedish versions of this report have been prepared. In the event of variation between the two reports, the Swedish version shall prevail.

Publication of the interim report

TradeDoubler discloses the information provided herein pursuant to the Swedish Securities Markets Act. The information was submitted for publication on May 6 at 8 a.m. CET.

Presentation of the interim report

A meeting with analysts and the media has been arranged on May 6 at 10 a.m. in TradeDoubler's premises at Sveavägen 20, Stockholm. The presentation may also be followed via phone:

+46 (0)8 535 26 440 or UK +44 (0)20 7138 0825. The presentation material will be published concurrently with the quarterly report on: www.tradedoubler.com/ir

Annual General Meeting

The Annual General Meeting 2010 will be held at the company's premises on Sveavägen 20 in Stockholm at 5 p.m. on May 6, 2010. The board proposes a dividend of SEK 0.0 (0.0) SEK per share to the annual general meeting.

Financial information 2010

Interim report January – June – July 27, 2010 Interim report January- September – November 3, 2010 Year-end report – February 8, 2011

Contact information:

Urban Gillström, President and CEO Bernt Andersson, Acting CFO Phone + 46(0)8 405 08 00, [email protected]

Address

TradeDoubler AB (publ), Sveavägen 20, SE 111 57 Stockholm, Phone + 46(0)8 405 08 00, [email protected], www.tradedoubler.com Corporate registration number 556575-7423 The registered office of the board of directors is in Stockholm

Review of the interim report

This interim report has not been subject to review by the company's auditor Ernst & Young AB.

Stockholm, May 6, 2010 TradeDoubler AB (publ)

Om behalf of the Board of Directors Urban Gillström, President and CEO

Europe's leading partner within performance-based digital marketing TradeDoubler AB (publ), Sveavägen 20, SE-111 57 Stockholm, Sweden Telephone +46 8 40 50 800, [email protected], www.tradedoubler.com, Corp. reg. no. 556575-7423. Registered offices in Stockholm Municipality. Interim Report January - March 2010 – 4(9) TradeDoubler Interim report January-March 2010

Consolidated income statement

Jan-Mar Jan-Mar Full year
SEK 000s 2010 2009 2009
Net Sales 709,176 844,222 3,014,349
Cost of goods sold -545,306 -657,402 -2,324,457
Gross profit 163,870 186,820 689,892
Selling expenses -94,593 -101,861 -374,959
Administrativ
e expenses
-42,981 -45,022 -227,610
Dev
elopment expenses
-10,260 -13,233 -42,062
Goodwill write-down - - -150,339
Operating profit 16,036 26,704 -105,078
Financial income and expenses -7,374 860 -21,952
Profit before tax 8,662 27,564 -127,030
Tax -5,625 -7,644 -51,463
Net profit 3,037 19,920 -178,493
Profit after tax attributable to:
Equity holders of the Parent Company 3,037 19,920 -178,493

Statement of comprehensive income

Jan-Mar Jan-Mar Full year
SEK 000s 2010 2009 2009
Profit for the period, after tax 3,037 19,920 -178,493
Other comprehensive income
Exchange-rate differences -10,540 21,623 24,491
Total comprehensive income for the period, after tax -7,503 41,543 -154,002
Comprehensive income attributable to
Parent company shareholders -7,503 41,543 -154,002

Profit per share

Jan-Mar Jan-Mar Full year
SEK 2010 2009 2009
Profit per share 0.07 0.59 -5.31
Profit per share after dilution 0.07 0.59 -5.31
Number of Shares
Weighted av
erage before dilution
42,610,343 33,590,996 33,590,996
Weighted av
erage after dilution
42,610,343 33,590,996 33,590,996

Key data - Group

Jan-Mar Jan-Mar Full year
2010 2009 2009
Gross profit (GP) / rev
enue (%)
23.1 22.1 22.9
Operating profit (EBIT ) / rev
enue (%)
2.3 3.2 -3.5
Operating profit (EBIT) / gross profit (GP) (%) 9.8 14.3 -15.2
Net profit/gross profit (GP) (%) 1.9 10.7 -25.9
Equity/assets ratio (%) 35.5 20.6 27.8
Return on equity (%) -48.4 22.4 -46.2
Av
erage number of employees
588 618 589
Margin td Affiliate + td Campaign
(Transaction margin) (%) * 20.9 21.3 21.2
Margin td Search (Search margin) (%) * 12.6 9.0 10.2

*The transaction margin is calculated without fixed charges and connection charges for all periods (does not apply for the Search margin).

Consolidated balance sheet

31 Mar 31 Mar 31 Dec
SEK 000s 2010 2009 2009
Assets
Intangible fixed assets 450,748 657,664 477,276
Tangible fixed assets 20,653 22,212 21,425
Financial fixed assets 2,388 2,410 2,520
Deferred tax assets 27,719 52,761 28,831
Total fixed assets 501,508 735,047 530,052
Accounts receiv
ables
603,061 677,264 657,049
Tax assets 44,518 - 21,454
Other receiv
ables, prepaid expenses and accrued income
38,180 60,288 80,427
Cash & cash equiv
alents
148,201 151,088 436,596
Total current assets 833,960 888,640 1,195,526
Total assets 1,335,468 1,623,687 1,725,578
Shareholders' equity and liabilities
Shareholders' equity 473,490 333,907 480,507
Subordinated loan - 50,000 50,000
Deferred tax liabilities 17,650 16,578 23,862
Total long-term liabilities 17,650 66,578 73,862
Current interest-bearing liabilities - 207,500 192,065
Accounts payable 78,312 189,382 127,432
Current liabilities to publishers 386,084 425,221 418,615
Tax liabilities 3,668 48,589 -
Other liabilities, accrued expenses and deferred income 376,264 352,510 433,097
Total current liabilities 844,328 1,223,202 1,171,209
Total shareholder´s equity and liabilities 1,335,468 1,623,687 1,725,578

Reconciliation of shareholders' equity

Jan-Mar Jan-Mar Full year
SEK 000s 2010 2009 2009
Opening balance 480,507 291,914 291,914
Comprehensiv
e income for the period
-7,503 41,543 -154,002
Share-related compensation settled
with equity instruments - 450 -551
New share issues 486 - 343,146
Total shareholders equity 473,490 333,907 480,507

There is no minority in shareholders' equity.

Consolidated cash-flow statement

Jan-Mar Jan-Mar Full year
SEK 000s 2010 2009 2009
Operating activities
Profit before tax 8,662 27,564 -127,030
Adjustments for items not included in cash flow 9,891 9,831 249,959
Income taxes paid * -26,927 2,324 -76,888
Cash flow from operating activities before changes in -8,374 39,719 46,041
working capital
Cash flow from changes in working capital
Changes in working capital -70,967 10,335 18,669
Cash flow from operating activities -79,341 50,054 64,710
Investing activities
Net inv
estments in intangible assets
-1,051 -851 -1,816
Net inv
estments in tangible assets
-2,290 -2,344 -11,096
Net inv
estments in financial assets
- - -1,202
Cash flow from investing activities -3,341 -3,195 -14,114
Financing activities
New share issues 42,820 - 300,812
External loan - 50,000 80,000
Amortisation -242,065 -79,327 -124,762
Div
idend paid to parent company's shareholders
- - -
Cash flow from financing activities -199,245 -29,327 256,050
Cash flow for the period -281,927 17,532 306,646
Cash and cash equivalents
On the opening date 436,596 133,389 133,389
Translation difference in cash and cash equiv
alents
-6,468 167 -3,439
Cash and cash equivalens on the closing date 148,201 151,088 436,596
Adjustments for non-cash items
Depreciation 8,380 9,381 39,115
Write-downs - - 150,339
Prov
ision for rent, redundant premises
- - 34,750
Other 1,511 450 25,755
Total non-cash items 9,891 9,831 249,959

*The tax paid of SEK -26.9 M was primarily attributable to an adjustment in the tax return in respect of fiscal year 2008. The Company estimates that the Swedish Tax Agency will repay SEK 22.7 M within a couple of months and the adjustment will not impact the result.

Income statement - Parent company

Jan-Mar Jan-Mar Full year
SEK 000s 2010 2009 2009
Net Sales 44,244 70,819 255,563
Cost of goods sold -2,898 -3,516 -12,443
Gross profit 41,346 67,303 243,120
Selling expenses -891 -1,103 -5,465
Administrativ
e expenses
-36,206 -22,832 -120,904
Dev
elopment expenses
-7,873 -8,953 -30,334
Operating profit -3,624 34,415 86,417
Net financial items 33,015 -863 2,008
Profit before tax 29,391 33,552 88,425
Tax -6,583 -8,372 -21,057
Net profit 22,808 25,180 67,368
Profit after tax attributable to:
Equity holders of the Parent Company 22,808 25,180 67,368

Balance sheet - Parent company

31 Mar 31 Mar 31 Dec
SEK 000s 2010 2009 2009
Assets
Subscribed capital unpaid - - 42,334
Intangible fixed assets 2,560 - 1,816
Fixed tangible assets 12,822 8,962 13,348
Financial fixed assets 394,944 52,663 410,757
Total fixed assets 410,326 61,625 425,921
Accounts receiv
ables
2,257 3,470 3,301
Receiv
ables from Group companies
315,507 959,640 536,635
Tax assets 34,329 - 12,422
Other current receiv
ables
10,431 39,199 11,704
Cash & cash equiv
alents
36,063 24,763 270,836
Total current assets 398,587 1,027,072 834,898
Total assets 808,913
1,088,697 1,303,153
Shareholders' equity and liabilities
Shareholders equity 545,437 149,490 534,638
Subordinated loan - 50,000 50,000
Long-term liabilities to Group companies - 320,281
Deferred tax liability 1,179 - 5,638
Total long-term liabilities 1,179 50,000 375,919
Current interest-bearing liabilities - 207,500 192,065
Accounts payable 11,739 12,801 11,945
Liabilities to Group companies 119,328 514,341 51,350
Tax liabilities - 27,001 -
Other liabilities 131,230 127,564 137,236

Pledged assets and contingent liabilities

31 Mar 31 Mar 31 Dec
SEK 000s 2010 2009 2009
Group
Pledged assets * 94,226 - 91,876
Rent deposits 2,385 - 2,517
Contingent liabilities none none none
Parent company
Pledged assets * 21,442 23,565 21,442
Contingent liabilities 6,299 7,815 3,094

Total shareholder´s equity and liabilities 808,913 1,088,697 1,303,153

* Pledged assets refer to shares in subsidiaries, pledged as collateral for external loans. These loans have been repaid during the first quarter 2010 but the formal pledge was not redeemed as at March 31, 2010.

Quarterly summary

Consolidated income statement

Jan-Mar Oct-Dec Jul-Sep Apr-Jun Jan-Mar Oct-Dec Jul-Sep Apr-Jun
SEK 000s 2010 2009 2009 2009 2009 2008 2008 2008
Net Sales 709,176 725,397 710,694 734,036 844,222 814,239 788,527 866,910
Cost of goods sold -545,306 -553,139 -567,319 -546,596 -657,402 -619,206 -607,722 -686,524
Gross profit 163,870 172,258 143,375 187,440 186,820 195,033 180,805 180,386
Total costs -147,834 -151,673 -329,230 -153,951 -160,116 -186,276 -132,820 -139,687
Operating profit 16,036 20,584 -185,855 33,489 26,704 8,757 47,985 40,699
Net financial items -7,374 2,868 -39,066 13,386 859 -5,240 -1,051 -11,765
Profit before tax 8,662 23,452 -224,920 46,875 27,564 3,517 46,934 28,934
Tax -5,625 -18,200 -12,151 -13,468 -7,644 163 -12,189 -11,759
Net profit 3,037 5,252 -237,071 33,407 19,920 3,680 34,745 17,175

Consolidated balance sheet

31 Mar 31 Dec 30 Sep 30 Jun 31 Mar 31 Dec 30 Sep 30 Jun
SEK 000s 2010 2009 2009 2009 2009 2008 2008 2008
Assets
Intangible fixed assets 450,748 477,276 474,221 706,120 657,664 631,657 691,894 678,807
Other fixed assets 50,760 52,776 73,902 93,105 77,383 69,979 77,083 68,095
Current receiv
ables
685,759 758,930 692,535 710,668 737,552 716,261 726,407 846,749
Cash & cash equiv
alents
148,201 436,596 40,505 73,891 151,088 133,389 82,605 52,719
Total assets 1,335,468 1,725,578 1,281,163 1,583,784 1,623,687 1,551,286 1,577,989 1,646,370
Shareholders' equity and liabilities
Shareholders' equity 473,490 480,507 134,396 397,550 333,907 291,914 319,312 300,166
Long-term interest bearing debt - 50,000 50,000 50,000 50,000 - - -
Long-term non-interest bearing debt 17,650 23,862 19,840 16,268 16,578 17,232 20,039 28,286
Current interest bearing debt - 192,065 197,961 177,500 207,500 286,827 324,769 392,198
Current non-interest bearing debt 844,328 979,144 878,966 942,466 1,015,702 955,312 913,869 925,720
Total shareholder´s equity and liabilities 1,335,468 1,725,578 1,281,163 1,583,784 1,623,687 1,551,286 1,577,989 1,646,370

Consolidated cash flow statement

Jan-Mar Oct-Dec Jul-Sep Apr-Jun Jan-Mar Oct-Dec Jul-Sep Apr-Jun
SEK 000s 2010 2009 2009 2009 2009 2008 2008 2008
Operating activities
Profit before tax 8,662 23,452 -224,921 46,875 27,564 3,516 46,935 28,933
Adjustments for items not included in cash flow 9,891 7,229 223,411 9,489 9,831 8,783 -10,117 9,784
Tax paid -26,927 -13,223 -18,216 -47,774 2,324 3,341 -5,605 -29,069
Cash flow from changes in working capital -70,967 89,754 -33,467 -47,953 10,335 72,159 71,384 -80,324
Cash flow from operating activities -79,341 107,212 -53,193 -39,363 50,054 87,799 102,597 -70,676
Cash flow from inv
esting activ
ities
-3,341 -867 -1,704 -8,348 -3,195 -5,877 -2,217 -15,464
Cash flow from financing activ
ities
-199,245 295,377 20,000 -30,000 -29,327 -37,942 -71,138 -56,213
Cash flow for the period -281,927 401,722 -34,897 -77,711 17,532 43,980 29,242 -142,353
Cash and cash equivalents
On the opening date 436,596 40,505 73,891 151,088 133,389 82,605 52,719 188,653
Translation difference -6,468 -5,631 1,511 514 167 6,804 644 6,419
Cash and cash equivalens on the closing date 148,201 436,596 40,505 73,891 151,088 133,389 82,605 52,719

Key data - Group

Key data - Group
Jan-Mar Oct-Dec Jul-Sep Apr-Jun Jan-Mar Oct-Dec Jul-Sep Apr-Jun
2010 2009 2009 2009 2009 2008 2008 2008
Gross profit (GP) / rev
enue (%)
23.1 23.7 20.2 25.5 22.1 24.0 22.9 20.8
Operating profit (EBIT ) / rev
enue (%)
2.3 2.8 -26.2 4.6 3.2 1.1 6.1 4.7
Operating profit (EBIT) / gross profit (GP) (%) 9.8 11.9 -129.6 17.9 14.3 4.5 26.5 22.6
Net profit/gross profit (GP) (%) 1.9 3.0 -165.4 17.8 10.7 1.9 19.2 9.5
Equity/assets ratio (%) 35.5 27.8 10.5 25.1 20.6 18.8 20.2 18.2
Return on equity (%) -48.4 -46.2 -79.4 26.3 22.4 28.9 42.7 51.3
Av
erage number of employees
588 569 578 589 618 640 642 631
Margin td Affiliate + td Campaign
(Transaction margin) (%) * 20.9 21.2 21.1 21.3 21.3 22.5 21.5 22.2
Margin td Search (Search margin) (%) * 12.6 15.1 9.8 8.5 9.0 10.1 9.8 6.2

*The transaction margin is calculated without fixed charges and connection charges for all periods (does not apply for the Search margin).

Europe's leading partner within performance-based digital marketing TradeDoubler AB (publ), Sveavägen 20, SE-111 57 Stockholm, Sweden Telephone +46 8 40 50 800, [email protected], www.tradedoubler.com, Corp. reg. no. 556575-7423. Registered offices in Stockholm Municipality. Interim Report January - March 2010 – 9(9) TradeDoubler Interim report January-March 2010

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